1、FemtechBarometer2024The womens health innovation marketF e m t e c h F r a n c e&W a v e s t o n e c o l l a b o r a t i o nD a t a s e a r c hD a t a c o l l e c t i o nL i m i t s o f t h e b a r o m e t e rInApril2024,FemtechFrancelisted140FrenchFemtechstartups,70 of which responded tothequestion

2、naire.Thedatapresented in this barometer givesan overview of the Femtech marketin France,but is not representativeof all French Femtech startups.F E M T E C H B A R O M E T E R2 0 2 4 O N T H E F R E N C H M A R K E TFollowing the success of the firstFemtech barometer on the Frenchmarket,a collabora

3、tion betweenthe Femtech France associationand Wavestone,we are delighted toannounce the launch of the 2024barometer.In this Olympic year,this new opus will highlight theopportunities that exist in the sportssector for Femtech startups.Toidentifythemostrelevantstartups in the field of womenshealth in

4、novation,Femtech Franceand Wavestone actively relied ontheir networks,contacting a widerangeofFrenchstartups.Thisrigorousprocess highlightedthemost promising initiatives in theindustry.1.MappingofFrancesleadingFemtech companies;2.Quantitative survey,70 startupsresponded;3.Qualitative interviews with

5、 twocorporateswhohaveworkedwith Femtech startups;4.Testimonials of two top athletesabout the link between womenshealth and sport.Our methodologyFemtech Barometer France|2024Coined by Danish entrepreneur Ida Tin(Clue)in 2016,the term Femtech,a contraction of“female”and“technology”,refersto all innova

6、tions aimed at improving womens health:connected objects,mobile apps,healthcare software,educationalplatforms,and more.They tackle real-world challenges and address a variety of pathologies.These solutions can also beused at different times throughout a womans life for diagnosis,treatment,or symptom

7、 management.R E D U C I N G T H EGE N D E RHE A L T HGA PHistorically there have been shortcomings and disparities in healthcare when it comes towomens needs and experiences.Femtech is helping to bridge these inequalities by offeringspecialized solutionsthat addressfemale specific health issues.FE M

8、 T E C H A N D G E N D E R-N E U T R A L D I S E A S E SThe Femtechindustrycoversa very broadfield:/gynecological pathologies and moments in womens lives(such as menstruation,menopause orendometriosis);/non-gendered diseases that affect women differently(such as cardiovascular disease,diabetesor ast

9、hma);/non-gendered diseases that are more prevalent in women(such as depression,Alzheimersorsclerosis).Femtech,innovating to improve womens health3Femtech Barometer France|2024CHAPTER 1Theglobal Femtech marketoA dynamic globalmarketoA boomingEuropean marketoAccessto fundingoThe Economic potentialof

10、the FemtechmarketoAcceleratingwomens health researchoGovernmentinitiatives around theworldCHAPTER 2The Femtech Market in FranceoOverviewof French Femtech marketoProfileof French FemtechstartupsoGeographicaldistributionsof startupsoBreakdown of startupsbysegmentsand productsoFinancial performance&mar

11、ketsoMarket-leading startupsoSources of funding and fundraisingCHAPTER 3Femtech:opportunities in sportoIncreasing womens practiseof sportoBarriersto womens accessto sportoAdaptingsportpractiseto womenslife stagesoRaisingawarenessamongsportsandhealthprofessionalsoAccelerate research into womens physi

12、ologicalspecificitiesIn shortoSamsung and Laboratoires Pierre Fabre bet onFemtechoHealthinsurance coverand partnershipsoStartupsCorporation:examplesandrecommendationsoGovernmentinitiatives in FranceoMarket challenges and trendsFemtech Barometer France|2024The global Femtech marketFemtech Barometer F

13、rance|2024$135billionEstimated global Femtechmarket by 20301A dynamic global market$35billionEstimated European Femtech market by 203211 416startupsNumber of Femtech startups active worldwide in 20232540startupsNumber of Femtech startups active in Europe in 20233THE GLOBALFEMTECH STARTUPECOSYSTEMAcc

14、ording to the Femhealth Insights 2023 study,the United States is byfar the largest Femtech startups ecosystem,with over 700 companies.Nextcome theUK and France,with just under 200 startupseach.Next in the ranking are countries from all over the world,includingCanada,Israel,Japan and India.Sources:1G

15、lobal Femtech Insights,Femtech Market2Femhealth Insghts,2023 Femtech LandscapeReport 3Sie Ventures,EuropeanFemtech Report6Femtech Barometer France|2024UNITED STATESUNITED KINGDOMFRANCEA booming European marketEurope,with 4 of its countries among the worlds top 10 interms of Femtech startups1,ranks j

