《Hanover Research：2024年美國大學招生調查報告（英文版）（20頁）.pdf》由會員分享，可在線閱讀，更多相關《Hanover Research：2024年美國大學招生調查報告（英文版）（20頁）.pdf（20頁珍藏版）》請在三個皮匠報告上搜索。

1、2024 NATIONAL ADMITTED STUDENT SURVEYA Report on the State of U.S.College Admissions2 2024Hanover ResearchHEDWP0324TABLE OF CONTENTS3/INTRODUCTION 4/2024 ADMITTED STUDENT TRENDS 5/IS A COLLEGE DEGREE STILL WORTH IT?6/WHOS ACCEPTING ADMISSION OFFERS AND WHO ISNT 8/WHAT FACTORS LEAD TO APPLICATIONS 10

2、/WHY STUDENTS CHOOSE AN INSTITUTION 12/HOW STUDENTS WANT TO CONNECT WITH INSTITUTIONS 13/WHAT STUDENTS NEED IN THEIR FIRST YEAR 15/CONCLUSION 17/APPENDIX 19/ABOUT HANOVER RESEARCHHANOVER RESEARCH FOR HIGHER EDUCATIONHanovers insights help higher education institutions strengthen their academic portf

3、olios,maximize enrollment and retention,manage costs,improve brand perception,and engage alumni.From research to consulting and advisory services,our solutions address a comprehensive array of challenges to achieve the best possible outcomes for our clients and the students they serve.15%increase in

4、 net tuition revenue our clients experience$500M in new program revenue$700M in total grant awards 11x average ROI with membership600+higher education members 3000+research projects completed since 2020 For more information about Hanovers solutions and services,turn to page 19 or visit 2024Hanover R

5、esearchHEDWP0324Despite an overall 2.5%increase in U.S.undergraduate enrollment in spring 2024(due,in large part,to community college enrollment growth),many higher education institutions continue to experience enrollment uncertainties that arent likely to disappear anytime soon.In 2024,students,fam

6、ilies,and colleges and universities faced unprecedented issues with the new FAFSA,resulting in 40%fewer high school students completing the form and more incoming students experiencing delays in receiving financial aid offers.These delays made it even harder for institutions to accurately estimate f

7、all term enrollment numbers.With this added pressure,its more important than ever for higher education leaders to understand admitted students perceptions and post-secondary plans for 202425.In May 2024,Hanover Research surveyed over 1,000 students who were admitted to U.S.undergraduate and graduate

8、 programs for 202425.The annual survey findings provide a window into the factors that influence student enrollment decisions,their changing perceptions of higher education,and the types of support they expect from institutions in their first year.This years survey was fielded a month later than usu

9、al to account for delayed decisions,and we asked admitted students if any issues with FAFSA affected their decision to accept,decline,or defer an offer of admission.Examining admitted students motivations,beliefs,and behaviors is a critical way for institutions to evaluate their enrollment funnel an

10、d strategy.Higher education leaders can and should use these findings to inform their marketing,recruitment,and retention planning as they prepare to engage and support their newest cohorts of students in the next academic year.INTRODUCTIONWant to engage effectively with incoming Gen Z students?Unlo

11、ck their motivations and preferences with our updated infographic,9 Tips to Attract Gen Z Students.DOWNLOAD NOW4 2024Hanover ResearchHEDWP03242024 ADMITTED STUDENT TRENDSIncoming students believe a college degree is valuable and their desire for campus life is on the rise yet financial and academic

12、factors are still a major concern.1.Admitted students likelihood of enrolling has increased 17 percentage points in the last five years.Undergraduate and graduate admitted students likelihood to enroll has steadily increased every year since 2020,from 62%to 79%.Today,nine in 10 students accepted to

13、bachelors programs plan to enroll.Despite public scrutiny of higher education,the perceived value of a college degree among admitted students has remained steady as students recognize enough benefits that they are willing to apply and,at increasing levels,attend.2.Academic quality is a top factor in

14、 student decisions about where to apply and enroll.When deciding where to apply and which institution to attend,academic quality and fit were the top factors across nearly every student group,underscoring the significance of ensuring academic offerings align with student needs.Institutions should ma

15、ke sure their academic program portfolios reflect the interests of prospective students,and each program has clear features and benefits that students will value.3.Financial considerations remain a significant barrier to enrollment.Cost was the most cited driver of admitted students choosing not to

