2020年決不妥協的奢華 -羅博報告（英文版）（20頁）.pdf

1、LUXURY WITHOUT COMPROMISE VISION 2020 CONNECTING LUXURY INDOCHINE MEDIA VENTURES (IMV) PORTFOLIO INCLUDES SINGAPORE, MALAYSIA, THAILAND AND VIETNAM BRAZIL USA MEXICO SPAIN PORTUGAL UK SWEDEN GERMANY TURKEY KAZACHSTAN RUSSIA INDIA CHINA KOREA AUSTRALIA VIETNAM SINGAPORE THAILAND MALAYSIA Robb Report

2、Singapore is the industrys leading publication in luxury lifestyle. Our goal: to constantly introduce HNWIs to the finest things in life, through industry insights, visually arresting images, carefully curated topics and conversations with industry leaders that go beyond pleasantries. Our readers ar

3、e innovators and early adopters who work relentlessly to stay ahead of the curve. We help them take their journeys a step further, making the inaccessible accessible. Robb Report Singapore inspires our readers with the most exclusive products and experiences money can (and sometimes, cant) buy. We s

4、hed light on how the most successful people lead their lives. And because luxury in todays context isnt a mere synonym for the most expensive things in the world, we actively seek out emerging trends and showcase new or revolutionary products and experiences that are on the cusp of gaining cult stat

5、us. ROBB REPORT SINGAPORE: ETHOS 3,500 News stands, bookstores from the art fairs which have served up the stunning headlines, to superior design which have improved virtually everything. Also, what collectors need to know; when is a wait list not really a wait list. JUNE POWER We unveil the new ent

6、rants into the Robb Report Thought Leaders community. Plus, a glimpse into the world of finance enmeshed with luxury, from stories of success to jaw-dropping auctions. This edition is devoted to the big ideas which are happening in the world of finance and investment. THEMES FOR 2020 JULY COLLECTOR

7、AUGUST HOME The finest timepieces of 2020, curated and compiled for the pleasure of the Robb Report watch connoisseur. Featuring the revolutions in the world of horology, the blue chip investments, the dark horses and everything in between from the three big timepiece shows, Time to Move, Watches ke

8、y design and architecture trends; designers to know; furniture and decor collector items to own; objets dart the aesthetic; the rainbow colours A CUT ABOVE A regular activation where we explore one tenet of luxury watchmaking and delve deep into what makes the industry tick. TIME IS NOW Through regu

9、lar digital programmes such as Luxury Guide and Collector Series, we highlight the values and tenets that luxury brands hold dear, as well as insider secrets. ROBB TV LIFESTYLE Robb Celebrates is a selection of exclusive and exquisite products and experiences that takes the guessing out of gifting.

10、Armed with this useful resource, our HNWI readers will have all the tools they need to plan a celebration. ROBB CELEBRATES Homes the people imbibing the drinks and a focus on the spirits themselves and their investment value. MOVERS where to dine, what to see, where to stay; getaway options for long

11、 weekends; how to pack. Comes with tips & advice from Robb Reports HNWI, successful & busy readers. ROBB FREQUENT FLYER A subscription-based secret dining experience where readers will be whisked away to a mystery location for a special fine dining meal. PRIVATE AFFAIR THOUGHT LEADERS: ETHOS Robb Re

12、port Thought Leaders are a community of successful taste makers, opinion leaders and luxury purveyors. They have a passion for the finer things in life, and believe that theyre not defined solely by their work. Theyre an elite group of visionaries, vaunting out-of-the-box thinking, and have taken al

13、ternative paths to success. They are like-minded elite individuals who are looking to forge bonds with people like them theyre always looking to learn & broaden their horizons. Robb Report serves as a community builder and platform to bring our Thought Leaders together. Its a vehicle to help these l

14、ike-minded personalities forge connections, and to introduce them to exclusive and thought-provoking experiences. Robb Report Thought Leaders will be also be privy to exclusive experiences and privileges, including a three-month membership to concierge service Quintessentially. We will engage with t

15、he community of Thought Leaders through a three-pronged approach: Content (by and for them) Events Social media NOVEMBER 2019 CAN LUXURY GO GREEN? JANUARY 2020 ART OF APPRECIATION How can luxury brands do better in making the world a greener place and set an example by embarking on this journey. The

16、 challenges brands often face in this sphere, and how they can mitigate the issues. What goes into crafting the perfect blend of rum? An evening of rum, watch & jewellery appreciation. MARCH 2020 THE FUTURE IS FEMALE MAY 2020 CULTURE CLUB SPOTLIGHT ON ARTISANAL CRAFTS A convergence of female leaders

