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1、Top 100 Health Food Brands on Social Media2022TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Top Health Food Brands on SocialWe studied top health food brands from across the country to create the ultimate guide to successful health food marketing strategies on Instagr

2、am,Facebook,Twitter,and new this year:TikTok.Read on for the full rankings and everything that made top brands tick for the#inspo you need to jumpstart your brands social this year.Read the full report online TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022What Did We A

3、nalyze?DATA SET INCLUDES COMPRISINGIN 2022 BETWEEN THE MONTHS OF18M81KHANDLES100POSTSENGAGEMENTSJANFEBMARAPRMAYJUNJULAUGSEPTOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Top 10 Beauty Brands on Social Media in 2022TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,20

4、22 TO SEPTEMBER 30,2022The Top 10#1#10#2#3#4#5#9#8#7#6Announcing the tastiest and most engaging health food brands on social this year.From dynamic new releases to mouthwatering giveaways and beyond,well dig into the top trends every health food brand can use to increase engagement on Instagram,TikT

5、ok,Facebook,and Twitter.?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Jenis Splendid Ice CreamsJenis Splendid Ice Creams won the health food gold again this year thanks to a fresh and unmistakable voice on social.The Midwest-based ice cream brand scored first on Inst

6、agram and in the top 15 everywhere else with posts featuring innovative flavors and a few notable celeb collabs(we see you,Dolly Parton).The brand saw some of its highest engagement rates of the year when taking a stand in on social for the rights of its employees and customers,reminding other healt

7、h food brands that not every social post has to be PC and palatable for all.#1#1#6#6#12?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022OLIPOPPrebiotic soda brand OLIPOP has swept the shelves and the socials in the last few years with its better-for-you sodas in nostalg

8、ic flavors.The brand grabbed the overall silver thanks to especially strong finishes on Instagram and Twitter.Followers drank up giveaways and new flavor releases on Instagram and flocked to Twitter for sassier versions of the same.On TikTok,OLIPOP branched out from product-based posts to silly vide

9、os using trending sounds and a little self-deprecation,which followers loved.#2#4#12#14#2?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022SpindriftFancy seltzer company Spindrift performed well across all four channels this year and pulled off a third-place overall win

10、thanks to eye-catching new flavors and the brands fan-favorite#DrifterAppreciationWeek campaign.New flavors like spiked spiced apple cider and blood orange tangerine,followers loved new flavor and product announcements on Instagram,Facebook,and Twitter.A hashtagged week of giveaways to thank fans fo

11、r their engagement also won big on social.Spindrift went viral on TikTok by handing the posting over to its youngest and most creative employees.#3#8#3#18#7?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Kodiak CakesBreakfast brand Kodiak Cakes scored high across all f

12、our channels,leading to a 4th place finish overall.The brand was especially successful on TikTok and snagged the elusive gold there.Kodiak Cakes TikTok secret?Zac Efron and trending sounds,which earned the brand millions of views and top engagement rates.Posts featuring Efron were also top performer

13、s on other channels,reminding other health food brands that teaming up with the right influencer can serve huge social dividends.#4#10#1#7#20?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Siete Family FoodsSiete Family Foods made a splash on social with beloved grain-

14、free tortilla chips and continues to excite followers with new product releases like refried beans and grain-free cookies.The brand earned fifth place overall thanks to top-10 finishes on Facebook and Twitter as well as strong standings on Instagram and TikTok.Expanding its product line beyond chips

15、 caught the most attention on Facebook and Twitter,while partnerships with Walmart and Texas burrito company Freebirds won big on TikTok and Instagram.#5#11#19#4#8?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Beyond MeatBeyond Meat topped the charts on social this ye

16、ar by hyping up the release of every type of fake meat imaginable to the delight of plant-loving fans everywhere.From fake fried chicken to copycat carne asada,fans loved posts about product offerings and helped catapult the brand to 6th overall and top 10 rankings on Instagram,Facebook,and Twitter.

17、Beyond Meat scored lower on TikTok but still earned millions of views thanks to short recipe videos and key influencer partnerships like Kim Kardashian.#6#2#34#3#4?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Impossible FoodsImpossible Foods was hot on the heels of p

18、lant-based meat competitor Beyond Meat on social this year,finishing just one rank behind for a 7th place finish overall.Impossible was strong on Instagram,Facebook,and Twitter but lagged a bit on TikTok.Fans were quick to engage on posts featuring mega brand partnerships like Burger King and Cracke

19、r Barrel across all channels.Recipe-focused TikTok videos earned less engagement than playful videos from competitors.#7#9#48#13#15?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Real Good FoodsFrozen food purveyor Real Good Foods earned eighth place overall and finish

20、ed in the top 10 on Facebook and Twitter thanks to oodles of engaging giveaways and mouthwatering photos that got fans talking.The brand finished closer to the middle of the pack on TikTok with videos that were heavy on hashtags but light on playful,trendy content.Contests were king on Facebook,Inst

21、agram,and Twitter,especially when paired with big-name brand partnerships like Walmart and Target.Real Good balanced tons of product releases with playful content that entertained and engaged followers.#8#16#59#2#6?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Van Lee