16、enroll or to defer their enrollment for fall 2024,marking a notable year-over-year increase in affordability concerns.Institutions should provide clear financial aid information and messaging to prospective students as early as possible to help them persist through the stages of enrollment.4.The on-

17、campus student experience is making a comeback post-pandemic.After several years of focusing on virtual recruitment efforts and online learning opportunities,in-person connection is re-emerging as a significant factor in the college enrollment process.Student interest in on-campus visits increased s

18、ubstantially this year,and extracurriculars and campus life played a more significant role in where they decided to apply,accept,and enroll.5.Student concerns about overall college preparedness and success are on the rise.Most students feel slightly more prepared for their program than previous coho

19、rts but worries about their study skills and life skills have increased across nearly all categories.Institutions must continue to prioritize offering quality academic and personal support services to bolster this cohorts ability to succeed once enrolled.5 2024Hanover ResearchHEDWP0324IS A COLLEGE D

20、EGREE STILL WORTH IT?Despite rising public scrutiny of higher education,75%of admitted students hold a strong interest and belief in the return on investment(ROI)of a college degree,compared to 74%the year before.Even with concerns about cost,they recognize enough benefits of a college education tha

21、t they are willing to apply and at least consider attending.However,institutions must be aware that not all students value a college degree to the same extent:younger students and those interested in four-year and private education place more importance on earning a degree.This means staff and admin

22、istrators may need to work harder to attract and convince adult and two-year students to enroll in degree programs.How valuable do you consider a degree?38%Very ValuableModerately Valuable18%Slightly Valuable6%Not at All Valuable1%Extremely Valuable36%Most admitted students see the value of a degree

23、.MOST LIKELY TO VALUE A COLLEGE DEGREETraditional Age Students80%4-Year Institution Seekers79%85%Private Students75%Adult Undergraduate2-Year Institution SeekersPublic Students66%62%Most Likely to ValueLeast Likely to Value6 2024Hanover ResearchHEDWP0324WHOS ACCEPTING ADMISSION OFFERS AND WHO ISNTAs

24、 of May 2024,79%of admitted students are very or extremely likely to attend college in fall 2024,representing a positive year-over-year increase of 17 percentage points since 202021,during the height of the COVID-19 pandemic.Notably,students admitted to bachelors programs are significantly more like

25、ly to enroll than other students.In addition,traditional undergraduate student respondents are significantly more likely to plan to attend a higher education institution in 2024(89%)than their adult undergraduate counterparts(64%).The likelihood of admitted students enrolling has increased 17 percen

26、tage points over the last five years.2020202120222023202462%69%75%76%79%ENROLLMENT LIKELIHOOD BY AGETraditional Undergraduate89%64%Adult UndergraduateANNUAL SNAPSHOT OF ENROLLMENT LIKELIHOODENROLLMENT LIKELIHOOD BY PROGRAM TYPEBachelors ProgramAssociate DegreeMasters DegreeProfessional DegreePhD Pro

27、gram90%73%73%72%54%7 2024Hanover ResearchHEDWP0324Reasons for Declining or Deferring an Admission OfferAmong the 13%of respondents who were admitted but decided not to enroll in the fall,their chief reasons are tied to affordability,jobs,and academic performance concerns.Other factors include family

28、 responsibilities,scheduling difficulties,and not being accepted to their preferred institution or program.Why did you choose not to enroll at this time?24%I cannot afford the cost of an academic program right now.I want to focus on my job/career right now.24%I have concerns about how well Id be abl

29、e to perform academically.24%This is not a good time for me to start an academic program due to family responsibilities.23%I do not have time in my schedule right now for an academic program.20%I was not accepted to my preferred institution or program.20%I decided to enroll in a non-degree course or

30、 program (i.e.,single class,certificate,microcredential).18%16%18%17%I am unsure what I want to study.I received financial aid offers from colleges too late to compare and make an informed decision.I could not apply for college financial aid due to problems with the new Free Application for Federal

31、Student Aid(FAFSA).ANNUAL SNAPSHOT OF ENROLLMENT DECISIONS Declined or Deferred Offer Accepted Offer 68%60%12%8%13%20222023202459%WHOS ACCEPTING ADMISSION OFFERS AND WHO ISNTWhen admitted students were asked if any FAFSA issues or delays affected their decision to enroll in fall 2024,most say they w

32、ere able to accept college offers despite any financial aid difficulties.However,some were affected more than others,with 18%of those who declined or deferred saying they received their offers too late and 17%saying they couldnt apply for financial aid at all due to complications with this years fed

