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MAT2020-MAT2022線上休閑零食銷售額及增速-行業數據

MAT2020-MAT2022線上休閑零食銷售額及增速
MAT2020-MAT2022線上休閑零食銷售額及增速
零食市場出現品類細分化、多元化的發展趨勢。一方面后疫情時代，線下客流回暖恢復，線上休閑零食銷售規模穩步增長，企業通過積極擁抱新渠道，實現渠道擴張并厚積薄發；另一方面消費者需求頻繁變化，消費使用場景多樣，為企業提供新的產品創新及市場機遇。
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所屬報告： 知家DTC：2023食品飲料行業DTC營銷白皮書（56頁）.pdf
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