16、ust behind the USAwhen it comes to the development of this internationalindustry.European Femtech startups are mainly concentrated in theUK,France,and Germany.Most Femtech startups in Europe are early stage with 36.8%of startups in pre-seed or seed and 43.8%of startupshavent raised funds yet.In term

17、s of areas of expertise,the sexual and gynecologicalhealth sector is the most represented in Europeancountries,closely followed by chronic pathologies andpreventive healthcare2.7Sources:1Femhealth Insghts,2023 Femtech LandscapeReport 2Sie Ventures,EuropeanFemtech ReportFemtech Barometer France|2024F

18、rom investors misunderstanding of the market to a lack of womens health data,Femtech startups face a range ofdifficulties in accessing capital.Despite the sectors exponential growth,the road to funding remains an uphillstruggle.According to a McKinsey report published in early 20241,the trend a grow

19、th in womens health investment by privatefunds particularly when it comes to digital solutions.Access to fundingKindbody is a network of fertility clinics and a tool for employers tosupply their employees with reproductive health benefits,frompreconceptionto menopause and postpartum.$161million Amou

20、nt of investment in Femtech startups in Europe in 20223$1,7billion Amount of investment in Femtech startups in the United States and Europe in 20232In 2023,Kindbody raised$100 millionfrom theinvestment fund Perceptive Advisors,turning it into one of themostsignificant Femtech fundraisers of theyear.

21、Sources:1McKinsey,Closingthe WomensHealthGap2SVB,Innovation in WomensHealth 2023 3Sie Ventures,EuropeanFemtech ReportFemtech Barometer France|2024Femtechs historical market is the United States.This sectorsglobal development can be traced back across the Atlantic,with significant investments made in

22、 the past five years.TheUnited States leads the way with$4 billion in investment,followed by the UK($442 million)and Israel($419 million).For some countries,there is a remarkable gap between thenumber of startups and the amount of investment,as is thecase of France(2nd then 7th)and Israel(5th then 3

23、rd).Thereare fewer Israeli Femtech startups,but they are betterfinanced1.As in all sectors,investment in Femtech slowed between 2022and 2023.While the number of investments fell by 12%,theamounts invested increased by 8%compared to the first threequarters of 20222.Sources:1Dealroom,Femtech guide 202

24、3 2SVB,Innovation in WomensHealth2023Femtech Barometer France|2024Access to fundingAt the World Economic Forum 2024 in Davos,the McKinsey Health Institute unveiled its report1on the economic potential ofinvesting in womens health.Here are 3 key figures from the reportThe economic potential of the Fe

25、mtechmarketSource:1McKinsey,Closing the Womens Health Gap$1000 billionInvesting one dollar in womens health would yield a return of three dollars,as it would enable sick women to return to the workforce.Addressing endometriosis and menopause alone would already add$130 billion to global GDP by 2040.

26、1$invested yields 3$130billionAccording to the World Economic Forum,the cost of health inequalities between women and men is$1,000 billion a year.10Femtech Barometer France|2024News from the United StatesOn March 18,2024,President Joe Biden signed anexecutive order to boost womens health research.Th

27、eexecutive order requires federal agencies to prioritizeinvestments in this area.Moreover,the President has asked Congress to provide$12 billion to build a dedicated womens health researchfund within the National Institutes of Health(NIH)3.The history of research is marked by a lack of investment in

28、womens health research(only 4%of R&D spending in the USA)by public,social or private stakeholders.However,in the last few years there has been a real increase inthis field.Breakdown of clinical trials on women,by region,according to the WHO2Accelerating womens health research4%R&D investment in wome

29、ns health research in the United States111Sources:1McKinsey,Closing the Womens Health Gap2OMS,Number of clinical trial registrations by location,disease,phase of development,age and sex of trial participants(1999-2022)3The Womens Voices,https:/www.thewomensvoices.fr/news/usa-joe-biden-met-laccent-su

30、r-la-recherche-sur-la-sante-des-femmes/Femtech Barometer France|2024UNITED STATESCHINAIRANThe UK was the first government in theworld to initiate a national strategy toimprovewomenshealthin2021,launching a nationwide consultationwith British patients and healthcareprofessionals.In January 2024,the M

31、inister for Healthreaffirmedthatwomenshealthremainedoneofthegovernmentsannual priorities,and announced thelaunch of a 50 million“ResearchChallenge”toimprovematernalhealth1.Japan then got involved in the topic.In2021,theJapaneseMinistryofEconomylaunchedaprogramtosupport the development of Femtechcomp

32、anies and allocated a budget of150 million yen(about 890000).So far,the program has supported 39companiesinnovatinginwomenshealthwith5millionyen(about30.000)each2.In Ireland,in 2022,the Governmentinitiative“HealthInnovationHubIreland”launched its Femtech programto support several startups each year

