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1、Annual Report on China s Exhibition Industry(2023)SponsorChina Council for the Promotion of International TradeEditorDepartment of Exhibition Management of the CCPIT(Office of International Exhibitions Bureau and World Expo Affairs)Academy of China Council for the Promotion of International TradeOpe

2、rational SupporterBeijing Zhongzhan Xinhe Data Service Co.,Ltd.of China International Exhibition Center GroupEditorial CommitteeDirector:Li QingshuangVice Chairman,China Council for the Promotion of International TradeExecutive Directors:Wu ShengrongDirector General,Department of Exhibition Manageme

3、nt of the CCPIT(Office of International Exhibitions Bureau and World Expo Affairs)Zhao PingDirector General,Academy of China Council for the Promotion of International TradeDeputy Directors:Shu Huan Deputy Director General,Department of Exhibition Management of the CCPIT(Office of International Exhi

4、bitions Bureau and World Expo Affairs)Yan Chenhui Deputy Director General,Department of Exhibition Management of the CCPIT(Office of International Exhibitions Bureau and World Expo Affairs)Liu YingkuiDeputy Director General,Academy of China Council for the Promotion of International Trade Project Co

5、ordinatorsZhang Shujing,Sun Yang,Cheng Wei,Chen Sanlian,Luan Qingang,Huang Jia,Han Jianbing,Fang Shuo,Fang KeWritersZhang Jixing,Li Shilong,Li Mingzhe,Yuan Hang,Liao Bin,Yang Jiale,Wu ZhengSpecial ThanksLiu Dake,Li Baoer,Yu Hua,Huang HaoForeword2023 is the first full year to see the implementation o

6、f the guiding principles of the 20th National Congress of the Communist Party of China,and a year for economic recovery and development after transitioning into regular epidemic prevention and control.This year,the Chinese economy has been on an upward trajectory,and solid progress has been made in

7、high-quality development.With the continued recovery of the national economy,the strengthening of policy support,and the continuous recovery of international exchanges,Chinas exhibition industry has seen a recovery on all fronts in 2023.The exhibition industry is an important part of the modern indu

8、strial system and an important platform for promoting a higher level of opening-up and pursuing Chinese modernization and high-quality economic development on all fronts.In 2023,all localities and departments have increased their support for the exhibition industry,the recovery of the exhibition ind

9、ustry has accelerated,and various exhibitions have injected a strong impetus into Chinas economic development and created a public platform for businesses from all over the world to deepen cooperation.The enterprises have returned to overseas exhibitions to actively explore the international market,

10、and the quality of the exhibitions they organized abroad has continued to improve,which is conducive to stabilizing foreign trade and optimizing trade structure.National-level exhibitions have taken the lead in the recovery of the exhibition industry.The China International Import Expo(CIIE)and the

11、Canton Fair have gone back offline fully,and the shares of international exhibitors and buyers have continued to rise.As the worlds first national-level exhibition featuring the theme of supply chains,the first China International Supply Chain Expo(CISCE)adopted an innovative approach to organizing

12、exhibitions and created a new open platform for international cooperation.Since 2005,the China Council for the Promotion of International Trade(CCPIT)has released the Annual Report on Chinas Exhibition Industry for 19 consecutive years to analyze the annual development trend and characteristics of t

13、he exhibition industry.With a wide influence at home and abroad,the report provides reference and guidance for the development of the exhibition industry.Entrusted by the Department of Exhibition Management of the CCPIT(Office of International Exhibitions Bureau and World Expo Affairs),the CCPIT Aca

14、demy has compiled the Annual Report on Chinas Exhibition Industry 2023(hereinafter referred to as the“Report”).Based on data analysis,policy research,and expert discussions,the Report takes economic and trade exhibitions1 as the research subject,and focuses on the development environment,general cha

15、racteristics,domestic exhibitions,overseas exhibitions,exhibition hall market,and national-level exhibitions of Chinas exhibition industry in 2023.It provides an in-depth and accurate picture of the status of Chinas exhibition economy in 2023 and an outlook on the development trend of industry in 20

16、24.1 Economic and trade exhibitions are exhibitions with trade,investment,economic cooperation and other business activities as their main functions(national standard:GB/T 26165-2021).I.Chinas economy continues to recover and improve,laying the foundation for the development of the exhibition indust

17、ry./082II.Governments at all levels have increased support for the development of the exhibition industry./084III.The new generation of digital technology has spurred new momentum for the development of the exhibition industry./086IV.Personnel exchanges between China and foreign countries continue t

18、o resume,bringing vitality to the exhibition industry./088V.The recovery of the global exhibition industry has helped Chinas exhibition industry to go international./090Chapter 1Analysis of the Development Environment of Chinas Exhibition Industry in 202301I.Chinas economic and trade exhibitions hav

19、e fully recovered to pre-pandemic levels./092II.The operating conditions of the market entities in the exhibition industry has continued to recover./093Chapter 2Overall Characteristics of Chinas Exhibition Industry in 202302CONTENTSI.Overseas exhibition participation and exhibition organization has

20、been gradually recovering./116II.Asia and Western Europe are still the main markets for overseas exhibitions./118III.The share of transportation and logistics and health care industries exhibiting abroad has increased./122Chapter 4Analysis of the Development of Chinas Overseas Exhibitions in 202304I

21、.The number and area of exhibitions exceeded the pre-pandemic levels /100II.The distribution of exhibitions is characterized by a high degree of regional agglomeration./101III.Small and small and medium-sized exhibitions take the lead in recovery speed./104IV.Industrial and technological exhibitions

22、 rank first in both number and area./106Chapter 3Analysis of the Development of Chinas Domestic Exhibitions in 202303III.Enterprises have resumed their participation in exhibitions abroad and increased market exploration efforts./094IV.National-level exhibitions have taken the lead in the recovery o

23、f the exhibition industry./095V.The actual number of exhibition halls in operation and their utilization rates have increased significantly./096Annual Report on Chinas Exhibition Industry(2023)078I.The number of exhibition halls in actual operation has reached a record high./138II.The utilization ef

24、ficiency of large-scale exhibition halls has been greatly improved./138III.A new wave of exhibition hall project deliveries has arrived./140Chapter 52023 Chinas Exhibition Center Market Analysis05I.The first CISCE provided a new open platform for international cooperation./146II.Offline exhibitions

25、of the 133rd and 134th sessions of the Canton Fair fully resumed./151III.The 6th CIIE further elevated the“three important roles”./154IV.The 2023 CIFTIS highlighted the achievements of Chinas opening up./157Chapter 6Analysis of Chinas National Exhibitions in 202306IV.The quality of exhibitions held

26、abroad has been improved./125V.Exhibition organizers are seeing a trend of concentration./130VI.The China Council for the Promotion of International Trade resumed organizing on-site overseas exhibitions /132CONTENTS079I.The overall development of the exhibition industry in Nanchang /170II.Developmen

27、t achievements of Nanchangs exhibition industry in 2023 /171III.Experience and practices of Nanchangs exhibition industry in 2023 /171AppendixAnalysis of the Development of the Exhibition Industry of Cities in 2023:A Case Study of Nanchang08I.The exhibition industry will continue to play an importan

28、t role in economic recovery./162II.The international influence of Chinas exhibition industry will continue to increase./163III.The trend of professionalization and specialization of the exhibition industry is becoming more pronounced./164IV.The Chinese exhibition industry will further quicken its pa

29、ce to go global./164V.The level of standardization of the exhibition industry will be further improved./165VI.Technological progress will accelerate the transformation and upgrading of the exhibition industry./166Chapter 7Outlook of Chinas Exhibition Industry in 202407Annual Report on Chinas Exhibit

30、ion Industry(2023)080Chapter 1Analysis of the Development Environment of Chinas Exhibition Industry in 2023Annual Report on Chinas Exhibition Industry(2023)082In 2023,as all localities and departments took a holistic approach to the domestic and international situation and coordinated epidemic respo

31、nse and economic and social development,the national economy has generally been on an upward trajectory and continued to recover,demonstrating huge development resilience and potential.This provides a solid basis for the development of the exhibition industry.I.Chinas economy continues to recover an

32、d improve,laying the foundation for the development of the exhibition industry.Since the beginning of 2023,Chinas economy has continued to recover,and the consumer market has been picking up at an accelerated pace,showing strong resilience and laying a solid foundation for developing the exhibition

