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月餅企業以文化聯名方式為產品賦能-行業數據

月餅企業以文化聯名方式為產品賦能
月餅企業以文化聯名方式為產品賦能
底層價值：月餅與粽子具有相同的食用/贈禮價值，但月餅日?；瘽B透偏低，更多集中于贈禮價值上。因此，除口味持續創新以外，月餅禮盒創新的種類、數量遠高于 圖：廣/京/蘇式月餅是消費者主要偏好的品類粽子，月餅禮盒正以多元化的方式實現不同價值。
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月餅企業以文化聯名方式為產品賦能_第1頁
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月餅企業以文化聯名方式為產品賦能_第2頁
月餅企業以文化聯名方式為產品賦能_第3頁
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月餅企業以文化聯名方式為產品賦能_第4頁
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月餅企業以文化聯名方式為產品賦能_第6頁
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月餅企業以文化聯名方式為產品賦能_第8頁
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月餅企業以文化聯名方式為產品賦能_第9頁
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月餅企業以文化聯名方式為產品賦能_第10頁
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月餅企業以文化聯名方式為產品賦能_第11頁
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月餅企業以文化聯名方式為產品賦能_第20頁
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月餅企業以文化聯名方式為產品賦能_第21頁
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月餅企業以文化聯名方式為產品賦能_第22頁
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月餅企業以文化聯名方式為產品賦能_第23頁
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月餅企業以文化聯名方式為產品賦能_第24頁
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月餅企業以文化聯名方式為產品賦能_第25頁
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月餅企業以文化聯名方式為產品賦能_第27頁
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月餅企業以文化聯名方式為產品賦能_第28頁
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月餅企業以文化聯名方式為產品賦能_第29頁
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月餅企業以文化聯名方式為產品賦能_第31頁
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月餅企業以文化聯名方式為產品賦能_第32頁
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月餅企業以文化聯名方式為產品賦能_第38頁
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月餅企業以文化聯名方式為產品賦能_第39頁
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月餅企業以文化聯名方式為產品賦能_第40頁
月餅企業以文化聯名方式為產品賦能_第41頁
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月餅企業以文化聯名方式為產品賦能_第42頁
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月餅企業以文化聯名方式為產品賦能_第43頁
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月餅企業以文化聯名方式為產品賦能_第44頁
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月餅企業以文化聯名方式為產品賦能_第45頁
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月餅企業以文化聯名方式為產品賦能_第46頁
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月餅企業以文化聯名方式為產品賦能_第47頁
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月餅企業以文化聯名方式為產品賦能_第48頁
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月餅企業以文化聯名方式為產品賦能_第49頁
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月餅企業以文化聯名方式為產品賦能_第50頁
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月餅企業以文化聯名方式為產品賦能_第51頁
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月餅企業以文化聯名方式為產品賦能_第53頁
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月餅企業以文化聯名方式為產品賦能_第55頁
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月餅企業以文化聯名方式為產品賦能_第56頁
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月餅企業以文化聯名方式為產品賦能_第59頁
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月餅企業以文化聯名方式為產品賦能_第62頁
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月餅企業以文化聯名方式為產品賦能_第63頁
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月餅企業以文化聯名方式為產品賦能_第64頁
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月餅企業以文化聯名方式為產品賦能_第65頁
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月餅企業以文化聯名方式為產品賦能_第66頁
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月餅企業以文化聯名方式為產品賦能_第67頁
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月餅企業以文化聯名方式為產品賦能_第68頁
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月餅企業以文化聯名方式為產品賦能_第69頁
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月餅企業以文化聯名方式為產品賦能_第70頁
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月餅企業以文化聯名方式為產品賦能_第71頁
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月餅企業以文化聯名方式為產品賦能_第72頁
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月餅企業以文化聯名方式為產品賦能_第74頁
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月餅企業以文化聯名方式為產品賦能_第80頁
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月餅企業以文化聯名方式為產品賦能_第81頁
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月餅企業以文化聯名方式為產品賦能_第82頁
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月餅企業以文化聯名方式為產品賦能_第83頁
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月餅企業以文化聯名方式為產品賦能_第84頁
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月餅企業以文化聯名方式為產品賦能_第85頁
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月餅企業以文化聯名方式為產品賦能_第86頁
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月餅企業以文化聯名方式為產品賦能_第87頁
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月餅企業以文化聯名方式為產品賦能_第88頁
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月餅企業以文化聯名方式為產品賦能_第89頁
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月餅企業以文化聯名方式為產品賦能_第90頁
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月餅企業以文化聯名方式為產品賦能_第92頁
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月餅企業以文化聯名方式為產品賦能_第98頁
月餅企業以文化聯名方式為產品賦能_第99頁
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月餅企業以文化聯名方式為產品賦能_第100頁
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月餅企業以文化聯名方式為產品賦能_第101頁
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月餅企業以文化聯名方式為產品賦能_第102頁
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月餅企業以文化聯名方式為產品賦能_第103頁
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月餅企業以文化聯名方式為產品賦能_第104頁
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月餅企業以文化聯名方式為產品賦能_第105頁
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月餅企業以文化聯名方式為產品賦能_第106頁
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月餅企業以文化聯名方式為產品賦能_第107頁
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月餅企業以文化聯名方式為產品賦能_第108頁
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月餅企業以文化聯名方式為產品賦能_第109頁
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月餅企業以文化聯名方式為產品賦能_第110頁
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月餅企業以文化聯名方式為產品賦能_第111頁
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月餅企業以文化聯名方式為產品賦能_第112頁
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月餅企業以文化聯名方式為產品賦能_第113頁
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月餅企業以文化聯名方式為產品賦能_第114頁
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月餅企業以文化聯名方式為產品賦能_第115頁
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月餅企業以文化聯名方式為產品賦能_第116頁
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月餅企業以文化聯名方式為產品賦能_第117頁
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月餅企業以文化聯名方式為產品賦能_第118頁
月餅企業以文化聯名方式為產品賦能_第119頁
月餅企業以文化聯名方式為產品賦能_第120頁
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月餅企業以文化聯名方式為產品賦能_第123頁
所屬報告： 五芳齋-公司深度報告：粽業長青變革求新-230521（75頁）.pdf
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