33、intheir development.SinceJanuary2024,11Femtechstartups have joined this program3.Government initiatives around the worldSources:1UK Government,Womens Health Strategy:2024 priorities 2Kyodo News,Femtech taking off in Japan,but much room for further growth 3Femtech Insider,Health Innovation Hub Irelan

34、ds first Femtech innovation call winnersFemtech Barometer France|2024The Femtech market in FranceFemtech Barometer France|2024Overview of the French Femtech marketFemtech startups in FranceSource:Femtech France,Cartographie 2024Femtech Barometer France|2024Profile of French Femtech startups94%33%OF

35、STARTUPS HAVE A MEDICAL PROFILE INTHE FOUNDING TEAM1By comparison,in 2022 the percentage of Frenchstartups(all sectors combined)co-founded by womenwas 20%2.Of these 94%of startups co-founded by women,60%have only women on the founding team1.Femtechstartupsareoftenfoundedbypatientsdisappointed with t

36、heir healthcare experience,ratherthan by healthcare professionals.They then partner withmedical and scientific professionals to enhance theexpertise within the team.60%of French Femtech startups surveyed were founded between 2021 and 20231.15Sources:1tude quantitative Wavestone x Femtech France,2024

37、 sur une base de 70 rpondants2BCG&SISTA,Barometer 2023 on gender parity for startup creation&fundingFemtech Barometer France|2024Top 3 cities for French Femtech startupsThe Femtech market in France remains centered inParis and,more generally,the Ile-de-France region1,as is the global tech sector:in

38、2021,50%of Frenchstartups were headquartered in Paris2.However,there is a gradual decentralization towardsother metropolises such as Lyon,Nantes,Lille,Bordeaux,and Marseille1.Geographical distributions of startups16Sources:1quantitative studyWavestone x Femtech France,2024 basedon 70 respondents2Num

39、eum,Startups de la French Tech en 2021 Femtech Barometer France|2024Breakdown of startups by segmentsSource:quantitative studyWavestone x Femtech France,2024 basedon 70 respondentsBUSINESS SECTORFrench Femtech startups are mainly developing in themenstrual health(18%),global health(16%),chronicpatho

40、logies(excluding cancer)(14%),and pelvic health(14%)segments.Some segments,however,are still under-addressed inFrance,such as menopause and cardiovascular disease(the leading cause of deathfor women in France).In the“menstrual health”category,mass-market productsare the most common.In the“global hea

41、lth”category,health spaces are the most frequent.In the“chronicconditions”category,diagnostic tests are the majority.Finally,in the“pelvic health”category,connected objectscome out ontop.The wellness sector,which offers products and servicesdesigned to improve users quality of life and health,has as

42、light lead(53%)over the health sector(47%),which refersto productsand servicesthat arepartof a carepathway.Femtech Barometer France|2024Breakdown of startups by productsSource:quantitative studyWavestone x Femtech France,2024 basedon 70 respondentsA quarter of the innovations developed by the survey

43、edFrench Femtech startups are consumer products(such asmenstrual protection,nutrition or infusions,for example).Next comes healthcare software(10%),followed by mobileapplications,dietary supplements and medical devices(9%).By sector,the most common healthcare products andservices are software(SaaS),

44、diagnostic tests,and medicaldevices.In the wellness sector,consumer goods,dietarysupplements,and mobile applications aremostfrequent.BUSINESS MODELS49%of startups surveyed have mixed models,with B2C&B2B,then B2C&B2B2C,being the most commoncombinations.Amongthosewithuniquebusinessmodels,thebreakdown

45、is as follows:30%B2C,14%B2B,7%B2B2C.Femtech Barometer France|2024Top 3 markets addressed by region2France isthe main marketfor 87%ofstartupssurveyed.These companies often take an international approach rightfromthe startof theirdevelopment:the main regions targeted by the startups surveyed areEurope

46、,NorthAmerica and Africa,the main countries targeted are France,followed byBelgium and Switzerland,tied forsecond placeFinancial performance&markets42,8MILLIONEUROSCombined sales of French Femtech startups in 20231Source:quantitative studyWavestone x Femtech France,2024 basedon 70 respondents19Femte

47、ch Barometer France|2024Market-leading startupsFounded in 2017,Perifit develops connected objects dedicated towomens health and well-being:a perineal re-education probe and,morerecently,a portablebreastpump.WHAT CHANGES ARE YOU WITNESSINGIN THE MARKET?“Through 2023,the Femtech market has been gather

48、ingmomentum,anticipatingwomenshealthneedswithbreakthrough innovations.For 2024,this sector promisesconsiderablesocialimpactandsignificanteconomicreturns.”CyrilHaoudiCo-founder of PerifitKeyfigures:Numberofemployees:30to 40peopleGenderbalanceof foundingteam:0 women-2menTypeoffinancing:equityBusinessm