33、industry.According to the National Bureau of Statistics,the gross domestic product(GDP)in the first three quarters of 2023 reached RMB 91.3027 trillion,a year-on-year increase of 5.2%at constant prices,of which the tertiary industry GDP increased the most,registering a year-on-year increase of 6%(as

34、 shown in Figure 1-1).In terms of attracting foreign investment,in the first three quarters of 2023,37,814 foreign-invested enterprises were newly established across the country,a year-on-year increase of 32.4%,and the amount of actualized foreign investment reached RMB 919.97 billion1.In terms of f

35、oreign trade,in 2023,Chinas foreign trade has continued to grow in scale and improve in structure,the trade volume of private enterprises has continued to grow,and the stable and upward momentum has been consolidated.From January to November,Chinas total import and export was valued at RMB 37.96 tri

36、llion,on par with the same period last year.With the continuous increase of positive factors in the development of foreign trade,as of November,the total imports and exports achieved positive growth for two consecutive months,and the monthly growth rate further increased from 0.9%to 1.2%.In breakdow

37、n,as imports maintained positive growth,exports increased by 1.7%year-on-year,achieving 1 Source:The Chinese Central Governments Official Web Portal,https:/ 1 Analysis of the Development Environment of Chinas Exhibition Industry in 2023083positive growth for the first time since April 2023,and the t

38、rade surplus expanded by 5.5%.While the overall scale is stable and improving,the foreign trade structure has also continued to see positive changes.The import and export data of key products such as mechanical and electrical,and high-tech products have performed well.Figure 1-1 Absolute GDP and Gro

39、wth Rate in the First Three Quarters of 2023Source:National Bureau of Statistics.In terms of household income,Chinas per capita disposable income and per capita consumer spending have both seen rapid growth.In the first three quarters of 2023,the per capita disposable income of residents nationwide

40、was close to RMB 30,000,a nominal increase of 6.3%over the same period of the previous year,and a real increase of 5.9%after deducting price factors.Chinas consumer market is showing a continuous recovery.In the first three quarters of 2023,total retail sales of consumer goods reached RMB 34.2107 tr

41、illion,a year-on-year increase of 6.8%.The per capita consumer spending of residents nationwide was close to RMB 20,000,a nominal increase of 9.2%over the same period of the previous year,and a real increase of 8.8%after deducting price factors.With the accelerated release of upgraded consumer deman

42、d,cultural,sports and entertainment consumption has increasingly become a new hot spot,and cultural and sports exhibitions have become a new growth point for the exhibition industry.In the first three Annual Report on Chinas Exhibition Industry(2023)084quarters of 2023,spending on education,culture

43、and entertainment amounted to RMB 2,084,accounting for 10.7%of total per capita consumer spending;the spending on health care amounted to RMB 1,835,accounting for 9.4%of total per capita consumer spending.In the first three quarters of 2023,the revenue of enterprises above designated size in cultura

44、l and related industries reached RMB 9,161.9 billion,a year-on-year increase of 7.7%.Among them,the revenue of the five sub-categories with the distinct features of new cultural formats:wearable intelligent cultural equipment manufacturing,digital publishing,internet search services,internet cultura

45、l entertainment platforms,multimedia games and animation,and digital publishing software development grew rapidly,at 25.1%,22.7%,19.5%,19.0%and 18.9%respectively.The enormous supply and demand potential of the cultural market was unlocked1.II.Governments at all levels have increased support for the

46、development of the exhibition industry.As an important part of the modern services industry,the exhibition industry is characterized by high industrial relevance and an obvious driving effect.It plays an important role in guiding industrial development,promoting economic and trade exchanges,stimulat

47、ing consumption upgrading,driving technological innovation,and promoting regional development.In 2023,governments at all levels have attached great importance to the role of the exhibition industry,and continued to introduce a series of supporting policies to actively promote the recovery and develo

48、pment of offline exhibitions.At the central level,on January 28,2023,the State Council held an executive meeting on promoting the resumption of domestic offline exhibitions and supporting business participation in overseas exhibitions.In April 2023,the General Office of the State Council issued the

49、Opinions on Promoting the Stable Scale and Optimum Structure of Foreign Trade,the first of which focuses on the role of exhibitions and requires“optimizing the matching of supply and sourcing at key exhibitions;facilitating the full resumption of domestic offline exhibitions;and 1 Source:National Bu

50、reau of Statistics,https:/ 1 Analysis of the Development Environment of Chinas Exhibition Industry in 2023085ensuring good organization of key exhibitions such as the China International Import Expo(CIIE),the China Import and Export Fair(Canton Fair),the China International Fair for Trade in Service

51、s(CIFTIS),and the China International Consumer Products Expo(CICPE).”On July 31,2023,the General Office of the State Council forwarded the Circular of the National Development and Reform Commission on Measures to Restore and Expand Consumption,calling for the promotion of cultural,recreational,sport

52、s,and exhibition consumption,and encouraging all localities to increase policy support for activities such as commodity fairs,expos,trade fairs,shopping festivals,folk festivals,brand exhibitions,and special markets,so as to further expand exhibition consumption.At the local level,in 2023,local gove

53、rnments have intensively introduced support policies for the exhibition industry,involving development planning,financial support,industry promotion,industry standards and other aspects,providing strong support for the sustainable recovery of the exhibition industry in various localities.Many locali

54、ties regard the exhibition industry as an important force for high-quality economic development.Beijing,Shanghai,Hunan,Wuhan,Jinan,Suzhou,among other places,have introduced policies and measures to promote the high-quality development of the local exhibition industry(see Table 1-1).Table 1-1 Support

55、 Policies for the Exhibition Industry in Select Localities in 2023LocalitiesTimePolicyFuzhou2023.2Several Measures of Fuzhou City on Accelerating the Construction of a Convention and Exhibition Highland in the SoutheastGuangzhou2023.3Measures for the Identification of Guangzhou Brand Exhibitions(Pro

56、visional)Xiamen2023.5Measures of Xiamen City for Further Promoting the Development of the Convention and Exhibition IndustryXiongan New Area2023.5Several Measures to Promote the Development of the Convention and Exhibition Industry in Xiongan New AreaShanghai2023.6Three-year Action Plan of Shanghai

57、for Promoting the High-Quality Development of the Convention and Exhibition Economy and Building an International Convention and Exhibition Capital(2023-2025)Ningxia2023.7Policies and Measures to Promote the Development of the Convention and Exhibition IndustryHunan2023.8Several Measures to Promote

58、the High-quality Development of the Convention and Exhibition Industry in Hunan Province(Draft for Comments)Annual Report on Chinas Exhibition Industry(2023)086continuedLocalitiesTimePolicySuzhou2023.8Several Policies and Measures of Suzhou City on Promoting the High-quality Development of the Conve

59、ntion and Exhibition Industry;Three-year Action Plan for the High-quality Development of the Convention and Exhibition Industry in Suzhou(2023-2025)Jinan2023.8Several Measures of Jinan on Promoting the High-quality Development of the Convention and Exhibition IndustryBeijing2023.9Several Measures to

60、 Promote the High-quality Development of the Convention and Exhibition Industry in BeijingZhengzhou2023.9Several Opinions on Strengthening the Leading Role of Conventions and Exhibitions and Supporting the Priority Development of the Convention and Exhibition Industry in Zhengzhou Airport Economic C

61、omprehensive Experimental ZoneHarbin2023.10Interim Measures of Harbin City for the Management of Subsidy Funds for Supporting the Development of the Tertiary Industry(Convention and Exhibition Industry)Wuhan2023.10Wuhan Three-year Action Plan for Promoting the High-quality Development of the Convent

62、ion and Exhibition Industry and Building a National Convention and Exhibition Center City(2023-2025)Shaanxi2023.10Exhibition On-site Service Specification and Conference Service On-site SpecificationShenyang2023.11Three-year Action Plan for Promoting the High-Quality Development of Shenyangs Convent

63、ion and Exhibition Industry(2023-2025)Source:Based on public information.III.The new generation of digital technology has spurred new momentum for the development of the exhibition industry.The exhibition industry has the“natural soil”for the deep integration and application of digital technology.Th

64、e wide application of a new generation of digital technologies such as artificial intelligence,big data,and virtual reality has stimulated new momentum for the development of the exhibition industry,giving birth to new forms and new models of exhibitions such as a one-stop exhibition technology plat

65、form for virtual-real integration,and metaverse technology scenarios.The rapid changes in the field of technology have driven the upstream and downstream enterprises of the exhibition industry to reshape their organizational structure,working methods and business processes,and brought profound chang

