1、Prof.Dr.Anna SchneiderHochschule Fresenius University of Applied Sciences,Cologne(Germany)Dr.Ren ArnoldHuawei,Shenzhen(China)August 2022Health app usersSix country market overviewChina53%health app usersamong them32%started using the app during and due to the pandemic.3.4metrics tracked22.0additiona

2、l connected devices used3x1.6increase in exercise1305218general andexercise tracking6general orexercise tracking6no tracking6femalemale43%57%32median ageyears475%exercise regularly5Legend:Health app users represent the respondents stating to have used at least one health app typically featured withi

3、n the major digital ecosystems(i.e.Apple Health,Apple Fitness,Google Fit,Huawei Health,LG Health,Samsung Health,and Zepp Life(formerly Mi Fit)during the four weeks prior to the survey.1 Health app users compared non-users.2 Including respondents who track no metrics at all.3 Referring to sports-focu

4、sed connected devices selected from a list of 19 devices.4 The sample in China was representative of the online population in China,consequently a younger median age can be expected.5 Referring to at least moderate exercise;definitions used in the questionnaire:mild exercise(e.g.,stretching,casual w

5、alking,fishing,golf using cart),moderate exercise(e.g.,yoga,hiking,jumping on a trampoline),strenuous exercise(e.g.,martial arts,competitive soccer,football,hockey,high impact aerobics).6 Share of respondents in percent;“no tracking”refers to respondents who do not actively track at least one metric

6、 pertaining to their physical activity or body functions monitoring.N(China total)=3,007;n(smartwatch users)=1,599.Icons:Danishicon,Flatart,Muhammad Benani,and Tom Fricker from the Noun Project.France24%health app usersamong them17%started using the app during and due to the pandemic.2.3metrics trac

7、ked21.3additional connected devices used3x1.3increase in exercise1434215general andexercise tracking5general orexercise tracking5no tracking5femalemale48%52%41median ageyears67%exercise regularly4Legend:Health app users represent the respondents stating to have used at least one health app typically

8、 featured within the major digital ecosystems(i.e.Apple Health,Apple Fitness,Google Fit,Huawei Health,LG Health,Samsung Health,and Zepp Life(formerly Mi Fit)during the four weeks prior to the survey.1 Health app users compared non-users.2 Including respondents who track no metrics at all.3 Referring

9、 to sports-focused connected devices selected from a list of 19 devices.4 Referring to at least moderate exercise;definitions used in the questionnaire:mild exercise(e.g.,stretching,casual walking,fishing,golf using cart),moderate exercise(e.g.,yoga,hiking,jumping on a trampoline),strenuous exercise

10、(e.g.,martial arts,competitive soccer,football,hockey,high impact aerobics).5 Share of respondents in percent;“no tracking”refers to respondents who do not actively track at least one metric pertaining to their physical activity or body functions monitoring.N(China total)=3,078;n(smartwatch users)=7

11、27.Icons:Danishicon,Flatart,Muhammad Benani,and Tom Fricker from the Noun Project.Germany28%health app usersamong them18%started using the app during and due to the pandemic.2.4metrics tracked21.4additional connected devices used3x1.6increase in exercise1394516femalemale48%52%42median age72general a

12、ndexercise tracking5general orexercise tracking5no tracking5years%exercise regularly4Legend:Health app users represent the respondents stating to have used at least one health app typically featured within the major digital ecosystems(i.e.Apple Health,Apple Fitness,Google Fit,Huawei Health,LG Health

13、,Samsung Health,and Zepp Life(formerly Mi Fit)during the four weeks prior to the survey.1 Health app users compared non-users.2 Including respondents who track no metrics at all.3 Referring to sports-focused connected devices selected from a list of 19 devices.4 Referring to at least moderate exerci

14、se;definitions used in the questionnaire:mild exercise(e.g.,stretching,casual walking,fishing,golf using cart),moderate exercise(e.g.,yoga,hiking,jumping on a trampoline),strenuous exercise(e.g.,martial arts,competitive soccer,football,hockey,high impact aerobics).5 Share of respondents in percent;“