33、eral application.The FAFSA Factor in 202425 Admissions8 2024Hanover ResearchHEDWP0324WHAT FACTORS LEAD TO APPLICATIONSWhen admitted students were asked which factors were most important to them when deciding where to apply,academic quality,financial aid,and the overall value for the cost are at the

34、top of the list,similar to what they reported in 2023.However,in 2024,proximity to home dropped back down to 2022 levels(27%)after a brief spike in 2023(46%).Students continue to apply to colleges based primarily on academic and financial factors.Which factors were most important to you when decidin

35、g where to apply?38%34%33%27%27%26%25%23%22%19%18%15%Academic Quality Overall Value for the Cost Employment Prospects After Graduation Proximity to Family/Home Flexible Program Format (e.g.,Online Courses,Part-Time Study)Campus Atmosphere Offering of Specific Academic Programs Off-Campus Opportuniti

36、es (e.g.,Internships,Study Abroad Programs)Student Organizations,Societies,and Clubs Availability of Student Services (e.g.,Tutoring,Advising)Institutional Reputation Financial Aid Package 9 2024Hanover ResearchHEDWP0324WHAT INSTITUTIONAL CHARACTERISTICS MATTERMost admitted students continue to seek

37、 out seek out full-time programs.When it comes to types of institutions and credentials,most admitted students express a desire to enroll in a full-time program,particularly incoming undergraduates who largely seek an immersive experience at a four-year institution.Compared to 2023,interest in enrol

38、ling in full-time studies grew(79%compared to 70%).In addition,students who identify as white and male are more likely to prefer a full-time program compared to their peers(86%and 82%respectively).TYPE OF INSTITUTIONTYPE OF CREDENTIALTYPE OF ENROLLMENTPublic 4-year,in-statePublic 4-year,out-of-state

39、Private 4-year,in-statePublic 2-yearPrivate 4-year,out-of-state46%20%14%13%6%Bachelors degree programAssociate degree/diploma programMasters degree programProfessional degree program (e.g.,MD,DO,or Law)PhD degree program50%28%16%3%4%79%16%Full-timePart-timeNot sure5%10 2024Hanover ResearchHEDWP0324W

40、HY STUDENTS CHOOSE AN INSTITUTIONStudents enroll at an institution because of academics,but affordability is key and interest in campus life is growing.Why did you decide to enroll at your chosen institution?57%42%38%36%32%30%26%22%21%20%Good fit for what I want to studyAffordabilityClose to where I

41、 want to liveProvides good value for the moneyOffered a good financial aid packageCampus social lifePositive experience with the application processHighest-ranked school to which I was acceptedResearch opportunitiesAvailability or diversity of extracurricular activitiesIn 2024,most admitted students

42、 enrollment decisions(57%)are driven by academic fit.Yet,financial factors are still a significant concern.Affordability was the second most commonly cited concern(42%)and other financial-related categories,including value for the money(36%)and financial aid(32%)rank high in the decision-making proc

43、ess.Students interested in a two-year institution were the only group that prized affordability(55%)over program fit(52%).ON-CAMPUS EXPERIENCE ON THE RISECompared to 2023,the factors determining enrollment have remained consistent with two exceptions:Campus social life rose by 5 percentage points an

44、d extra curricular activities rose by 3 points.Additionally,students are increasingly choosing not to enroll based on the lack of extracurriculars and campus social life(see page 11).After years of hybrid and virtual learning,students are signaling a renewed eagerness for the traditional on-campus s

45、tudent experience.Campus Social LifeExtra-curricular Activites30%20%5%increase from 20233%increase from 202311 2024Hanover ResearchHEDWP0324WHY STUDENTS DONT CHOOSE AN INSTITUTIONStudents didnt accept offers from some institutions for the same reasons they accepted elsewhere:academic,financial,and c

46、ampus life considerations.Students who received multiple offers of admission declined enrollment at other institutions because they either found a better fit for what they want to study elsewhere(40%),received a better financial aid package elsewhere(35%),cannot afford to attend(32%),or were accepte

47、d into their first-choice school(31%).Additionally,declining offers due to campus life factors also notably increased.Why did you decide to not enroll at the other institutions to which you were accepted?40%35%32%31%27%25%22%18%13%11%Another school is a better fit for what I want to study I received

48、 a better financial aid package elsewhere I cannot afford to attend I was accepted to my first-choice school Other institutions do not have the campus social life I want I was accepted to a higher-ranked school Another school is closer to where I want to live Other institutions had better research o