66、es to the development of the exhibition industry.Chapter 1 Analysis of the Development Environment of Chinas Exhibition Industry in 2023087Since the outbreak of the COVID-19 pandemic,limitations on organizing on-site exhibitions have accelerated the development the“digital exhibition”model,turning i

67、t from a technical concept to an applied practice.According to a survey by Reed Exhibitions,84%of the visitors and exhibitors have tried at least one new digital service since the start of the pandemic1.According to a survey conducted by the Global Association of the Exhibition Industry(UFI)on the f

68、uture development trend of exhibition models,61%of the respondents believe that the combination of online and offline exhibition models should be promoted,and more digital elements should be incorporated2.Governments at all levels have also introduced relevant policies to encourage the exhibition in

69、dustry to apply digital technology to promote innovation in exhibition services,management and business models.In 2023,Beijing proposed to“improve the digital level of exhibition venues”,Shanghai proposed to“encourage exhibition venues to vigorously promote intelligent venue construction and acceler

70、ate the integration of offline and online exhibitions”,and Suzhou planned to build a“smart service”system for the convention and exhibition industry.Digital transformation is an important way for exhibition enterprises to build risk-resistance capacity and improve market competitiveness.Digital exhi

71、bition services enable enterprises to make full use of the online space,and through the application of digital tools,to effectively overcome the time and space limitations in traditional offline scenarios and achieve in-depth cooperation and exchanges across regions and industries.Digital exhibition

72、 management helps enterprises optimize operating costs,improve management efficiency,and reduce the cost and technical threshold of exhibition participation and organization.At the same time,it can attract more exhibitors and visitors and improve the exhibition effect.At present,with a deepening und

73、erstanding and acceptance of digitalization,all parties in the exhibition industry have embraced digital transformation and upgrading.Informa Markets and Hangzhou Convention&Exhibition Group jointly launched the“Global Digital Trade Connect”program,Meorient launched the MAX Digital Show to support e

74、nterprises in developing online and offline,and Reed Exhibitions launched the Reed Connect electronic 1 Source:Reed Exhibitions,https:/ Source:UFI,https:/www.ufi.org/wp-content/uploads/2022/07/29th_UFI_Global_Barometer_july_2022.pdf.Annual Report on Chinas Exhibition Industry(2023)088platform to hel

75、p exhibitors showcase their products through intelligent exhibition.Major exhibition brands such as the Canton Fair and the CIIE have created a never-ending“online exhibition”platform with the help of new technologies such as 5G and the metaverse.Internet companies such as Tencent and Alibaba are al

76、so deeply involved in the digital exhibition business.The deep integration of digital technology and the promotion of the digital development of business models have become the consensus of the industry and injected new momentum into the industrys development.Figure 1-2 Survey on the Digitalization

77、Process of Exhibition EnterprisesSource:UFI.IV.Personnel exchanges between China and foreign countries continue to resume,bringing vitality to the exhibition industry.The movement of people is the most basic element in the development of the exhibition industry.During the COVID-19 pandemic,restricti

78、ons on international travel have greatly Chapter 1 Analysis of the Development Environment of Chinas Exhibition Industry in 2023089hindered exhibition activities,especially international exhibition activities.Since the beginning of 2023,with the downgrade of the management level of COVID-19 to Class

79、 B,the continuous optimization of visa and entry policies for foreign nationals to China,the orderly resumption of the acceptance and approval of ordinary passport applications by Chinese citizens for overseas tourism and friend visits,and the resumed processing of travel and business endorsements f

80、or mainland residents to Hong Kong,the facilitation of personnel exchanges between China and foreign countries has been further improved,inbound tourism has steadily recovered,and international personnel exchanges have continued to resume.The civil aviation authorities have supported and encouraged

81、Chinese and foreign airlines to resume international flights,further facilitating international trade and economic cooperation and personnel exchanges between China and foreign countries.International passenger flights have continued to recover,stabilizing at more than 50%of the pre-pandemic level s

82、ince late August 2023.The number of flights with 22 countries including the United Kingdom,Italy,and the United Arab Emirates has approached or exceeded pre-pandemic levels.According to Chinas National Immigration Administration,the number of visas issued to foreign nationals in the third quarter re

83、covered to the level of the same period in 2019,and the national immigration authorities inspected 123 million people entering and leaving the country in the third quarter,a year-on-year increase of 454.4%and 73%of the same period in 20191.The Economist Intelligence Unit(EIU)s Tourism Outlook 2023 r

84、eport expects that global international visitor growth will maintain a strong recovery momentum in 2023,with the number of international visitors increasing by 30%year-on-year to 1.6 billion2.According to Ctrip data,the third quarter of 2023 saw a 34%increase in inbound travel bookings compared to t

85、he second quarter.In the first three quarters of 2023,Beijing received 750,700 inbound tourists,a year-on-year increase of 303.5%;received 599,600 foreign visitors,a year-on-year increase of 309.8%;and received USD 1.08 billion of international tourism revenue,a year-on-year increase of 192.4%3.1 So

86、urce:The Chinese Central Governments Official Web Portal,https:/ Source:Economist Intelligence Unit,https:/ Source:Beijing Municipal Bureau of Culture and Tourism,https:/ Report on Chinas Exhibition Industry(2023)090V.The recovery of the global exhibition industry has helped Chinas exhibition indust

87、ry to go international.Since 2020,the global exhibition industry has suffered a great impact.As the world gradually moves away from the pandemic,the global exhibition industry has entered a recovery trajectory.In July 2023,the UFI released the Global Exhibition Barometer,which expects that global ex

88、hibition revenue will reach an average of 97%of 2019 levels in 2023.In the first half of 2023,79%of the companies reported that their activity was“normal”,while the percentage increased to nearly 90%for most months in the second half.The exhibition industry is a propeller for opening up to the outsi

89、de world and a bellwether for the development of foreign economic and trade relations.In recent years,Chinas exhibition industry has been continuously going international.Its international influence has been growing,and more and more international exhibitors have come to China.Chinas exhibition indu

90、stry has also accelerated the pace of“going global”,approaching or leading international levels in terms of exhibition scale and service quality.China has built international trade and economic cooperation platforms such as the CIIE,the CIFTIS,the CICPE,and the China International Supply Chain Expo(

91、CISCE),creating a number of world-renowned international exhibitions.The continued recovery of the global exhibition industry has effectively promoted the international exchanges of Chinas exhibition industry,facilitated Chinese enterprises participation in exhibitions abroad,and attracted more inte

92、rnational exhibitions to China.Chapter 2Overall Characteristics of Chinas Exhibition Industry in 2023Annual Report on Chinas Exhibition Industry(2023)092The year 2023 is the first year for the full resumption of offline exhibitions in China.With the continuous recovery of the national economy,the co

93、ntinuous strengthening of policy support,and the continuous recovery of international exchanges,Chinas exhibition industry in 2023 has seen a recovery on all fronts.I.Chinas economic and trade exhibitions have fully recovered to pre-pandemic levels.In 2023,all localities and departments have activel

94、y promoted the recovery and development of offline exhibitions.The number and area of Chinas economic and trade exhibitions in 2023 have increased significantly compared with 2022,and have exceeded the pre-pandemic levels in 2019.The exhibition industry has shown a trend of full recovery.According t

95、o the survey of this report,China has held a total of 3,923 economic and trade exhibitions in 2023,an increase of 2,116 over 2022,a year-on-year increase of 117.1%;this is an increase of 376 from 2019,an increase of 10.6%,surpassing the pre-pandemic levels.In 2023,the total exhibition area of Chinas

96、 economic and trade exhibitions was 141 million square meters,an increase of 85.48 million square meters or 153.3%over 2022,and an increase of 10.76 million square meters or 8.25%over 2019,also exceeding the pre-pandemic levels.UFI data also support the continued recovery of Chinas exhibition indust

97、ry,with 74%of the Chinese companies reporting“normal”activity in the second half of 2023,compared to 29%six months before.In terms of regional distribution,there has been a clear trend of regional concentration of economic and trade exhibitions in 2023,and the number and area of economic and trade e

98、xhibitions held in the eastern region have been leading the country by a wide margin,accounting for 68.26%and 73.53%of the national total respectively.The Beijing-Tianjin-Hebei region,the Yangtze River Delta and the Pearl River Delta are still popular locations for exhibitions,with the number of eco

99、nomic and trade exhibitions held in the three regions accounting for 57.35%of the national total in 2023,and the total exhibition area accounting for 63.27%.Among the regions,a total of 1,031 economic and trade exhibitions were held in Chapter 2 Overall Characteristics of Chinas Exhibition Industry