49、odel:B2Cand B2B2CMain market:United States20Femtech Barometer France|2024Market-leading startupsWHAT CHANGES ARE YOU WITNESSINGIN THE MARKET?“Patients are informed and familiar with the processesinvolved,and expect personalized,high-quality service.Fertility problems are no longer taboo:we discuss t

50、hem withfriends,at parties and even at work.”Caroline NoublancheCEO and founder of ApricityFounded in 2018,Apricity is a virtual fertility clinic that maximizes thechances of success and enhances the experience for women andcouplesin theUKand Spain.Keyfigures:Numberofemployees:50Genderbalanceof foun

51、dingteam:1 woman-1manTypeoffinancing:fundraisingBusinessmodel:B2Cand B2B2CMain market:United KingdomFemtech Barometer France|2024Market-leading startupsWHAT CHANGES ARE YOU WITNESSINGIN THE MARKET?“Femtech is a rapidly growing market,driven by a heightenedawareness of womens health issues but it sti

52、ll faces manychallengessuchasfinancingandliftingtaboos.Asanentrepreneur,Im convinced of Femtechs potential to meet thespecific needs of women through innovative solutions,providedwe give it the means toblossom fully!”Emeline HahnCEO and co-founder of FizimedFounded in 2017,Fizimed develops connected

53、 medical devicesincludingEmy,theconnectedprobe,tocontinueperinealrehabilitation at homeand EmyPump,theportablebreastpump.Keyfigures:Numberofemployees:20to 30peopleGenderbalanceof foundingteam:1 woman3 menTypeoffinancing:fundraisingand equityBusinessmodel:B2Cand B2BMain market:France&GermanyFemtech B

54、arometer France|2024Funding sources59%of startups have raised funds,but only 9%havedoneso entirelyfrom investmentfunds.50%of startups receive financing from a combination ofdifferent sources,themain ones are:Financing from the Banque Publique dInvestissement(BPI)and BusinessAngels;Investmentfunds co

55、mbined with businessangels;Combininginvestmentfunds,BPIandBusinessAngels.Self-financingremainsthesecond-largestsourceoffunding for these startups,due to the lack of access tofunds in this sector.Source:quantitative studyWavestone x Femtech France,2024 basedon 70 respondentsFemtech Barometer France|2

56、024Of startups surveyed have raised fundssincetheircreation1.Femtech startups fundraisingSTARTUPS ON THE FUNDRAISINGPODIUM IN2023SONIO13 million eurosSonio is AI-augmented reporting software that supports obstetricians andmidwives during fetal ultrasound to improve prenatal diagnosis.WOMED6 million

57、eurosWomed develops innovative treatments to free women from complex uterinepathologies such as endometriosis,fibroids or uterine bleeding.SORELLA5 million eurosSorella offers multidisciplinary physical and digital health spaces dedicated towomen,from puberty to post-menopause.Median funds raised by

58、 startups since their creation2.Sources:1quantitative studyWavestone x Femtech France,2024 basedon 70 respondents2quantitative studyWavestone x Femtech France,2024 basedon 26 respondentsFemtech Barometer France|2024Samsung and Laboratoires Pierre Fabre bet on FemtechThis year saw the first acquisiti

59、on of a French company specialising in technology for women(Sonio)by Samsung Medison1.In addition,Laboratoires Pierre Fabre3,invested in a French startup(Miy)in the same sector,becoming its main shareholder.In early May 2024,Samsung Medison announced that it hadsigned an agreement to acquire the ent

60、ire share capital($92,4million2)of Sonio,an innovative company specialising in thedevelopment of IT solutions and artificial intelligence functionalitiesdesignedto optimiseprenatal care.Sonio will remain an independent company and its products andservices will continue to be compatible with all ultr

61、asound devicemanufacturers.Completion of this transaction is conditional onobtaining the regulatory approvals required,in particular that of theFrench Ministryof theEconomy and Finance.In September 2023,MiY,known for its care products and dietarysupplementsforhormonalwell-being,announcedthatLaborato

62、iresPierreFabrehad joined its capital.This collaboration opens up new prospects for MiY,enabling it toaccelerate its growth thanks to the medical expertise and in-depthknowledge of the pharmaceutical market provided by LaboratoiresPierre Fabre.In addition,this partnership will give MiY theopportunit

63、y to strengthen its research and development activities,improve its products and continue its expansion in pharmacies andparapharmacies.Sources:1Samsung Healthcare,Samsung Announces Acquisition of Sonio2Boursorama,Offres du jour-Fusions et acquisitions 3Laboratoire Pierre Fabre,Les LaboratoiresPierr