49、pportunities Other institutions do not have the extracurricular activities I want A friend or relative was attending elsewhere A SHARP RISE IN DECLINED OFFERS DUE TO AFFORDABILITY Strikingly,the number of admitted students who declined an offer based on not being able to afford it rose across all cr

50、edential types compared to the previous year,with associate-degree-seeking students most affected,followed by PhD students.This underscores a core challenge in higher education,in which the cost increasingly prevents even the most interested and committed applicants from enrolling,regardless of the

51、type of degree they seek.ALL STUDENTS23%202332%2024ASSOCIATE-SEEKING STUDENTSPhD-SEEKING STUDENTS2023202417%29%2023202414%32%12 2024Hanover ResearchHEDWP0324HOW STUDENTS WANT TO CONNECT WITH INSTITUTIONSStudents prefer a range of digital outreach from institutions,but interest in virtual visits drop

52、ped while on-campus visits increased.Email69%68%48%49%29%37%22%29%18%26%15%20%5%3%Text MessageSocial MediaTelephone or Video CallPostal MailOnline NewslettersDo Not Wish to be Contacted20232024How do you prefer to receive communications from higher education institutions?Did you visit your chosen in

53、stitution during the search process?Yes,for an on-campus event(open house,etc.)Yes,for an official visit with admissions counselor and a tour49%59%33%39%16%16%13%8%15%9%Yes,for an unofficial visitYes,for a virtual visitNo20232024Students continue to prefer to receive communications from colleges and

54、 universities electronically,primarily through email and text messages.However,between 2023 and 2024,their interest in social media(primarily Instagram)and other forms of communication increased,diversifying the communication methods theyd like institutions to use.Most students visited their chosen

55、institution in person at some point during the search process,echoing their growing interest in learning about an institutions campus life and culture.At the same time,virtual event participation slipped from 13%in 2023 to just 8%in 2024.On which social media platforms do you prefer to receive commu

56、nications from higher education institutions?Other 71%71%43%52%41%49%45%47%32%40%34%30%18%23%1%1%20232024InstagramYouTubeFacebookTik TokSnapchatXLinkedIn13 2024Hanover ResearchHEDWP0324WHAT STUDENTS NEED IN THEIR FIRST YEARWhile a majority of admitted students say they feel prepared for the program

57、in which they will enroll(60%),concerns about their overall college readiness have increased since 2023.When students think about starting a new college experience,they express the most concerns with being able to pay for their education and finding the motivation to study.While academic and financi

58、al issues have long ranked at the top of students concerns for their first year at college,this year saw students worrying more about issues related to life management.Compared to last year,students are more concerned with living independently away from home and navigating administrative issues like

59、 signing up for classes.These findings emphasize the need for institutions to continue offering support and resources to address students college readiness challenges to retain them in their first year and set them up for continued success in the years ahead.Equally important is keeping a pulse on e

60、ach cohorts specific needs and challenges,and then aligning support services and initiatives around those concerns.Students overall concerns about college preparedness and success are increasing.47%Balancing my schoolwork with my non-academic responsibilities Being able to pay for my education Havin

61、g the motivation to do my schoolwork/study Making friends/Fitting in socially Succeeding academically Successfully balancing academics and social activities Navigating administrative issues(e.g.,financial aid,signing up for classes)Living independently/away from home 44%41%43%43%43%38%41%36%40%35%36

62、%28%32%17%23%Heading into your program,are you concerned about any of the following?2023202414 2024Hanover ResearchHEDWP0324Some student groups feel less prepared than others.Students attending public institutions and two-year institutions feel less prepared than students who plan to attend a privat

63、e college or university.And students identifying as non-white,female,and non-binary feel less prepared than white-and male-identifying students.Institutions should assess what percentage of their first-year cohort fall into these groups and determine the best supports for them in year one.What would

64、 you like to participate in during your programs orientation?Social activities(e.g.,parties,games,icebreakers)50%47%Campus tourOverview of non-academic services (e.g.,recreational facilities,mental health counseling,financial aid office)45%40%38%37%33%26%5%Overview of academic services/supportsOverv

65、iew of academic expectationsOverview of social opportunitiesFaculty meet-and-greetOn-campus concertNone of the aboveSTUDENTS WHO FEEL THE LEAST PREPARED FOR THEIR FIRST YEAR INCLUDE THOSE WHO:ARE INTERESTED IN PUBLIC INSTITUTIONS58%58%feel prepared compared to 72%of private-seeking studentsARE INTER