100、in 2023093the Yangtze River Delta region in 2023,with a total exhibition area of 43.98 million square meters,accounting for 26.28%and 31.14%of the national total,respectively.In terms of sectoral distribution,industry and technology exhibitions rank first in terms of number and area.II.The operating

101、 conditions of the market entities in the exhibition industry has continued to recover.As market demand for offline exhibitions picks up and the exhibition industry gradually recovers,the business conditions of the relevant market players in the exhibition industry have been improving.UFI data show

102、that in terms of revenue,all surveyed Chinese companies say that their revenue in 2023 has exceeded 50%of 2019.Among these companies,54%say that they have recovered to more than 75%of 2019 levels.In terms of operating profit,14%of the surveyed companies say that their profits in 2023 have exceeded 1

103、10%of 2019,21%say that their profits in 2023 are between 90%and 110%of 2019,50%say that their profits in 2023 are 11%-50%lower than that in 2019,and no company reports a loss in 20231.In order to reflect the operating conditions of the main players in the exhibition industry,this report selects two

104、listed companies in Chinas exhibition industry to analyze their operations.In the first three quarters of 2023,both two listed companies achieved profitability,and turned losses into profits compared to the same period in 2022(see Table 2-1).Table 2-1 Operations of Listed Enterprises Related to the

105、Exhibition Industry in China (first three quarters of 2023)Listed companiesMain business areasRevenueProfitMeorientOverseas exhibition planning,organization,promotion and operation servicesRevenue of RMB 469 million,a year-on-year increase of 236.56%The net profit attributable to the equity sharehol

106、ders of the listed company was RMB 81.7278 million,a year-on-year turnaround from a loss of RMB 12.7873 million in the same period last year1 Source:UFI,https:/www.ufi.org/wp-content/uploads/2023/07/31st_UFI_Global_Barometer_July_2023.pdf.Annual Report on Chinas Exhibition Industry(2023)094continued

107、Donghao LanshengExhibition organization,exhibition venue operation,conferences,sports events,exhibition services,etcRevenue of RMB 963 million,a year-on-year increase of 355.75%The net profit attributable to the equity shareholders of the listed company was RMB 242 million,an increase of about RMB 2

108、48 million compared with RMB-5.81 million in the same period of the previous year,and the loss was turned into a profit.Source:Based on the reports of the listed companies.III.Enterprises have resumed their participation in exhibitions abroad and increased market exploration efforts.With the gradual

109、 easing of COVID-19 controls,the gradual resumption of international exchanges,and the continuous improvement of the economy,domestic enterprises have resumed overseas exhibitions and increased efforts to explore foreign markets.According to data from the CCPIT,from January to September 2023,the nat

110、ional trade promotion system issued a total of 7,101 outbound ATA carnets1,a year-on-year increase of 216.87%.The value of goods covered by the relevant ATA carnets was approximately RMB 1.988 billion,a year-on-year increase of 160.61%.There were 3,124 licensed enterprises,a year-on-year increase of

111、 307.30%.This shows that the number and scale of Chinas enterprises participation in foreign exhibitions and other economic and trade activities are growing rapidly.In 2023,a total of 900 overseas exhibition projects were approved by the CCPIT and eventually implemented,involving 55 countries or reg

112、ions,with an exhibition area of 572,200 square meters and 39,600 exhibitors.Among them,78 overseas exhibition organization projects were implemented,accounting for 8.7%of the total number of overseas exhibition projects.The quality of these overseas exhibition organization projects has improved 1 An

113、 ATA Carnet is an internationally used customs document,which is specially created by the World Customs Organization for temporary import of goods.Chapter 2 Overall Characteristics of Chinas Exhibition Industry in 2023095significantly as the average data of them in 2023 reached or even exceeded the

114、2019 levels.On average,these projects have an exhibition area of 2719.5 square meters,194.1 exhibitors,and 280.9 booths,0.97,1.33,and 1.2 times the levels of 2019,respectively.IV.National-level exhibitions have taken the lead in the recovery of the exhibition industry.National-level exhibitions take

115、 the lead in the development of Chinas exhibition industry.In April 2023,the General Office of the State Council issued the Opinions on Promoting the Stable Scale and Optimum Structure of Foreign Trade,which focus on ensuring good organization of key exhibitions such as the CIIE,the Canton Fair,the

116、CIFTIS,and the CICPE.In 2023,all national-level exhibitions were held offline again and all related statistics exceeded pre-pandemic levels.More than 3,400 exhibitors and 394,000 professional visitors registered for the 6th CIIE,fully returning to pre-pandemic levels.The 6th CIIE had an exhibition a

117、rea of about 367,000 square meters1.The intended turnover reached USD 78.41 billion2,an increase of 10.2%compared with the 2nd CIIE before the pandemic.A total of 197,869 overseas buyers participated in the 134th Canton Fair,an increase of 53.4%over the 133rd and 6.4%over the 126th before the pandem

118、ic.The 134th Canton Fair had a total exhibition area of 1.55 million square meters with 74,000 booths3 and an offline export turnover of USD 22.3 billion4.The total exhibition area increased by 30.8%compared with the 126th session before the pandemic,and the total number of booths increased by 21.3%

119、.The total exhibition area of the 2023 CICPE reached 100,000 square meters,an increase of 25%compared with the total exhibition area of the first CICPE(80,000 square meters)5.Compared with the first CICPE,the number of participating brands increased by 28.7%,the number of 1 Source:Xinhua News Agency

120、,http:/ Source:Xinhua News Agency,http:/ Source:CCTV.com,https:/ Source:The Peoples Government of Guangdong Province,https:/ Source:China International Consumer Products Expo,https:/ Report on Chinas Exhibition Industry(2023)096buyers and professional visitors increased by 66.7%,and the number of vi

121、sitors increased by 33.3%.Qunar big data shows that during the 2023 CICPE,the number of hotel bookings in Haikou increased by 80%compared to 2019.The first China International Supply Chain Expo(CISCE)sponsored by the CCPIT is the worlds first national exhibition themed on supply chain.It is a new op

122、en platform built by China for the global business community to strengthen exchanges and cooperation in industrial and supply chains.Among the 515 exhibitors,53 are the Fortune Global 500 companies,57 are Chinas top 500 companies,and 25 are Chinas top 500 private enterprises.Overseas exhibitors acco

123、unt for 26%,covering 55 countries and regions.American and European enterprises account for 36%of the total number of overseas exhibitors,and the number of exhibitors from countries that jointly build the Belt and Road accounts for nearly half of all overseas exhibitors.South Africa,Canada,Japan,Vie

124、tnam,the African Union,the League of Arab States,Portuguese-speaking countries,and Latin American and Caribbean countries participated in the expo in the form of national and regional booths.The number of visitors reached 150,000,including more than 80,000 buyers and professional visitors.The first

125、CISCE was fruitful,and the relevant parties held more than 360 supporting promotion activities,released 23 achievements such as research reports,declarations and standards,and,according to the statistics available,signed more than 200 cooperation agreements and agreements of intent,involving an amou

126、nt of more than RMB 150 billion.V.The actual number of exhibition halls in operation and their utilization rates have increased significantly.This report selects professional exhibition halls that have an indoor rentable area of more than or equal to 5,000 square meters and have hosted more than two

127、 economic and trade exhibitions in 2023 as the subjects of the China exhibition hall market analysis in 2023,that is,the exhibition halls that were in operation in 2023.It has been found that there are 194 exhibition halls included in the analysis in 2023,an increase of 58 from 2022 and 21 from 2019

128、,a record number.Among the 194 exhibition halls actually operating in 2023,a total of 40 exhibition Chapter 2 Overall Characteristics of Chinas Exhibition Industry in 2023097halls have held 30 or more exhibitions,a significant increase of 22 over 2022,an increase of 122.22%;four more than in 2019 be

129、fore the pandemic,an increase of 11.11%.In 2023,there are 35 exhibition halls across the country with an exhibition area of more than one million square meters,an increase of 15,or 75%,over 2022;and three more than in 2019 before the pandemic,an increase of 9.38%.Chapter 3Analysis of the Development

130、 of Chinas Domestic Exhibitions in 2023Annual Report on Chinas Exhibition Industry(2023)100The data are mainly obtained from the members of the CCPIT system and through the exhibition database of the China International Exhibition Center Group.In order to present a more accurate and comprehensive pi