64、e Fabre entrent au capital de MiYFemtech Barometer France|2024Health insurance coverLack ofknowledge of existingreimbursementprocedures;Complexity and high cost of the procedures required forthesolution to bereimbursed;Difficultyinidentifyingspecificationsforinnovativesolutions(specificationsthatdif

65、ferfromthoseforproductsthat are generallyreimbursed).BARRIERS FACED BY STARTUPS INOBTAININGHEALTHINSURANCEREIMBURSEMENT FOR THEIR SOLUTIONSSource:Wavestone x Femtech France quantitative study,2024-basedon 37 respondentsFemtech Barometer France|2024“The public health balance is very fragile,particula

66、rly for women.However,it is essential to the smooth running of society and its economic equilibrium.It is by working together-the public sector,the private sector,and the general public-that advances in inclusion can be achieved.”Laurence AL NEIMI,Senior Manager,WavestoneSource:Wavestone x Femtech F

67、rance quantitative study,2024-basedon 70 respondentsPartners of Femtech startupsTop 3 partners in the growth of Femtechstartups solutionsOther players such as pharmaceutical laboratories,insurers,and mutual insurance companies are alsoforging partnershipswith French Femtech startups.These partnershi

68、ps have enabled the startups to work together on a range of issues,including:Researchanddevelopment(R&D)coveringproductdesign,softwaredevelopment,marketresearch,and product testing.Clinical innovation,with the setting up of clinical trials,data collection,studieson specific diseases such as endometr

69、iosis,and the creation of medicalcommitteesfor thedevelopmentof devices.The education,prevention,and support of patients have also led to collaborationsbetweenthese playersand Femtech start-ups.In 2023 Femtech France entered into a 3-year partnership with the AP-HP toaccelerate innovation in womens

70、health in hospitals focusing on a number ofareas:developing collaboration between hospital carers and Femtech startups,reducing thegenderdata gap,and encouraging researchinto womens health.Femtech Barometer France|2024HOSPITALSHEALTH PROFESSIONALSRESEARCH LABORATORYCollaborations between startups an

71、d corporationsPartnershipbetweenthecommunicationsagencyAustralie.GADandFavastartupstoinstallsanitaryprotectiondispenserswithin the agency.“Working with a startups often means working with committedpeople who want to succeed and who are invested in their project.We want to support entrepreneurial ini

72、tiatives and thats also partof our DNA.”Prudence LECLABART,Chief Financial Officer,Australie.GADPartnership between the Solence application and the BesinsHealthcare laboratory via their Gynositol product,designedforwomensufferingfromPCOS(polycysticovarysyndrome).“We need to find synergies between th

73、e laboratory and the startupto create value for both companies.As a laboratory,we cansupport startups in their development and help them evolve theirbusiness model.”Alexis LAUMONT,Directeur Marketing,Besins Healthcare“The startups are motivated and passionate,with lots of ideas.Theyre a real driving

74、 force behind our partnerships.”Elsa TROTIER,Cheffe de produit,Besins HealthcareFemtech Barometer France|2024Recommendations for collaborationFORCORPORATIONSThe Social and Economic Committee(ECS)is an excellent starting point fordealing with issues relating to womens health in the workplace.The ECS

75、isinvolved in collective bargaining and can support initiatives to improvewomens health.The investment thresholds are relatively low for companiesandthe solutions are simple to put in place.Working with a startup is a great advantage,offering direct access to thefoundingteam anda highlevel ofreactiv

76、ity.Corporations can raise their public profile thanks to the strong engaged onlinecommunities ofFemtech startups.FOR STARTUPSWorking in collaboration with a laboratory gives the startups the opportunityto leverage its resources and influence to raise its profile with industryplayers throughjointini

77、tiatives.Ensure that the partners work in the same therapeutic areas as theproposedsolution.The founding teams of startups are often young,and theremay bea lack of seniority in certain fields.Corporations often check the references and existingcustomersof startupsbeforeinitiating a collaboration.IMP

78、ORTANT POINTSFemtech Barometer France|2024Since 2022,the french government has put inplaceanationalstrategytoaddressendometriosis1.The plan has 3 main points of focus:PuttingFranceattheforefrontofendometriosisresearchand innovation;Ensuring rapid diagnosis and access tohigh-quality care throughoutth

79、e country;Communicating,training and informingthe public about endometriosis.The government has launched a PriorityResearch Program(PE-PR)on“Womenshealth,couples health”,led by INSERM2.This PE-PR,funded by 30 million over 5years,focusesonresearchintoendometriosis,polycystic ovarian syndrome(PCOS)and

80、othercausesoffemaleinfertility.The Ile-de-France region has launched anew 2023-2028“Smart-Health”plan3.One of the 5 strategic pillars of this plan isinnovation in womens health(Femtech),alongside surgical innovation,oncology,neuroscience,and biotherapies.The 3 pillars of innovation in womens healtha