22、uwenVan Leeuwen is known on and off social for eye-catching flavors like Grey Poupon and pizza that seemingly dont belong in an ice cream carton.Weird flavors and fun posts rocketed the brand to ninth place overall,including a fourth place Instagram finish.Giveaways led the way for Van Leeuwen on In

23、stagram,especially ones with brand partners like Elf Cosmetics and Tapatio.The brand was quippy and playful on Twitter,with short tweets filled with pop culture references and fun questions for followers.Product-themed TikToks fell flat compared to competitors more playful videos.#9#4#44#12#35?TOP 1

24、00 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022#25#34#20#24siggissiggis ultra thick yogurt rounds out the top 10 this year thanks to top-quadrant finishes on all four channels.The brand focused on mouthwatering shots of their yogurt in action rather than more sterile produc

25、t shots of their cups on shelves to the delight of fans and followers.The brand wasnt afraid of good-natured ribbing on social,like its April Fools product release featuring a teeth-shatteringly sweet flavor instead of their usual tangy offerings.siggis was all about the#yoast on TikTok,featuring to

26、ns of videos focused on slathering their yogurt on toast with fun toppings.#10TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Full Rankings of Top 100 Health Food Brands on Social Media?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Full R

27、ankingsJenis Splendid Ice Creams#116612OLIPOP#2412142Spindrift#383187Kodiak Cakes#4101720Siete Family Foods#5111948Beyond Meat#623434Impossible Foods#79481315Real Good Foods#8165926Van Leeuwen#94441235siggis#1025342024Bobs Red Mill#1128381030Bobos#1222232943Forager Project#1331105926Oats Overnight#1

28、438431614Califia Farms#1523224637Daves Killer Bread#1630512513Quest Nutrition#1755153231RXBAR#18862451Chobani#1918257233Partake Foods#2032294836?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Full RankingsRIND Snacks#215252279SkinnyDipped#2212204299Grenade#2321213321Hi

29、ppeas#2419408129Daily Harvest#2449661911Alpha Foods#2642533822Three Wishes Cereal#2733104999gimMe Snacks#286510799Quinn Snacks#2913308477Yasso#30243111727GTS Living Foods#3142285076Magic Spoon#3211393619Harmless Harvest#333389775Stryve#3468176150Deep Indian Kitchen#3514594599Perfect Snacks#364967325

30、2Pulp Pantry#3762573745Athletic Greens#38207210818Purely Elizabeth#395347899Banza#40171513581?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Full RankingsJade Leaf Matcha#4172112499Simple Mills#422684999Supergut#43126134325SkinnyPop#44353913528Health-Ade#4595372359Bell

31、wether Farms#46271015441Chomps#47654111017Lil Bucks#4837259696Emmys Organics#4959366382Planet Oat#5058547447Lenny and Larrys#5192143199Kite Hill#5253681099Kidfresh#53472710473Navitas Organics#5445429764Caulipower#5511545543Amys#56691012816Outstanding Foods#5772545354UNREAL#58155011879Erewhon#5937611

32、365Pop&Bottle#60361812591?TOP 100 HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Full RankingsEnjoy Life Foods#61381012669Good Culture#627686162REBBL#6312171599Sakara#6440635299Santa Cruz Organic#65444711557Food For Life Baking Co.#6699752434Top Seedz#678294853A Dozen Cousins#

33、6829738092Munk Pack#6963804768Toodaloo#7047587199Maxines Heavenly#7174786540Elmhurst 1925#7261705187Hope Foods#73601011780Good Pops#74103563961Cado Ice Cream#75411013099KIND#76100338663Brew Dr.Kombucha#7770789038Wonderful Pistachios#78641019023Antidote Choco#79851013251CORE Foods#8046718399?TOP 100

34、HEALTH FOOD BRANDS ON SOCIAL MEDIA|JANUARY 1,2022 TO SEPTEMBER 30,2022Full RankingsKashi#8181885856Halo Top#8270914185Bada Bean#8378688667Whisps#8498648548Annies Homegrown#8556828983Applegate#86134624446Marys Gone Crackers#87511019370Solely#8897852299Justins#8979619092Julies Real#90831013299Ripple F

35、oods#91731016189Back to Nature Food Company#921011012092Viking Waffles#931074512955Rule Breaker#94111976442Veggies Made Great#9596899544Wholly Guacamole#961041016649Hain Celestial#97901011355Everipe#9877956999Mikeys#991171017332Beanitos#1005610112078About Rival IQRival IQ is a social media analytics

36、 toolkit that helps you:Supercharge your social landscape Track results across all social profiles,including engagement,influencers,social bios,and sentimentfor you and your competitors.Stay ahead of your competition Conduct competitive analysis in minutes.Monitor your industry,create benchmarks,and evaluate competitor activity in time to respond before the market shifts direction.Do more with your social data Dive deeper into your social media analytics for Facebook,Instagram,Twitter,LinkedIn,YouTube,TikTok,boosted post detection,hashtag analysis,and so much more.GET YOUR FREE TRIAL