131、cture of the national exhibition industry in 2023,this report counts the number of exhibitions separately if the organizer draws a clear distinction between these similar exhibitions,which are held by the same organizer at the same time and in the same place.If there is no clear distinction drawn by

132、 the organizer,these exhibitions will be counted as one.In this chapter,the exhibition data in the years before 2023 are all derived from the Annual Report on Chinas Exhibition Industry in that year.I.The number and area of exhibitions exceeded the pre-pandemic levelsThis report collects a total of

133、3,923 economic and trade exhibitions held in 2023,with a total exhibition area of 141 million square meters,covering 31 provinces,municipalities and autonomous regions across the country(excluding Hong Kong,Macao and Taiwan regions).In 2023,the number and area of Chinas economic and trade exhibition

134、s have increased significantly compared with 2022,and have exceeded the levels of 2019 before the pandemic.In 2023,the number of Chinas economic and trade exhibitions has increased by 117.1%year-on-year,and the total exhibition area has increased by 153.3%year-on-year.Compared with 2019,the number o

135、f economic and trade exhibitions in 2023 has increased by 10.6%,and the area has increased by 8.25%(as shown in Figures 3-1 and 3-2).Figure 3-1 Changes in the Number of Economic and Trade Exhibitions in China from 2019 to 2023Chapter 3 Analysis of the Development of Chinas Domestic Exhibitions in 20

136、23101Figure 3-2 Changes in the Area of Chinas Economic and Trade Exhibitions from 2019 to 2023 (unit:10,000 square meters)II.The distribution of exhibitions is characterized by a high degree of regional agglomeration.This section analyzes the regional distribution of Chinas economic and trade exhibi

137、tions in 2023 by the four regions of China,namely the eastern,central,western and northeastern regions1.It also analyzes the economic and trade exhibitions in the Beijing-Tianjin-Hebei,Yangtze River Delta and Pearl River Delta regions in 2023.The analysis finds that Chinas economic and trade exhibit

138、ions in 2023 exhibits a distinctive regional agglomeration.In terms of the number of exhibitions,in 2023,the eastern region held the largest number of economic and trade exhibitions,with a total of 2,678,accounting for 68.26%of the total number of domestic economic and trade exhibitions.The numbers

139、of economic and trade exhibitions in the central and western regions were 476 and 487 respectively,accounting for 12.14%and 12.41%,and the number of exhibitions in the northeast region was 282,accounting for 7.19%(as shown in Figure 3-3).1 The criteria for dividing the eastern,western,central and no

140、rtheastern regions are based on the information published by the National Bureau of Statistics.The eastern region includes:Beijing,Tianjin,Hebei,Shanghai,Jiangsu,Zhejiang,Fujian,Shandong,Guangdong and Hainan.The central region includes:Shanxi,Anhui,Jiangxi,Henan,Hubei and Hunan.The western region in

141、cludes:Inner Mongolia,Guangxi,Chongqing,Sichuan,Guizhou,Yunnan,Tibet,Shaanxi,Gansu,Qinghai,Ningxia and Xinjiang.The northeastern region includes:Liaoning,Jilin and Heilongjiang.Annual Report on Chinas Exhibition Industry(2023)102Figure 3-3 Regional Distribution of Domestic Economic and Trade Exhibit

142、ion Projects in 2023In terms of exhibition area,in 2023,the area of economic and trade exhibitions in the eastern region reached 103.85 million square meters,accounting for 73.53%of the total area of domestic economic and trade exhibitions;the exhibition area in the central region was 14.68 million

143、square meters,accounting for 10.39%;the exhibition area in the western region was 16.7 million square meters,accounting for 11.82%;and the exhibition area in the northeast region was 6.01 million square meters,accounting for 4.26%(as shown in Figure 3-4).Figure 3-4 Domestic Economic and Trade Exhibi

144、tion Area by Region in 2023In terms of the exhibition area per exhibition,the average economic and trade exhibition Chapter 3 Analysis of the Development of Chinas Domestic Exhibitions in 2023103area in the eastern region was 38,800 square meters,far exceeding the level of other regions;the average

145、economic and trade exhibition area in the central region was 30,800 square meters;the average economic and trade exhibition area in the western region was 34,300 square meters;and the average economic and trade exhibition area in the northeast region was 21,300 square meters.Beijing-Tianjin-Hebei,Ya

146、ngtze River Delta,and Pearl River Delta1 are still the top areas for hosting exhibitions in the country.In 2023,the number of economic and trade exhibitions held in the Beijing-Tianjin-Hebei,Yangtze River Delta,and Pearl River Delta regions accounted for 57.35%of the countrys total,and the total exh

147、ibition area accounted for 63.27%.Among them,the Beijing-Tianjin-Hebei region held a total of 474 economic and trade exhibitions in 2023,with a total exhibition area of 13.87 million square meters,accounting for 12.08%and 9.82%of the national total,respectively.The Yangtze River Delta region held 1,

148、031 economic and trade exhibitions in 2023,with a total exhibition area of 43.98 million square meters,accounting for 26.28%and 31.14%of the national total.The Pearl River Delta region held 745 economic and trade exhibitions in 2023,with a total exhibition area of 31.5 million square meters,or 18.99

149、%and 22.31%.Figure 3-5 Proportion of the Number of Economic and Trade Exhibitions in Beijing-Tianjin-Hebei,Yangtze River Delta,and Pearl River Delta in 20231 The Yangtze River Delta includes Shanghai,Jiangsu,Zhejiang and Anhui provinces,and the Pearl River Delta includes nine cities:Guangzhou,Foshan

150、,Zhaoqing,Shenzhen,Dongguan,Huizhou,Zhuhai,Zhongshan and Jiangmen.Annual Report on Chinas Exhibition Industry(2023)104Figure 3-6 Proportion of Economic and Trade Exhibitions by Exhibition Area in Beijing-Tianjin-Hebei,Yangtze River Delta,and Pearl River Delta in 2023III.Small and small and medium-si

151、zed exhibitions take the lead in recovery speed.In terms of the number of exhibitions,in 2023,small exhibitions(with an exhibition area of 10,000 square meters and below)and small and medium-sized exhibitions(with an exhibition area of 10,000-30,000 square meters)recovered rapidly,registering 914 an

152、d 1,720 projects respectively,both exceeding the levels of 2019.In terms of exhibition area,in 2023,the areas of all sizes of exhibitions exceeded or were broadly on par with 2019 levels.Among them,the numbers of exhibitions of 10,000 square meters and below,10,000-30,000 square meters and 30,000-50

153、,000 square meters in 2023 increased by 261.7%,31.42%and 3.09%respectively compared with 2019.The numbers of large-scale exhibitions of 50,000-100,000 square meters and over 100,000 square meters returned to 97%and 93.1%of 2019 levels respectively.Chapter 3 Analysis of the Development of Chinas Dome

154、stic Exhibitions in 2023105Figure 3-7 Distribution by Scale of Domestic Economic and Trade Exhibition Projects in 2019 and 20231Figure 3-8 Distribution by Scale of Domestic Economic and Trade Exhibition Areas in 2023 (unit:10,000 square meters)In terms of regions,the size structure of exhibitions in

155、 each region presents different characteristics.The percentage of exhibitions with an exhibition area of more than 50,000 square meters in the eastern region is higher than that in other regions.Among them,1 With reference to the classification standards of previous annual reports,the exhibition are

156、a is divided into five categories:10,000 square meters and below,10,000-30,000 square meters(including 30,000 square meters),30,000-50,000 square meters(including 50,000 square meters),50,000-100,000 square meters(including 100,000 square meters),and more than 100,000 square meters.Annual Report on

157、Chinas Exhibition Industry(2023)106exhibitions of more than 100,000 square meters account for 5.83%of the total,far exceeding other regions.The proportion of exhibitions of 10,000-30,000 square meters in the central and western regions is greater than in other regions.In breakdown,such exhibitions a

158、ccount for 49.9%in the western region and 47.27%in the central region.In the northeastern region,exhibitions below 10,000 square meters account for the largest proportion,reaching 43.26%.Figure 3-9 Size Structure of Economic and Trade Exhibition Projects in Each Region in 2023IV.Industrial and techn

159、ological exhibitions rank first in both number and area.According to the Ministry of Commerces Exhibition Industry Statistical Survey System,exhibitions in this report are divided into 15 categories according to industry sectors1.1 The Exhibition Industry Statistical Survey System divides the exhibi

160、tion categories into 15 categories,including industry and technology,housing construction,decoration and management services,transportation,warehousing and post,consumer goods and resident services,food,wine and beverage and hotel services,agriculture,forestry,fishery and agricultural and sideline p