81、re:research,financial support for Femtechstartups,and workon womenshealth data.Government initiatives in FranceIn March 2024,France became the first country in the world to recognize the freedom to have an abortion in its Constitution.Sources:1French Ministry of Health,Stratgie nationale de lutte co

82、ntre lendomtriose 2Ministry of Higher Education and Research,PEPR Sant des femmes,Sant des couples 3ARS Ile-de-France,Projet Rgional de Sant 2023-2028Femtech Barometer France|2024Market challenges and trendsFemtech France analysisIn 2023,womens health was all over the media-press,TV documentaries,ci

83、nema(“Notre Corps”by ClaireSimon),podcasts(“Infertiles”by Le Monde newspaper).Femtech is not to be outdone,with national mediacoverage(Les Echos,Libration,Mdiapart,ELLE,Europe 1,BFM TV).UNDER-TREATED DISEASESInnovation in womens health mustgo beyond reproductive health.The field of hormonal health a

84、nd itsimpactonnon-genderedpathologies,and womens mentalhealth are areas in which Francestill has few resources but whichare clearly an important area forexploration in the coming years.Insurers are increasingly interestedin womens health offerings,butseem to favor vertical solutionscoveringtheentire

85、valuechain(fromdiagnosistocareand/orhealthcareproducts)ormorecomprehensive healthcare offerings(whichdonotcoverasinglepathology).GLOBAL HEALTHCARESOLUTIONSHEALTH IN THE WORKPLACEAs highlighted in the Barometer ofFemtech in France 2023,womenshealth in the workplace remains akey issue in the market.We

86、 areseeing a growing number of offeringsand a shift in business models fromB2C to B2B2C(the startup sells itsproduct to the company,which thenmakesit availableto its employees).Femtech Barometer France|2024Market challenges and trendsFemtech France analysisAnotherchallengeistheenvironmental footprin

87、t of productsdeveloped by Femtech startups.Arecent report2shows that 72.2%ofFemtech startups surveyed believethat changes are needed to make thisindustrymorerespectfuloftheplanet.THE ENVIRONMENTAswesawearlier,Femtechiseverywhere and the word has evenmade it into the Larousse 20251dictionary.The chal

88、lenge now is to make theproducts of Femtech startups moreaffordable in order to improve thehealth of all women,whatever theirincome level.HYPEVS MAINSTREAMFemtech,like all sectors,experienceda slowdown in 2023,but with anumber of atypical entrepreneurialprofiles and backgrounds.Femtechstartups are g

89、enerally founded byexperienced women who need tobounce back quickly and find a newjob if their project fails.FINANCINGSource:1France Bleu,cogeste,empouvoirement,skatepark:le Petit Larousse dvoile les 150 nouveaux mots qui intgrent le dictionnaire2Sustainable Femtech Network,Sutainabilityin Femtech 2

90、023 Report“The presence of series A and series B companies on the Femtechmarket in France and Europe(excluding the UK)should motivate financial players to create specialist Femtechfunds to support the development and growth of these structures.”Juliette Mauro,President,FemtechFranceFemtech Barometer

91、 France|2024Femtech:opportunities in sportFemtech Barometer France|2024 WAVESTONE|34AN INCREASE IN SPORTS PARTICIPATION AMONG WOMENIn France,58%of women practise sports on average once a week,equivalent to an increase of 7%in 4 years1.As a result,the gap between womens and mens regular sports partic

92、ipation is narrowing.This trend is marked by the emergence ofsports in which women are over-represented,such as gymnastics,fitness or dance2.Although promising,this finding reveals societal stereotypes that are still deeply rooted.These are fostered by the angleadopted by the media in broadcasting m

93、ens and womens sporting competitions.According to the 2023 Arcom report2,womens sport accounts for 4.8%of all sports broadcasts on television,compared with 74.2%for mens sport.However,inAugust 2023,the quarter-final match between France and Australia in the Womens World Cup broke audience records wi

94、thnearly 5.7 million viewers.“My biggest disappointment is realizing that sport is a mans world,especially in the media.For example,TV channels thattalk about MMA TV shows are only hosted by men.When women are given media coverage in sport,its preferable to highlightfemale fitness or yoga influencer

95、s,promoting healthy sports or aesthetics,rather than an athlete who plays rugby andadvocates for sports performance.”Djihne Abdellilah,MMA World ChampionSources:1 Injep,Baromtre national des pratiques sportives 20222Odexa,Baromtre 2022,La pratique Sportive des femmes3Arcom,La reprsentation des femme

