2019年eBay自主增強分析平臺的實踐.pptx

1、Agenda,eBay數據平臺演進,eBay data platform and evolution.,1,How eBay builds its home-grown augmented analytics platform with disruptive innovation.,01,eBay數據平臺演進,eBay data platform and evolution.,28 K Nodes,700 PBAnalytics Data,1.2 MDW Queries,6KBIA users,Data Engineering,Data Warehouse,Data Science,Opera

2、tional Data Store,Stream Processing,Glance,Ecosystem,Site Application,Business Operation,Data Processing,Data Operation,Security&Governance,Intelligence,Visualization,Discovery,Analytics,Data Services,Data Mgmt,Data Fabric,JOURNEY,Spark SQLNLP ParserMetadata in KGAuto Insights w/MLAugmented Analytic

3、s,2018,2010,2005,MySQLInformaticaSite CatalystBusiness ObjectsSystem Of Record Reporting,EDW MicroStrategyTableauData HubVisual Based Discovery,Hadoop HDFSOLAP on HBaseRealtime StreamingViz FabricVisual Based Discovery,2015,analytics FOR THE FEW,32%,%of users using any BIA toolSource:Gather Magic Qu

4、adrant Reference Survey 2017,ADOPTION,Spark SQLNLP ParserMetadata in KGAuto Insights w/MLAugmented Analytics,2018,2010,2005,MySQLInformaticaSite CatalystBusiness ObjectsSystem Of Record Reporting,EDW MicroStrategyTableauData HubVisual Based Discovery,Hadoop HDFSOLAP on HBaseRealtime StreamingViz Fab

5、ricVisual Based Discovery,2015,6,000+users,200+users,500+users,2,000+users,Customer evolution,Dedicated analyst to citizen scientistsPre-built dashboard to live data that is responsive and real-timeIsolated review to collaborative decision making events,product evolution,Vendor solution to homegrown

6、 productsSelf sufficient analytics from key decision makers to everyoneFrom fact to actionable insights,technology evolution,Data FabricData OpsAd-hoc OLAPNLP&MLOpen Metadata with Knowledge Graph,gartner,Top 10 data and analytics technology trends for 2019,Augmented Analytics,Augmented Data Manageme

7、nt,Continuous Intelligence,Explainable AI,Graph,Data Fabric,NLP/Conversational Analytics,Commercial AI and ML,Blockchain,Persistent Memory Servers,gartner,Top 10 data and analytics technology trends for 2019,Augmented Analytics,Augmented Data Management,Continuous Intelligence,Explainable AI,Graph,D

8、ata Fabric,NLP/Conversational Analytics,Commercial AI and ML,Blockchain,Persistent Memory Servers,eBay Data Analytics Ecosystem,Analytics,Data Fabric,NousDiscoveryVisualizationIntelligence,GROBusiness Operation,Data Service,Integration Data Layer,ZetaData ProcessingMachine Learning,Data Platform,Dat

9、a Management,Open MetadataMetadata RepositoryKnowledge Graph,iDoData OperationSecurity&Governance,02,如何利用產品思維有效迭代,How to define MVP cost-efficiently in a trending product area.,VISION,Transform data into enterprise wide executions with augmented data management and analytics to help eBay create more

10、 economic opportunities globally.,value,Break technologies barriers for analytics,Easy,Prebuilt reports are replaced with automated insights,Instant answer from entire EDW,Smart,Fast,Pushing more complex analytics workload away from the user,Cross domains and platforms data navigation,On-fly insight

11、 with science models,Customer Journey,Customer Journey,Customer Journey Mapping,As Is Journey,Hills,03,eBay創新型增強分析產品實例,How eBay builds its home-grown augmented analytics platform with disruptive innovation.,FROM DATA TO ACTION,Actionable Insights,Causality Analysis,Signal Detection,Data Discovery,NLP Search,Explorable KG,Anomaly Detection,Trending,AutomatedPrescriptive Insights,Causality analysis,Embedded,Interactive,DEMO,How to take action?,Where is the unusual moves?,Where do I need to pay attention to?,What is Homepage Bounce Rate?,DEMO,Analytics Everywhere,DEMO,Q&A,