1、 Ipsos Love Life Satisfaction 2025IPSOS LOVE LIFE IPSOS LOVE LIFE SATISFACTION 2025SATISFACTION 2025A 30-Country Global Advisor SurveyFebruary 2025 Ipsos Love Life Satisfaction 202528383%Love Life Satisfaction in numbers7676%on average across 30 countriessay they feel loved.This is highest in Mexico

2、(86%)and lowest in Japan(55%).5959%say theyre happy with their romantic/sex life.of those who are married/partnered are satisfied with their relationship.Ipsos Love Life Satisfaction202528282%Millennials most Millennials most satisfied with their satisfied with their romantic/sex liferomantic/sex li

3、fe58%63%58%55%Baby BoomersGen XMillennialsGen Zof people in high-income households are satisfied with feeling loved vs.67%of those in low-income households.Ipsos Love Life Satisfaction 20253Love Life Satisfaction IndexThe Love Life Satisfaction Index*brings together how people feel about love,romanc

4、e and relationships in a single indicator.It brings together how satisfied people are with the love in their life,their sex lives and their relationship with their partner.Countries in LATAM and Asia are most satisfied with their“love lives”.Colombians top the table for being the most happygenerally

5、 about their love life and the most satisfied with their sex lives in particular.Thailand ranks second on the index and Thais are the most satisfied with their partners.Japan and South Korea have the lowest level of satisfaction among the countries surveyed for this report.Brazil is outlier in Latin

6、 America,being the only country from the region in the bottom half of the table.Meanwhile the Netherlands and Spain are the only European countries to make it into the top ten,while much of the region is,relatively speaking,lacking satisfaction with their love lives compared to the rest of the world

7、.Colombia82Thailand81Mexico81Indonesia81Malaysia79Chile79Netherlands79Peru79Spain78Argentina78South Africa77Great Britain75New Zealand75Ireland74United States72Australia71Singapore71France71Brazil71Belgium70Italy70Sweden69Canada68Hungary68Poland67Germany67India63South Korea59Japan56Index score*The i

8、ndexis anaverage of the three questions asked on love,romance and relationships.The score is out of 100.Ipsos Love Life Satisfaction 20255N/A+5pp+9pp-1pp+3pp+3pp+2pp+6pp+7pp-4pp+4pp+5pp+2pp+1pp+3pp+9pp-1pp-1pp+4pp+4pp+7pp+3pp+2pp+10pp0pp+3pp+2pp+1ppN/A-3pp+5pp36%55%53%58%46%36%44%50%30%44%42%38%47%3

9、1%35%35%35%25%41%19%43%33%27%30%30%33%28%30%43%16%12%40%31%33%27%39%48%39%33%54%38%40%42%33%50%44%42%40%50%35%57%32%41%46%43%42%39%43%41%21%44%43%14%9%7%11%9%12%11%10%11%9%13%13%11%9%14%16%15%17%13%18%13%15%16%16%17%17%18%18%11%29%23%6%3%5%2%4%2%4%3%4%4%4%5%8%6%5%4%8%6%9%4%7%9%8%9%7%9%6%7%8%9%14%30-

10、country averageMexicoChileColombiaNetherlandsIndonesiaSpainArgentinaMalaysiaPeruNew ZealandGreat BritainSouth AfricaThailandIrelandSwedenAustraliaSingaporeUnited StatesFranceBrazilCanadaBelgiumItalyGermanyTrkiyeHungaryPolandIndiaSouth KoreaJapanOverall,how satisfied are you with each of the followin

11、g aspects of your life:Feeling lovedBase:23,765 adults under the age of 75 across 30 countries between 20 December 2024 and 3 January 2025CountryVery satisfiedSomewhat satisfiedNot very satisfiedNot at all satisfied%SatisfiedChange 2024 Ipsos Love Life Satisfaction 2025628%48%42%24%32%30%37%43%34%38

12、%40%27%35%29%28%19%27%33%23%28%17%27%20%21%23%28%22%22%18%13%8%31%26%30%48%38%37%30%24%32%27%25%35%25%31%31%40%31%24%34%29%39%29%35%33%31%24%28%26%30%34%31%18%14%13%12%15%15%16%12%17%16%13%16%15%19%17%17%19%13%17%18%22%20%21%20%18%17%19%21%25%32%23%14%8%9%8%5%8%7%15%12%12%13%14%17%14%17%13%14%9%17%1