66、ESTED IN 2-YEAR INSTITUTIONS50%IDENTIFY AS NON-WHITE56%IDENTIFY AS FEMALE OR NON-BINARY54%47%50%feel prepared compared to 62%of those who plan to enroll at a 4-year institution56%feel prepared compared to 65%of students identifying as white54%of female-identifying and 47%of non-binary students feel

67、prepared compared to 71%of male-identifying studentsOrientation is an excellent opportunity for colleges and universities to set up their first-year students for success.Understanding student concerns and offering orientation sessions to support those concerns can help prepare students to overcome c

68、hallenges as they begin their college journey.Most students would like for orientation to include social activities but many are also interested in understanding more about both non-academic and academic support services.Orientation to Set Students on a Path of SuccessIdentifying the Least Prepared

69、StudentsWHAT STUDENTS NEED IN THEIR FIRST YEAR15 2024Hanover ResearchHEDWP0324Stay on top of this years enrollment trends.Get Hanovers 2024 Trends in Higher Education report.CONCLUSIONThe State of U.S.College Admissions in 2024 Each year,colleges and universities spend a tremendous amount of resourc

70、es to recruit and guide prospective students toward applying for admission.But just getting students to the application stage is not enough for institutions to maintain or grow enrollment.Even after students accept admission offers,they may not persist past their first year if their needs and expect

71、ations are not being met.Both Financial and Academic Factors Lead Admitted Students Concerns Our survey findings indicate most admitted students continue to believe in the value of a formal college education.However,many students who intend to pursue a degree are heavily affected by high tuition cos

72、ts,fuzzy career outcomes,and fears about their academic abilities.Implications and Insights for Higher Education Institutions Without a clear return on investment(ROI),the guarantee of financial assistance,or the assurance of strong academic and personal support,fewer students and their families wil

73、l be willing to make the time or financial commitment for a college degree and will instead choose other career or job training paths.Its critical for colleges and universities to develop more efficient,precise ways to connect with interested students and offer tangible ways to ensure they achieve c

74、ollege success.Institutions can start by monitoring the needs and perceptions of prospective,admitted,and non-matriculating students,carefully tracking enrollment data,and applying those insights to shed old practices in favor of new ones that truly support and sustain students for the long haul.U.S

75、.four-year,not-for-profit institutions accepted 73%of admissions applications in 2022,but the average yield rate was only 30%Source:NACACThe average college completion rate in 2023,essentially the same as 2015 Source:National Student Clearinghouse Research Center 56%62%DOWNLOAD NOW16 2024Hanover Res

76、earchHEDWP0324RECOMMENDED READS To improve your institutions yield,be sure to check out the following strategic enrollment management resources from Hanover Research.4 Ways to Measure Marketing Effectiveness in Higher Education2023 National Prospective Student SurveyDrive Enrollment with Cross-Depar

77、tmental CollaborationTop Ten Degrees on the Rise in 2024Combat College Doubt by Building Students Career ReadinessWhats Ahead in 2024:Trends We See in Higher EducationIn the following report,Hanover Research presents theresultsofabestpracticesanalysisofStrategicEnrollmentManagement(SEM)plans.Specifi

78、cally,HanoverhighlightstrendsinhowSEMplansaredeveloped and strategized by institutions and profilesSEM plans at three institutions.BEST PRACTICESEnrollment Management PlansMarch 2023Enrollment Management Plans(member-only access)Social Media Marketing Best Practices(member-only access)In the followi

79、ng report,Hanover Research(Hanover)assesses best practices for social media marketing.The report draws on industry literature and examples of high-impact practices in place at a sample of institutions.SOCIAL MEDIA MARKETING BEST PRACTICESDecember 2023Re-Engaging Dropped Students(member-only access)I

80、n the following brief,Hanover Research reviews best practices and strategies for attracting and re-engaging students who have dropped out.RE-ENGAGING DROPPED STUDENTSJanuary 2024In the following report,Hanover Research(Hanover)presents the results of a benchmarking analysis of dual-enrollment progra

81、ms.BENCHMARKING AND BEST PRACTICES ANALYSISConverting Dual-Enrollment Students to Full-TimeDecember 2023Converting Dual-Enrollment Students to Full-Time(member-only access)DOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOWDOWNLOAD NOW17 2024H

82、anover ResearchHEDWP0324Respondent Qualifications yMust be at least 16 years old and younger than 45 years old.yMust live in the United States.yMust have been admitted to any college or university in the United States.Survey Overview yThe survey was administered in late April and early May of 2024 u