161、roducts,culture,sports and entertainment,medical and health care,leasing and business services,education,energy and minerals,information transmission,software and information technology,finance,general and others.Chapter 3 Analysis of the Development of Chinas Domestic Exhibitions in 2023107In terms

162、 of the number of exhibitions,in 2023,the number of industrial and technological exhibitions were the highest,with a total of 651,accounting for 16.6%,and the second to fifth places are housing construction,decoration and management services(13.8%),transportation,warehousing and post(11.9%),daily co

163、nsumer goods and resident services(11.3%),and food,wine,beverage and hotel services(9.8%).The number of exhibitions in the top five sectors accounted for 63.4%of all categories.Figure 3-10 Sectoral Distribution of Domestic Economic and Trade Exhibition Projects in 2023In terms of exhibition area,the

164、 top five exhibition categories were also industry and technology,housing construction,decoration and management services,transportation,warehousing and post,daily consumer goods and resident services,food,wine,beverage and hotel services,accounting for 17.2%,14.2%,12.9%,10.1%and 9.8%respectively.Th

165、e total area of the top five sectors accounted for 64.2%of all categories.Annual Report on Chinas Exhibition Industry(2023)108Figure 3-11 Sectoral Distribution of Domestic Economic and Trade Exhibition Project Area in 2023Case 3-1The 2nd Global Digital Trade Expo expands new space for international

166、tradeThe 2nd Global Digital Trade Expo(GDTE)has a total exhibition area of 100,000 square meters.A total of 1,018 companies from 25 countries and regions participated in the expo on-site,and 367 companies participated online through the virtual GDTE platform.This years GDTE focused on the whole proc

167、ess of digital trade,highlighted the integration of the digital economy and the real economy,and promoted the interconnection between exhibition and trade.A“Digital Trade Night”event was organized and broadcast live on all media.The exhibitors Chapter 3 Analysis of the Development of Chinas Domestic

168、 Exhibitions in 2023109included 51 Fortune Global 500 companies and 53 of the top 100 digital trade enterprises.These leading businesses showcased their champion products such robots,intelligent bionic hands,and multi-modal AI satellites,to present a comprehensive picture of the latest achievements

169、and scenarios in digital trade.One hundred innovative“product debuts”or“initial launches”were organized at the expo.The GDTE has become a large platform to promote global digital trade exchanges,and cultivate new opportunities and gather new momentum for digital trade.Case 3-2The 21st China Internat

170、ional Equipment Manufacturing Expo builds new global manufacturing ecology of innovation,collaboration and mutual development The 21st China International Equipment Manufacturing Expo(CIEME)was successfully held in Shenyang from September 1 to 5,2023.The exhibition area of this years CIEME was 110,0

171、00 square meters,with a total of eight exhibition halls,11 exhibition areas and 4,516 booths,an increase of nearly 30.7%over the previous session.A total of 1042 well-known enterprises from home and abroad,including eight central SOEs,62 domestic leading enterprises,and 184 foreign-invested enterpri

172、ses participated in the expo,a year-on-year increase of 28.3%.The CIEME showcased various international and domestic leading intelligent manufacturing equipment,lean and intelligent manufacturing products that fill the gaps in the domestic and foreign industries,as well as more than 100 high-end man

173、ufacturing technology solutions in such Annual Report on Chinas Exhibition Industry(2023)110With the reshaping of consumer habits by the pandemic and the rapid development of technological innovation,exhibition themes have continued to expand and new exhibition themes have kept emerging.Industrial e

174、xpos in the fields of cutting-edge technology and green and low-carbon sectors are flourishing.Animations,games,leisure,fashion and other themed exhibitions favored by the Gen Z group are emerging,and cultural and sports exhibitions have gradually become popular themes.Among the 15 major industry ca

175、tegories,cultural,sports and entertainment exhibitions accounted for 5.8%in terms of number and 4.8%in terms of exhibition area in 2023,ranking 8th and 9th,respectively.sub-sectors such as automobile and parts manufacturing,rail transit,new energy,and new materials.During the CIEME,Shenyang held a g

176、roup signing ceremony for equipment manufacturing projects,and the projects were of large investment,optimal industrial structure and high cooperation levels.A total of 26 projects were signed on the spot,with a total investment of RMB 49.75 billion.Among them,there were two projects of more than RM

177、B 5 billion,eight projects of RMB 3 billion to RMB 5 billion,six advanced manufacturing projects,and 20 emerging industry projects.Case 3-3The 19th China(Shenzhen)International Cultural Industries Fair stimulates cultural vitality and innovative development of cultural industryThe 19th China(Shenzhe

178、n)International Cultural Industries Fair(ICIF),sponsored by the Publicity Department of the CPC Central Committee,the Chapter 3 Analysis of the Development of Chinas Domestic Exhibitions in 2023111Ministry of Culture and Tourism,the Ministry of Commerce,the National Radio and Television Administrati

179、on,the China Council for the Promotion of International Trade,the Guangdong Provincial Government and the Shenzhen Municipal Government,was held at the Shenzhen World Exhibition and Convention Center from June 7 to 11.This years ICIF was held mainly offline,along with an online expo that was held si

180、multaneously.The main venue of the ICIF was the Shenzhen World Exhibition and Convention Center,with six exhibition halls and a total exhibition area of 120,000 square meters.Firstly,the expo was characterized by its large scale and broad participation.A total of 3,596 government delegations,cultura

181、l institutions and enterprises participated in the expo either online and offline.Secondly,a large number products were on display and exchange events were organized at the expo.Over 120,000 cultural products were exhibited,and more than 4,000 cultural investment and financing projects were displaye

182、d or traded on site.In addition to the main venue,64 branch venues were set up in various districts of the city,and more than 500 activities of various types were organized.The total number of participants in the main venue,branch venues and related activity sites reached more than four million.Case

183、 3-42023 China Sports Culture Expo and China Sports Tourism Expo promote the high-quality development of sport industryThe China Sports Culture Expo is hosted by the General Administration of Sport of China and the Chinese Olympic Committee,and the China Sports Annual Report on Chinas Exhibition Ind

184、ustry(2023)112Tourism Expo is hosted by the All-China Sports Federation,the Chinese Olympic Committee and the China Tourism Association.The theme of the two expos this year was“Building the Dream of a Strong Country and Achieving New Success in Sports”,and the goal is to build an international,profe

185、ssional,market-oriented and high-end sports culture and sports tourism exhibition and trading platform through a combination of exhibitions,conferences,competitions,awards and performances.The two expos in 2023 have three major characteristics:First,they attracted a high degree of attention and exte

186、nsive support and participation from all walks of life.This year,the two expos attracted the broad participation of various departments and bureaus,directly affiliated units,project centers,and individual associations under the General Administration of Sports of China,sports bureaus of various prov

187、inces,autonomous regions and municipalities,universities,experts and scholars from all sectors of society,relevant international organizations,and domestic and foreign enterprises.The number of participants reached a record high.Second,the expos demonstrated strong leadership by empowering economic

188、and social development with the integration of sports,culture and tourism.As a national-level exhibition platform,the expos highlighted policy guidance and the content of the entire exhibitions revolved around implementing the spirit of the 20th National Congress of the Communist Party of China,Xi J

189、inping Thought on Culture,and the State Councils documents on promoting the high-quality development of tourism,among other plans and designs.Through integrating sports culture and sports tourism,the expos aimed at driving the high-quality development of the sports industry,stimulating the vitality

190、of sports consumption,and making China a strong country in sports.The expos highlighted demonstration and guidance,and made the launch of national sports tourism demonstration bases,the outstanding projects of Chinese sports culture,the release of the top ten Chapter 3 Analysis of the Development of

191、 Chinas Domestic Exhibitions in 2023113projects of Chinas sports tourism,and the Outstanding Organization Award ceremony part of the opening ceremony,highlighting the importance of sports culture and sports tourism in economic and social development.The expos highlighted the leadership role of sport

192、s champions,and held sports champion donations and the“Chinese sportsmanship-champion examples”publicity activity.By giving full play to the leading and exemplary role of outstanding athletes,the expos aimed to carry forward the Chinese sportsmanship,spread positive energy,and form a strong atmosphe

193、re for all to participate in sports.Third,with rich interactive experience,the expos aimed at meeting the growing needs of the people for sports.The two expos introduced a variety of interactive activities,and set up an outdoor experience area for the first time,so that the majority of the guests an