15、no tracking”refers to respondents who do not actively track at least one metric pertaining to their physical activity or body functions monitoring.N(China total)=3,073;n(smartwatch users)=868.Icons:Danishicon,Flatart,Muhammad Benani,and Tom Fricker from the Noun Project.Italy40%health app usersamong

16、 them19%started using the app during and due to the pandemic.2.9metrics tracked21.7additional connected devices used3x1.7increase in exercise1374716femalemale48%52%45median age56general andexercise tracking5general orexercise tracking5no tracking5years%exercise regularly4Legend:Health app users repr

17、esent the respondents stating to have used at least one health app typically featured within the major digital ecosystems(i.e.Apple Health,Apple Fitness,Google Fit,Huawei Health,LG Health,Samsung Health,and Zepp Life(formerly Mi Fit)during the four weeks prior to the survey.1 Health app users compar

18、ed non-users.2 Including respondents who track no metrics at all.3 Referring to sports-focused connected devices selected from a list of 19 devices.4 Referring to at least moderate exercise;definitions used in the questionnaire:mild exercise(e.g.,stretching,casual walking,fishing,golf using cart),mo

19、derate exercise(e.g.,yoga,hiking,jumping on a trampoline),strenuous exercise(e.g.,martial arts,competitive soccer,football,hockey,high impact aerobics).5 Share of respondents in percent;“no tracking”refers to respondents who do not actively track at least one metric pertaining to their physical acti

20、vity or body functions monitoring.N(China total)=3,065;n(smartwatch users)=1,222.Icons:Danishicon,Flatart,Muhammad Benani,and Tom Fricker from the Noun Project.United Kingdom23%health app usersamong them13%started using the app during and due to the pandemic.2.3metrics tracked21.1additional connecte

21、d devices used3x1.7increase in exercise1375013femalemale51%49%39median age58general andexercise tracking5general orexercise tracking5no tracking5years%exercise regularly4Legend:Health app users represent the respondents stating to have used at least one health app typically featured within the major

22、 digital ecosystems(i.e.Apple Health,Apple Fitness,Google Fit,Huawei Health,LG Health,Samsung Health,and Zepp Life(formerly Mi Fit)during the four weeks prior to the survey.1 Health app users compared non-users.2 Including respondents who track no metrics at all.3 Referring to sports-focused connect

23、ed devices selected from a list of 19 devices.4 Referring to at least moderate exercise;definitions used in the questionnaire:mild exercise(e.g.,stretching,casual walking,fishing,golf using cart),moderate exercise(e.g.,yoga,hiking,jumping on a trampoline),strenuous exercise(e.g.,martial arts,competi

24、tive soccer,football,hockey,high impact aerobics).5 Share of respondents in percent;“no tracking”refers to respondents who do not actively track at least one metric pertaining to their physical activity or body functions monitoring.N(China total)=3,052;n(smartwatch users)=711.Icons:Danishicon,Flatar

25、t,Muhammad Benani,and Tom Fricker from the Noun Project.United States32%health app usersamong them28%started using the app during and due to the pandemic.2.6metrics tracked21.9additional connected devices used3x2.increase in exercise1345313femalemale46%54%35median age741general andexercise tracking5

26、general orexercise tracking5no tracking5years%exercise regularly4Legend:Health app users represent the respondents stating to have used at least one health app typically featured within the major digital ecosystems(i.e.Apple Health,Apple Fitness,Google Fit,Huawei Health,LG Health,Samsung Health,and

27、Zepp Life(formerly Mi Fit)during the four weeks prior to the survey.1 Health app users compared non-users.2 Including respondents who track no metrics at all.3 Referring to sports-focused connected devices selected from a list of 19 devices.4 Referring to at least moderate exercise;definitions used