83、sing the Qualtrics platform.yThe analysis includes a total of 1,024 respondents following data cleaning.yRespondents were recruited through a panel company.APPENDIXUNDER 18 13418 TO 24 610 25 TO 34 158 35 TO 44 110 45 TO 54 12 13%60%15%11%1%AGE58%FEMALE596MALE 402 NON-BINARY/GENDER NON-CONFORMING 21

84、 NOT LISTED/PREFER TO SELF-DESCRIBE 0 PREFER NOT TO RESPOND 5 39%2%0%0%GENDER IDENTITYWHITE574BLACK OR AFRICAN AMERICAN 233 HISPANIC OR LATIN(O/A/X)177 ASIAN 98 AMERICAN INDIAN OR ALASKA NATIVE 29 MIDDLE EASTERN OR NORTH AFRICAN 11 NATIVE HAWAIIAN OR PACIFIC ISLANDER 11 NOT LISTED/PREFER TO SELF-DES

85、CRIBE 3 PREFER NOT TO RESPOND 12 56%23%17%10%3%1%1%1%0%RACE/ETHNICITY UNDERGRADUATE DEGREE PROGRAM791GRADUATE DEGREE PROGRAM233 STUDENT TYPE77%23%18 2024Hanover ResearchHEDWP0324APPENDIXPUBLIC 4-YEAR COLLEGE/UNIVERSITY,IN-STATE444PUBLIC 4-YEAR COLLEGE/UNIVERSITY,OUT-OF-STATE 195 PRIVATE 4-YEAR COLLE

86、GE/UNIVERSITY,IN-STATE 136 PUBLIC 2-YEAR COLLEGE/UNIVERSITY 128 PRIVATE 4-YEAR COLLEGE/UNIVERSITY,OUT-OF-STATE 53 46%20%14%13%6%INSTITUTION TYPE OF CHOICE YES,BOTH PARENTS430YES,ONE PARENT 279 NO 287 DONT KNOW 19 PREFER NOT TO RESPOND 9-FIRST-GENERATION STATUSI HAVE ACCEPTED AN OFFER FOR FALL 2024 E

87、NROLLMENT(ENROLLED)612I HAVE NOT YET ACCEPTED AN OFFER FOR FALL 2024 ENROLLMENT(UNDECIDED)276 I HAVE ACCEPTED AN OFFER BUT DEFERRED ENROLLMENT UNTIL SPRING 2025 OR FALL 2025(DEFERRED)93 I DECLINED ANY OFFER FOR FALL 2024 ENROLLMENT(DECLINED)43 CURRENT EDUCATIONAL STATUS60%27%9%4%42%27%28%2%1%HOUSEHO

88、LD INCOMEUnder$25,000$25,000 to$49,999$50,000 to$74,999$75,000 to$99,999$100,000 to$149,999$150,000 to$199,999$200,000 or more Not sure Prefer not to respond 1451701631961675468263514%17%16%19%16%5%7%3%3%19 2024Hanover ResearchHEDWP0324Our insights help institutions strengthen their academic portfol

89、io,maximize enrollment and retention,manage costs,improve brand perception,and engage alumni.ABOUT HANOVER RESEARCHOUR BENEFITSDEDICATEDExclusive account and research teams ensure strategic partnership EXPERT200+analysts with advanced multiple methodology research expertisePh.D.M.B.A.M.Ed.M.Phil.M.P

90、.H.M.S.M.A.J.D.B.A.B.S.Ongoing custom research agenda adapts with organizations needsFLEXIBLEEFFICIENTAnnual,fixed-fee model shares costs and benefitsOTHERPROVIDERS#OF PROJECTSOUR HIGHER EDUCATION SOLUTIONSHanover_E MANAGEMENTOptimize your entire enrollment funnel from enhancing prospective student

91、recruitment to maximizing applicants and matriculants.ADVANCEMENTIdentify right-fit donors and maximize giving from your key stakeholders.ACADEMIC PROGRAMMINGBuild a standout academic program portfolio based on student preference and employer demand.MARKETINGUnderstand your institutions value propos

92、itionand communicate it through messaging that resonates.STUDENT SUCCESSIncrease retention and maximize student engagement from start date to graduation.GRANTSTargeted guidance to bolster the quality,volume,and success rates of your grant applications.OPERATIONS&FINANCEComprehensive insights to run an efficient,financially sustainable institution.LEARN MORE: Wilson Blvd.Arlington,VA 22203(202)559-0050