194、d audiences could share in the latest achievements in the development of the sports industry through different forms and in different spaces.By showing the charm of sports from all angles,the expos let everyone experience the joy of sports through their senses and interactions.Chapter 4Analysis of t

195、he Development of Chinas Overseas Exhibitions in 2023Annual Report on Chinas Exhibition Industry(2023)116The examination and approval of the organization of economic and trade exhibitions abroad is an important duty entrusted to the CCPIT by the State Council,and the CCPIT has been exercising the ex

196、amination and approval powers for nearly 20 years since 2004.In January 2023,China downgraded the management of COVID-19 to Class B.After nearly three years of interruptions due to the pandemic,the CCPIT resumed accepting applications for approval of holding economic and trade exhibitions abroad.The

197、 2023 overseas exhibition statistics counted in this chapter come from the overseas exhibition projects implemented by the exhibition organizers under the exhibition approval system of the CCPIT.The overseas exhibitions are mainly divided into two forms:overseas exhibition organization and overseas

198、exhibition participation.I.Overseas exhibition participation and exhibition organization has been gradually recovering.Since the beginning of 2023,global growth has been anemic.Chinas foreign trade has withstood multiple pressures and remained generally stable,showing strong resilience and increased

199、 endogenous driving force.As China downgraded the management of COVID-19 to Class B,offline exhibitions have recovered,and new opportunities for overseas exhibitions have emerged.In April 2023,the General Office of the State Council issued the Opinions on Promoting the Stable Scale and Optimum Struc

200、ture of Foreign Trade,requiring all localities,trade promotion agencies and business associations to further step up support for foreign trade enterprises to participate in various overseas exhibitions,and continue to cultivate overseas self-organized exhibitions and expand the scale of such exhibit

201、ions.After nearly three years of interruptions due to the pandemic,the CCPIT resumed accepting applications for approval of holding economic and trade exhibitions abroad.In February 2023,the Circular of the General Office of the State Council on Promulgating the“List of Administrative Licensing Matt

202、ers Set by Laws,Administrative Regulations,and Decisions of the State Council(2023 Edition)”(Guo Ban Fa 2023 No.5)once again clarified that the CCPIT,together with the Ministry of Commerce,are responsible for implementing Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 202311

203、7the administrative licensing matters for the approval of economic and trade exhibitions held abroad.In 2023,the CCPIT has approved a total of 1,240 planned overseas exhibition projects,of which 900 have been implemented,including 822 overseas exhibition participation projects and 78 overseas exhibi

204、tion organization projects,involving 71 exhibition organizers and 55 countries or regions,with more than 39,600 exhibitors and an exhibition area of 572,200 square meters.Because overseas exhibitions take a long time to plan and prepare,some exhibition organizers and exhibitors were unable to implem

205、ent relevant overseas exhibition plans in time.Monthly data indicate that the number of overseas exhibition projects in the first quarter of 2023 is relatively small,with only 58 projects,of which only three and five were in January and February.With increased international flights and more convenie

206、nt personnel visa processes that facilitated cross-border travel,and the progressive impact of relevant supporting policies and measures,the recovery of foreign trade enterprises has accelerated.After the first quarter of 2023,the speed of recovery in participating in or organizing exhibitions abroa

207、d has gradually accelerated,and overseas exhibitions have been seeing more and more Chinese exhibitors.A total of 176 overseas exhibitions were implemented in September 2023,the highest monthly figure in the year,and the number of projects implemented in June and October 2023 is about 80%of the leve

208、l of the same period in 2019.Figure 4-1 Number of Chinas Overseas Exhibition Projects in 2023Source:CCPIT.Annual Report on Chinas Exhibition Industry(2023)118II.Asia and Western Europe are still the main markets for overseas exhibitions.In terms of the number of overseas exhibition projects by desti

209、nation region,overseas exhibition projects are still concentrated in Asia and Western Europe,which account for more than half of all the overseas exhibitions,reaching 61.33%,which is roughly on par with the 59.16%in 2019.Specifically,there were 364(40.44%)exhibition projects in Asia,188(20.89%)in We

210、stern Europe,112(12.44%)in Eastern Europe and Russia,98(10.89%)in Latin America and the Caribbean,93(10.33%)in North America,37(4.11%)in Africa,and 8(0.89%)in Oceania.Figure 4-2 Number of Chinas Overseas Exhibition Projects by Region in 2023Source:CCPIT.In terms of the number of exhibitors by destin

211、ation regions,Asia,Western Europe and North America are still important markets for Chinese enterprises participating in exhibitions abroad.They remain highly attractive to Chinese enterprises.Russia and Eastern Europe were the fastest-growing regions this year,with the number of exhibitors up 3.8 p

212、ercentage points compared to 2019(9.65%).Specifically,there were 17349(43.78%)exhibitors in Asia,7498 Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 2023119(18.92%)in Western Europe,5331(13.45%)in Eastern Europe and Russia,3883(9.80%)in North America,3866(9.76%)in Latin Amer

213、ica and the Caribbean,854(2.16%)in Oceania,and 845(2.13%)in Africa.Figure 4-3 Number of Chinese Exhibitors Participating in Exhibitions Abroad by Region in 2023Source:CCPIT.In terms of the number of overseas exhibition projects by country,the top 10 countries for Chinese overseas exhibition projects

214、 in 2023 are Germany(105),Russia(93),the United States(90),Japan(54),Vietnam(53),Brazil(43),Thailand(43),Turkey(37),United Arab Emirates(36),Mexico(35).The order of the top three countries in terms of the number of overseas exhibition projects have changed from the United States,Germany,and Russia i

215、n 2019 to Germany,Russia,and the United States in 2023.The above ten countries account for 65.4%of the total number of exhibitions abroad,an increase of 4.3 percentage points from 61.1%in 2019,indicating an increasing concentration of target countries of overseas exhibition projects.In terms of the

216、number of exhibitors by destination country,Germany is the preferred destination for Chinese companies participating in exhibitions abroad,followed by Russia.Specifically,the top 10 destinations for Chinese companies to participate in exhibitions abroad in 2023 are Germany(4,295),Russia(3,806),the U

217、nited States(3,722),United Arab Annual Report on Chinas Exhibition Industry(2023)120Emirates(3,521),Indonesia(2,955),Japan(2,882),Brazil(1,979),Vietnam(1812),Thailand(1,566),and Mexico(1,355).Among them,the top five countries account for nearly 50%of all exhibitors,indicating a high degree of concen

218、tration of target countries for exhibitors.Figure 4-4 Number of Chinas Overseas Exhibitions by Top 10 Countries in 2023Source:CCPIT.Figure 4-5 Number of Chinese Exhibitors Participating in Exhibitions Abroad by Top 10 Countries in 2023Source:CCPIT.Chapter 4 Analysis of the Development of Chinas Over

219、seas Exhibitions in 2023121Case 4-1The 12th Uzbekistan-China Xinjiang Commodities Expo has the largest scale in historyFrom September 4 to 6,2023,the 2023(12th)Uzbekistan-China Xinjiang Commodities Expo,sponsored by the Xinjiang Sub-council of the China Council for the Promotion of International Tra

220、de,supported by the Economic and Commercial Office of the Chinese Embassy in Uzbekistan and the Department of Commerce of Xinjiang Uyghur Autonomous Region,and co-organized by the Uzbekistan Chamber of Commerce and Industry,was held in Tashkent,the capital of Uzbekistan.Enterprises from Xinjiang,Hun

221、an,Guangdong,Jiangxi,Guizhou,Shaanxi and other provinces,autonomous regions and municipalities in China,as well as the Xinjiang Production and Construction Corps,participated in the expo.The exhibits covered mechanical and electrical products,building materials,petrochemicals,textiles,electrical app

222、liances,food and beverage,information products,special agricultural products,and so on.The number of exhibitors in this years expo is three times that of the previous session,hitting a record high.The booth area is five times that of the previous sessions,and the exhibition area far exceeds that of

223、previous ones,reaching 5,000 square meters in total,with two major sections:China Xinjiang Investment Cooperation Exhibition Area and Xinjiang Enterprise Exhibition Area.With the theme of“Xinjiang is a good place”,the Xinjiang Investment Cooperation Exhibition Area is a specially installed section s

224、howcasing in the forms of videos and pictures Xinjiangs development of“one port,two districts,five centers,and a port economic belt”and the featured and advantageous industries of the“eight industrial clusters”.Annual Report on Chinas Exhibition Industry(2023)122III.The share of transportation and l