13、6%14%15%16%17%21%20%20%18%19%11%21%30-country averageColombiaMexicoThailandIndonesiaMalaysiaPeruChileSpainArgentinaSouth AfricaNetherlandsBrazilTrkiyeIrelandSingaporeGreat BritainIndiaItalyNew ZealandFrancePolandHungaryBelgiumAustraliaUnited StatesCanadaGermanySwedenSouth KoreaJapanN/A+1pp-4pp-3pp-3

14、pp+4pp-3pp+3pp-4pp-1pp0pp-2pp0pp-2pp-1pp-3pp-5ppN/A+5pp-3pp-5pp-7pp+2pp-4pp-1pp-4pp-2pp-6pp-10pp+2pp+2ppOverall,how satisfied are you with each of the following aspects of your life:My romantic/sex lifeBase:Base:23,765 adults under the age of 75 across 30 countries between 20 December 2024 and 3 Jan

15、uary 2025CountryVery satisfiedSomewhat satisfiedNot very satisfiedNot at all satisfied%SatisfiedChange 2024 Ipsos Love Life Satisfaction 2025748%44%65%65%55%55%45%44%52%65%55%59%60%52%51%53%59%51%50%47%40%48%38%38%44%52%41%21%38%24%34%48%27%24%33%32%43%43%35%22%31%26%25%33%33%32%25%33%32%35%42%32%42

16、%41%33%25%35%52%29%43%10%5%6%6%7%8%9%9%9%9%6%9%8%9%10%9%10%8%11%9%13%11%12%14%15%13%13%13%11%24%5%2%1%3%2%3%1%2%2%3%5%3%5%4%4%5%3%6%6%7%4%5%6%5%5%5%6%10%7%7%29-country averageThailandNetherlandsColombiaPeruGreat BritainIndonesiaMalaysiaNew ZealandSouth AfricaUnited StatesMexicoChileAustraliaIrelandS

17、painArgentinaBelgiumSwedenCanadaFranceGermanyItalySingaporeHungaryBrazilPolandJapanIndiaSouth KoreaOverall,how satisfied are you with each of the following aspects of your life:My relationship with my partner/spouse*CountryVery satisfiedSomewhat satisfied*Asked only of those who are married or partn

18、eredBase:Base:23,765 adults under the age of 75 across 30 countries between 20 December 2024 and 3 January 2025Not very satisfiedNot at all satisfiedN/A0pp+1pp+6pp0pp+1pp0pp-1pp-1pp+1pp-1pp+1pp0pp+5pp+1pp+1pp+2pp+2pp-1pp+3pp+1pp-5pp+8pp-3pp-4pp-1pp-5pp+4ppN/A-1pp%SatisfiedChange 2024 Ipsos Love Life

19、 Satisfaction 20258Happiness with sex life and partner are correlatedArgentinaAustraliaBelgiumBrazilCanadaChileColombiaGermanyGreat BritainHungaryIndiaIndonesiaIrelandItalyJapanMexicoNetherlandsNew ZealandPeruPolandSingaporeSouth AfricaSouth KoreaSpainSwedenThailandUnited States607080901004050607080

20、90100%satisfied romantic/sex life*%satisfied with my partner/spouse*%satisfied with their partner vs%satisfied with their romantic/sex lifeFranceMalaysiaPeople in countries that are more satisfied with their relationship with their partner are more likely to be happy with their romantic/sex life.How

21、ever,there are countries that are outliers.In Brazil,South Korea and India people are less satisfied with their partner compared to their level of satisfaction with their romantic/sex life overall.*Includes only of those who are married or partnered Base:23,765 adults under the age of 75 across 30 c

22、ountries between 20 December 2024 and 3 January 2025 Ipsos Love Life Satisfaction 2025969%76%83%26%21%15%SatisfiedNot satisfiedMoney does bring love life happinessThose on a higher income are more likely to feel loved and be happier with their romantic/sex lives.Eighty-three per cent of high-income

23、earners across 30 countries say they are satisfied with the love in their life compared to 76%of those on a middle income and 69%on a low income.The same is true when it comes to their romantic/sex life.Sixty-seven of people with a high income are satisfied with their sex life compared to only 51%of