17、 of industry - from chefs to designers, skincare gurus to curators. We set the stage for women in creative fields to showcase their talents, and lead the discussion, with our female Thought Leaders, about what it takes to smash the glass ceiling. Delving into the minutiae of hand craftsmanship in di

18、fferent metiers - including bespoke tailoring, jewellery making, and watchmaking. We unpack the definition of luxury, and where the value lies. THOUGHT LEADERS: ENGAGEMENT THROUGH EVENTS Not more than 3 images (in print) or 5 images (online) Up to 400 words An interview of a spokesperson, a review o

19、f a product or service written by Robb Report Singapore that appears in the print magazine or website. Inclusions: * 3 rounds of vetting will be allowed. This will be labelled as a Special Feature. ADVERTORIAL A unique project tailored to suit client goals and objectives A 360-degree campaign which

20、includes social media, print coverage and offline activation 100% SOV media on page A customised solution to advertise products or services that meets client objectives. Inclusions: * Final layout, copy and image selection are subject to editorial discretion. SPECIAL PROJECTS 100% SOV in the EDM A c

21、ustomised, standalone digital mailer that reaches our HNWIs. Inclusions: ROBB RADAR EDM HOME PAGE $6,000 $8,500 SECTION BUYOUT $4,500 $7,000 DIGITAL RATE CARD 2 WEEKS 4 WEEKS 100% SOV, including 4 banners on page (Top Leaderboard, Middle Leaderboard and Bottom Leaderboard) ADVERTORIAL $7,700 SPECIAL

22、 PROJECTS TO BE DISCUSSED EDM $5,000 *All rates are in SGD, nett after agency commission, before GST DOUBLE-PAGE SPREAD IFC 1ST DPS AFTER IFC 2ND DPS AFTER IFC 3RD DPS AFTER IFC ROP PRINT RATE CARD ADVERTORIAL (SINGLE PAGE) $7,700 *All rates are in SGD, nett after agency commission, before GST $15,0

23、00 $13,500 $12,150 $ 10,935 $10,000 FULL PAGE FULL COLOUR ROP PREMIUM POSITIONS IBC OBC (CONTENTS, EDITORS LETTER & MASTHEAD) $6,500 $7,500 $ 7,500 $15,000 DIMENSION (PIXELS, FIXED) 1280 x 160 (Desktop) 728 x 90 (Tablet) 320 x 100 (Mobile) DIGITAL AD DIMENSIONS & FILE SIZES All creatives must be in

24、RGB colour mode and at 72dpi All scripts (css, js) files must be embedded within the HTML and images should be hosted on a remote server HTML5 creatives must have at least one standard click tag HTML5 creatives can only have fixed dimensions, as per table above. Dynamic is not supported Image Ad req

25、uirement rich Media Ad requirements IMAGE AD FILE SIZE IMAGE AD FILE FORMAT RICH MEDIA AD FILE SIZE RICH MEDIA AD FILE FORMAT HEADER BANNERS EDM LEADERBOARDS 728 x 90 (Desktop and tablet) 300 x 250 (Mobile) 640 (Width) Up to 1MBGIF, JPG or PNGUp to 1MBHTML zip bundle or standalone HTML file Up to 1M

26、BGIF, JPG or PNGUp to 1MB HTML zip bundle or standalone HTML file -HTML FULL PAGE FULL COLOUR Trim size 210mm x 270mm Bleed size 220mm x 280mm Text area 196mm x 256mm DOUBLE PAGE SPREAD Trim size 420mm x 270mm Bleed size 430mm x 280mm Text area 196mm x 256mm PRINT AD DIMENSIONS COLOUR PROFILE Fogra

27、39L MAXIMUM INK DENSITY 280% 300% COLOUR MODE Strictly CMYK only ALL TEXTS & FONTS Create outline for all fonts used Use 100% black instead of 4-colour black SUBMITTED MATERIALS Highresolution (300dpi) PDF files are preferred CONTACTS EDITORIAL KARISHMA TULSIDAS Editor-in-Chief .sg CHARMAINE TAI Editor / Content Strategist .sg AD SUBMISSION THARSHINNI MAHNOLKAREN Editorial and Sales Assistant .sg SALES DANIEL CHAN Sales Director .sg JESHUA LIM Account Manager .sg MARINA PERSIKOVA Account Executive .sg MARKETING NATASHA DAMODARAN Marketing Director .sg RADKA DUBAYOVA Marketing Manager .sg