96、s la tlvision et la radio,Rapport sur lexercice 2023Women and sportsFemtech Barometer France|2024 WAVESTONE|35BUT WOMEN STILL FACE MANY OBSTACLESFrom a physiological point of view,27%of women declare their menstrual cycle to be an obstacle to sportpractise activity1.As shown by the Onaps Report Card

97、 20222,a majority of young girls give up sports at puberty:only 20%reach the recommended daily physical activity between the ages of 11 and 14,compared with 56%between the ages of 6 and 10,a significant drop of 64%.From a societal point of view,access to sports practisereflects inequalities between

98、men and women,as well as societal stereotypes.For example,the top fourobstacles mentioned by women when it comes to accessing sports are:financial cost(49%);family constraints(46%),professional constraints(44%)and domestic constraints(laundry,housework,maintenance)(40%)1.“When youre a teenager and y

99、ou start menstruating,it is not something you talk about.As for me,I still went to training,but Iwasnt very comfortable.I was always checking to see if I had any stains.Obviously,I didnt talk to anyone about it,andespeciallynot the coach.”Ayodele Ikuesan,Olympic athlete 100m specialistWomen and spor

100、tsSources:1 Statista,Rapport 2022,Le sport fminin2Onaps,Report Card2022,Activit physique et sdentarit de lenfant et de ladolescentFemtech Barometer France|2024HAOMAHSPORTSConsumer goodMenstrual sportswear developed for teenage girls and women,from swimsuits to leggings and dance leotardsCELISETTECon

101、sumer goodMenstrual sports swimwear developed with athletes from the French swimming team.WILD.AIApplicationFollow-up of diet and training according to physiology and menstrual cycles,to increase physical performanceADAPTING SPORTS TO WOMENS LIFE STAGESWomen are subject to hormonal fluctuations thro

102、ughout theirmenstrual cycle.Although sportswomen feel that their cycle hasan impact on their performance,few scientific studies todayshow a link between menstrual cycle and performance.However,it is certain that the symptoms associated with menstrual cycles(fatigue,pain,fluid retention,temperature,r

103、espiratory rate,etc.),are linked to hormonal variations and influence performance inboth positive and negative ways1.So it is important to adapt physical activity to menstrual cyclesand the different stages of a womans life,from puberty tomenopause,including during pregnancy.Solutionscanbeproposedto

104、bettersupportwomeninunderstanding their cycle and their physiological specificities,aswellas in managing symptoms(periods,pain,etc.).Source:1Lisa Falco,La science fabuleuse du corps des femmesJENNISApplicationMonitoring and explaining of hormonal cycles to optimize performance and prevent injury.Fem

105、tech Barometer France|2024Current challenges WAVESTONE|37RAISING AWARENESS AND TRAINING SPORTS ANDHEALTHCARE PROFESSIONALSWe have previously seen that sports practise needs to beadapted to womens physiological specificities.The people who supervise sportswomen(trainers,federations,etc.)need to be aw

106、are of these particularities,especially throughtraining courses.This will enable them to adjust trainingprograms for women rather than basing them on those createdfor men.In the case of pregnancy,trainers need to be able to adapttraining programs for pregnant women and support them whenthey return t

107、o sport(for e.g.abdominal re-education).The monitoring of sportswomen could therefore be adapted bothbycoachesandfederations,butalsobyhealthcareprofessionals.Indeed,they also need to be made aware of thespecificities and expectations of female athletes in order toadapttheirrecommendations,whenadmini

108、steringacontraceptive pill for example.THE VISION OF THE ATHLETES“Specific training courses should be given every year toPhysical Education teachers,educators or in sports clubs totake into account womens specificities in training.We needto stop modeling womens training on mens.”Djihne Abdellilah,MM

109、A World Champion“After giving birth,the difficulty was to find qualified people tohelp me get back into sport.Some coaches were reluctant tothe idea,especially as I had given birth by caesarean section.Itwas also difficult to find health professionals qualified in bothmaternity and sport.”Ayodele Ik

110、uesan,Olympic athlete 100m specialistCurrent challengesFemtech Barometer France|2024 WAVESTONE|38ACCELERATE RESEARCH ON WOMENS PHYSIOLOGICALSPECIFICITIESWHATS THE SITUATION INFRANCE?Current challengesBased on the observation that women account for only 35%ofparticipants in studies in the sports scie

111、nce field,the INSEP(Frances National Institute of Sport,Expertise,and Performance)has beenrunning theEMPOWHER1programsince 2021.This program,supervised by researcher Juliana Antero,aims tomonitortheimpactofthemenstrualcycleonhigh-levelsportswomen,to support themtowardsbettercontrolandoptimization of

112、 theirsportingperformance.Whataretheinitial conclusionsof this research?The menstrual cycle can be divided into 4 stages,and eachstagecan bean assetfortraining.However,symptoms-even if minimal or painless-can have adetrimental impact on sportswomens performance,so theseparametersneed to betaken into