24、 low-income earners.Low IncomeQ:Overall,how satisfied are you with each of the following aspects of your life:Feeling loved 30-Country Average Base:23,765 adults under the age of 75 across 30 countries between 20 December 2024 and 3 January 2025Middle IncomeHigh Income51%58%67%36%34%28%Q:Overall,how

25、 satisfied are you with each of the following aspects of your life:My romantic/sex lifeLow IncomeMiddle IncomeHigh Income Ipsos Love Life Satisfaction 20251075%76%76%81%20%21%21%17%SatisfiedNot satisfiedLittle difference in satisfaction across generationsA lot is made of differences across age group

26、s and generations,but when it comes to their love lives is there is not much between them.While four in five Baby Boomers are satisfied with the love in their life,three in four among the other generations are happy.While Millennials are slightly happier with their romantic/sex lives,attitudes are s

27、imilar across the other age groups.Gen ZQ:Overall,how satisfied are you with each of the following aspects of your life:Feeling loved30-Country Average Base:23,765 adults under the age of 75 across 30 countries between 20 December 2024 and 3 January 2025MillennialGen XBaby Boomer58%63%58%55%30%31%34

28、%32%Gen ZQ:Overall,how satisfied are you with each of the following aspects of your life:My romantic/sex lifeMillennialGen XBaby Boomer Ipsos Love Life Satisfaction 2025MethodologyMethodology11 Ipsos Love Life Satisfaction 202512MethodologyThese are the results of a 30-country survey conducted by Ip

29、sos on its Global Advisor online platform and,in India,on its IndiaBusplatform,between Friday,December 20,2024,and Friday,January 3,2025.For this survey,Ipsos interviewed a total of 23,765 adults aged 18 years and older in India,18-74 in Canada,Republic of Ireland,Malaysia,New Zealand,South Africa,T

30、rkiye,and the United States,20-74 in Thailand,21-74 in Indonesia and Singapore,and 16-74 in all other countries.The sample consists of approximately 2,000 individuals in Japan,1,000 individuals each in Australia,Brazil,Canada,France,Germany,Great Britain,Italy,Mexico,New Zealand,Spain,and the U.S.,a

31、nd 500 individuals each in Argentina,Belgium,Chile,Colombia,Hungary,Indonesia,Ireland,Malaysia,the Netherlands,Peru,Poland,Singapore,South Africa,South Korea,Sweden,Thailand,and Trkiye.The sample in India consists of approximately 2,200 individuals,of whom approximately 1,800 were interviewed face-t

32、o-face and 400 were interviewed online.Samples in Argentina,Australia,Belgium,Canada,France,Germany,Great Britain,Hungary,Italy,Japan,the Netherlands,New Zealand,Poland,South Korea,Spain,Sweden,and the U.S.can be considered representative of their general adult populations under the age of 75.Sample

33、s in Brazil,Chile,Colombia,Indonesia,Ireland,Malaysia,Mexico,Peru,Singapore,South Africa,Thailand,and Trkiye are more urban,more educated,and/or more affluent than the general population.The survey results for these countries should be viewed as reflecting the views of the more“connected”segment of

34、their population.Indias sample represents a large subset of its urban population social economic classes A,B and C in metros and tier 1-3 town classes across all four zones.The data is weighted so that the composition of each countrys sample best reflects the demographic profile of the adult populat

35、ion according to the most recent census data.“The Global Country Average”reflects the average result for all the countries and markets in which the survey was conducted.It has not been adjusted to the population size of each country or market and is not intended to suggest a total result.When percen

36、tages do not sum up to 100 or the difference appears to be+/-1 percentage point more/less than the actual result,this may be due to rounding,multiple responses,or the exclusion of“dont know”or not stated responses.The precision of Ipsos online polls is calculated using a credibility interval with a

37、poll where N=1,000 being accurate to+/-3.5 percentage points and of where N=500 being accurate to+/-5.0 percentage points.For more information on Ipsos use of credibility intervals,please visit the Ipsos website.The publication of these findings abides by local rules and regulations.Jamie StinsonContent DirectorIpsos Knowledge CentreJamie.SFor more information Ipsos Love Life Satisfaction2025