28、in the questionnaire:mild exercise(e.g.,stretching,casual walking,fishing,golf using cart),moderate exercise(e.g.,yoga,hiking,jumping on a trampoline),strenuous exercise(e.g.,martial arts,competitive soccer,football,hockey,high impact aerobics).5 Share of respondents in percent;“no tracking”refers t

29、o respondents who do not actively track at least one metric pertaining to their physical activity or body functions monitoring.N(China total)=3,083;n(smartwatch users)=1001.Icons:Danishicon,Flatart,Muhammad Benani,and Tom Fricker from the Noun Project.Method:CAWI:Computer Assisted Web InterviewSampl

30、e size(s):n=18,358(Germany n=3,073;Italy n=3,065;France n=3,078;China n=3,007;UK n=3,052;US n=3,083)Sampling time:2022/04/26 to 2022/05/09Length of interview:The median length of interview varied between 21 and 24 minutes depending on the country.Sampling frame:The sample type is a non-probability s

31、ample recruited and stratified on basis of representative quota distributions(quota sample).Sampling procedure:Using YouGovs proprietary sampling technology,quotas are framed based upon the census or profile of the required populationin the beginning.This frame is the basis on which the sampling sof

32、tware controls the flow of members into each survey.The sampling software randomly selects from the available panel,and allocates to surveys according to the quotas set.YouGovs sampling software includes a router.This removes the potential for self-selection on surveys,and increases the ability to d

33、eliver lower incidence samples within a short time frame.Panelists receive an invitation email containing a survey link.When they access the link the router checks against quotas on all live surveys and allocates them to a survey for which they qualify.Thus,panelists are not invited to a specific si

34、ngle survey,reducing the risk of early response bias,social desirability or othermotivational biases.Survey pretest:For testing functionalities,the online survey was soft launched from 2022/04/25 to 2022/04/26.On the basis of the results,minor adjustments were implemented.Respondents from the soft l

35、aunch were removed from the final sample.Questionnaire:Huawei in collaboration with Prof.Dr.Anna Schneider provided the master questionnaire in English.YouGov reviewed the questionnaire and translated it into the local languages required for the target countries.Data preparation and analysis:The sur

36、vey data was processed by YouGov and provided in a SPSS data set.Incomplete cases were removed from the data set.Cases from the pretest as well as cases with duplicate cookie ids were removed.Analyses were done in R.MethodologyProf.Dr.Anna SchneiderHochschule Fresenius University of Applied Sciences

37、Since 2017,Anna Schneider is Professor of Business Psychology.Her research interests and teaching revolve around the impact of digitalization on consumer behavior,and in particular how people communicate and interact with emerging technology.Anna is a member of various research associations and sits

38、 on the scientific board of the Wissenschaftliches Institut fr Infrastrukturund Kommunikationsdienste(WIK)a renowned communications and internet policy think tank.Drawing on more than 20 years of hands-on experience in market research she regularly advices public and private organizations on surveys

39、 as well as qualitative research projects.The authorsDr.Ren ArnoldHuawei Technologies Ltd.Ren Arnold is Vice President Public Affairs Strategy at Huawei Technologies.Previously,he worked at high-profile think tanks in Germany(German Economic Institute and WIK)and Brussels(Bruegel)where his research

40、focused on digital economy,internet policy and impact assessments of regulatory frameworks.Over the past ten years,Ren has(co-)authored more than 100 conference papers,journal articles and white papers.He is a frequent speaker at both academic and industry events contributing among other fora to the

41、 ITU economic and industry round table,the Digital Summit of the German government and the research committee of the Munich Circle.Copyright2018 Huawei Technologies Co.,Ltd.All Rights Reserved.The information in this document may contain predictive statements including,without limitation,statements

42、regarding the future financial and operating results,future product portfolio,new technology,etc.There are a number of factors that could cause actual results and developments to differ materially from those expressed or implied in the predictive statements.Therefore,such information is provided for reference purpose only and constitutes neither an offer nor an acceptance.Huawei may change the information at any time without notice.Bring digital to every person,home and organization for a fully connected,intelligent world.Thank you.