113、 account.To avoid injury,coaches are advised to adapt and lightentraining during the second partof an athletes menstrual cycle.2Sources:1Insep,Empowher,2LinkedIn,Post Femtech France sur Juliana AnteroThe inclusion of women in clinical trials is not yet systematic.For instance,in France,there is no l

114、egal requirement for theinclusion of women.In the USA,it has been mandatory toinclude women in clinical research for only 30 years(1993).This need also applies to the sports field,as,in addition to thespecificitieslinkedtohormones,thestudyofotherphysiologicalcharacteristicscouldhaveanimpactonwomens

115、sports practise.It would be interesting to see platforms or other applicationsdeveloped to support women in their sports practise.Thesetools can be used tocollectdata for research purposes.Femtech Barometer France|2024WavestoneWavestone,a leading independent consultingfirm headquartered in France,an

116、d Q_PERIOR,aconsultingleaderintheGermany-Switzerland-Austria region,joined forces in2023 to become the most trusted partner forcritical transformations.Drawing onmorethan 5,500 employeesacross Europe,North America and Asia,thefirm combines seamlessly first-class sectorexpertise with a 360 transforma

117、tion portfolioof high-value consulting services.Wavestone is listed on Euronext Paris andrecognized as a Great Place to WFemtech FranceFemtech France is an association of over 70companiesinvolvedinwomenshealthinnovation.The association has 3 objectives:-To help Femtech entrepreneurs in Franceto mast

118、er the specificities of this industrythrough a common base of knowledge andthinking.-To encourage the emergence of scientificresearch projects in the field of womenshealth by promoting collaboration betweenhealth and research professionals andentrepreneurs.-Increase the potential for development byb

119、uildingbridgeswiththehealthcareindustry and care structures specializing inwomens health through partnerships interms of resources and funding.www.femtechfrance.orgFemtech Barometer France|2024 WAVESTONE|40The Wavestone projectteamMarie-Claude EL KHOURYProject mentorConsultantJuliette PERROTProject

120、mentorConsultantManon ACHARD-TORTULProject steeringConsultantLa MARCETEAUProject steeringConsultantLaurence AL NEIMISponsor Senior ManagerClara CHELLYEditor AnalystEnola RICHEROTEditor ConsultantFemtech Barometer France|2024The Femtech France teamDelphine MouluManaging DirectorJuliette GuillemetMark

121、eting managerJuliette MauroPresidentClmence SchrickeProject managerFemtech Barometer France|2024 WAVESTONE|42AcknowledgementsBesinsHealthcareisafamily-ownedFrenchlaboratoryspecializinginwomenshealthandhormone therapy.We interviewed Besins Healthcare as part of theircollaboration with the startup Sol

122、ence,which offersan app to supportwomen with PCOS.Thanks to Elsa TROTIER,Product Manager,andAlexis LAUMONT,Marketing Director,fortheir time.Australie.GAD is a human-sized communicationsagency.We spoke to Australie.GAD about their collaborationwith the startup FAVA to set up sanitary protectiondispen

123、sersforfemale employees.Thanks to Prudence LECLABART,CFO,forher time.Femtech Barometer France|2024We would like to thank the companies we conversed with during our qualitative interviews.Thank you for your time.Your testimonials have enabled us to shed light on the collaborationbetweenstartups and c

124、orporationsinthe FrenchFemtechsector.WAVESTONE|43AcknowledgementsWe would like to thank the French athletes who took part in our qualitative interviews.Thankyou for your time.Your stories have helped us to illustrate the challenges and trends in sportsrelated to theFemtechsector in France.Gymnast th

125、en javelin thrower,after an injury,Djihne returned to combat sports(grappling,MMA)and became world grappling champion in2014.As a professor at La Sorbonne,she created herownself-defencemethodforwomen,theDjihne Academy.Shealsoworkswithtop-levelathletes,federations and companies on understandinghormon

126、alcycles.Sheistheonlyfemalephysical trainer forprofessionalfighters.As a sprinter,Ayodele is a medallist in the4x100m relay at the European Championshipsand has several Olympic Games appearancesto her name in this discipline.Alongside her life as a top-level sportswoman,she is deputy mayor for healt

127、h in the 18tharrondissement of Paris and a consultant inorganizational transformation.She is also a mother of two,and is preparing forthe2024 Olympic Games.Djihne AbdellilahAyodele IkuesanFemtech Barometer France|2024 WAVESTONE|44Wed like to thank all the startups surveyed as part of our qualitativeinterviews.Thank you to the 70 startups who took the time to answerour questionnaire.Your answers have given us up-to-date insights onthe Femtech market inFrance.Acknowledgements