225、ogistics and health care industries exhibiting abroad has increased.Ranked by the number of exhibition projects,the top 10 industry categories of overseas exhibitions are machinery(150 projects,16.67%),transportation and logistics(100 projects,11.11%),the general category(89 projects,9.89%),textile

226、and garment(64 projects,7.11%),food and agricultural products(48 projects,5.33%),health care(47 projects,5.22%),building and decoration(39 projects,4.33%),hardware tools(33 projects,3.67%),consumer goods(29 projects,3.22%),and lighting(22 projects,2.44%).Figure 4-6 Number of Overseas Exhibition Proj

227、ects by Top 10 Industry Categories in 2023Source:CCPIT.Chinese enterprises and delegations signed a total of 22 contracts of intent with the Uzbekistan side,with a total turnover of RMB 4.818 billion.These contracts involved energy,infrastructure,automobile manufacturing,production and processing of

228、 agricultural products,cultural tourism projects and other featured and advantageous sectors.The scale of the turnover was the largest in history.Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 2023123Ranked by the number of exhibitors,the top 10 industry categories of overse

229、as exhibitions are the general category(12403,31.30%),textile and garment(5858,14.78%),machinery(3623,9.14%),transportation and logistics(2029,5.12%),food and agricultural products(1793,4.52%),health care(1746,4.41%),consumer goods(1196,3.02%),building and decoration(1124,2.84%),the chemical industr

230、y(972,2.45%),and hardware tools(885,2.23%).Among them,the number of exhibitors in the top three industries accounts for more than half of the total.Compared with 2019,the structure of overseas exhibitions has undergone certain changes,with general,textile,and machinery still being the main industrie

231、s for overseas exhibitions,while the share of transportation and logistics,health care and other industries has increased.Figure 4-7 Number of Exhibitors Participating in Exhibitions Abroad by Top 10 Industry Categories in 2023Source:CCPIT.Annual Report on Chinas Exhibition Industry(2023)124Case 4-2

232、Hannover Messe 2023 showcases Chinas cutting-edge technology productsFrom April 17 to 21,2023,the CCPIT Machinery Industry Sub-council organized a delegation to participate in the Hannover Messe 2023 in Hannover,Germany.The exhibition is recognized as the“flagship exhibition in the field of global i

233、ndustrial trade”and“the most influential international industrial trade exhibition involving the widest range of industrial products and technologies”.According to statistics,about 700 Chinese companies participated in this exhibition,with a net exhibition area of 12,000 square meters.Well-known dom

234、estic exhibitors such as TBEA,China Mobile,COSMOPlat,Hans Laser,Donghua Chain,and Baoguang Vacuum Electric Device all had a presence.At this exhibition,the Chinese enterprises showcased cutting-edge technologies and products in seven fields:industrial parts and solutions,automation and power transmi

235、ssion,digital ecosystem,energy solutions,innovative technologies and future production,air compressor and vacuum technology,and global business and market,laying a good foundation for corporate image promotion and brand building.The“China topic”was trending at the industry fair.On the opening day of

236、 the fair,the launching ceremony of the“Invest in China Year-Germany”,the“China Opportunities”2023 Sino-German Cooperation Forum on Intelligent Production,the Annual Meeting of the Working Group on the Promotion of German Intelligent Production and other major activities were organized,injecting pos

237、itive energy into Sino-German trade and economic cooperation.Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 2023125IV.The quality of exhibitions held abroad has been improved.In 2023,there were 822 overseas exhibition participation projects that were approved by the CCPIT an

238、d actually implemented,accounting for 91.3%of all overseas exhibition projects,and 78 overseas exhibition organization projects,accounting for 8.7%of the total.Among them,the approved and actualized exhibition organization projects had a total exhibition area of 212,100 square meters,a total of 15,1

239、00 exhibitors and 21,900 booths.Case 4-3Professional exhibitions such as the EES Europe 2023 help Chinese high-tech enterprises explore the international marketThe EES Europe 2023 was held from June 14 to 16,2023 at the New Munich Trade Fair Center,Germany.China International Exhibition Center Group

240、 applied for a total of 821 booths from the organizer and organized 194 Chinese enterprises to participate in the exhibition,with an exhibition area of 7,389 square meters and 1,213 delegation members.The products displayed by the exhibitors mainly include batteries and energy storage systems,batter

241、y production equipment,battery manufacturing technology,materials,components and accessories,and battery testing and research.The exhibitors generally reported that the effect of the exhibition was the best in recent years,with a significant increase in the number of orders obtained compared with pr

242、e-pandemic levels,and an intended turnover of more than USD 22 million.Annual Report on Chinas Exhibition Industry(2023)126The average data of the overseas exhibition organization projects in 2023 were better than those in 2019.In 2023,the average exhibition area was 2719.5 square meters,the average

243、 number of exhibiting companies was 194.1,the average number of booths was 280.9,reached 0.97,1.33 and 1.2 times of the level of 2019 respectively.The quality of exhibition projects has been improved.Figure 4-8 Comparison of Overall Indicators of Exhibitions Held Abroad in 2019 and 2023Source:CCPIT.

244、Figure 4-9 Comparison of the Average Indicators of Exhibitions Held Abroad in 2019 and 2023Source:CCPIT.Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 2023127Case 4-4The Exhibition of Chinese Goods and Services in Belarus helped companies explore the Belt and Road marketFrom

245、 June 29 to July 1,the Exhibition of Chinese Goods and Services 2023 in Belarus was successfully held at the Trade and Exhibition Center of the China-Belarus Industrial Park.The exhibition was sponsored by the China Machinery Industry Federation,the China-Belarus Industrial Park Management Committee

246、 and the China-Belarus Industrial Park Development Co.,Ltd.,co-sponsored by the Chongqing Municipal Commission of Commerce,supported by SINOMACH and China Merchants Group,organized by China-Belarus Industrial Park Development Co.,Ltd.and CMEC International Exhibition Co.,Ltd.,and co-organized by the

247、 central enterprise economic and trade promotion consortium.With an exhibition area of 10,000 square meters and 131 exhibitors.Focusing on the actual needs of enterprises in the two countries,supporting activities were held during the exhibition,including the Chongqing-Belarus Business Matchmaking M

248、eeting,the“Bright Silk Road,Connecting Europe and Asia”supply and demand matchmaking session,the Haihong Industrials 3D printing medical device promotion,and the Beijing online and offline integration exhibition promotion.As a concrete step to implement the joint statement of China and Belarus,the e

249、xhibition has become a regular platform for domestic companies to explore the Belt and Road market and for attracting investment to the China-Belarus Industrial Park.Annual Report on Chinas Exhibition Industry(2023)128Case 4-5The first Indonesia International Emergency Disaster Reduction and Rescue

250、Expo explores a path for professional exhibitions to go globalFrom October 19 to 21,2023,the first Indonesia Emergency Disaster Reduction and Rescue Expo was held in Jakarta,the capital of Indonesia.Jointly organized by the Shanghai Council for the Promotion of International Trade and Comexposium,th

251、e exhibition has an exhibition area of 10,000 square meters,and 180 companies from more than 10 countries and regions including China,Indonesia,the United States,Germany,Australia,Singapore,Malaysia,Thailand,Vietnam,and the Philippines participated in the exhibition.A number of leading enterprises f

252、rom the domestic emergency industry such as SAIC Maxus,Hefei Institute of Public Safety of Tsinghua University,Guodong Group,EPSICC,MPMC Group,GSafety,Oceans King Lighting,and Qingdao Amos went to Indonesia to explore the Southeast Asian market,and displayed high-quality products,technologies and so

253、lutions in such areas as emergency disaster prevention and mitigation,industrial safety protection,fire emergency rescue equipment,urban flood control and drainage equipment,and large-scale rescue equipment.The success of the first Indonesia International Emergency Disaster Reduction and Rescue Expo

254、 has blazed a trail for professional exhibitions going global.Focusing on the industry and taking the road of professional exhibitions.Throughout the history of world exhibitions,most of the global brand exhibitions started from the cultivation of domestic parent exhibitions,so as to form an interna

255、tional brand influence,accumulate a certain amount of international resources,and then replicate and transplant them at the right time in relevant Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 2023129countries where there is a concentration of the industry or a market distr

256、ibution hub.In 2021,the Shanghai Council for the Promotion of International Trade created the Yangtze River Delta International Emergency Disaster Reduction and Rescue Expo under the EDRR brand of the security and emergency industry.The expo reached an exhibition area of 52,000 square meters in its

257、first session and 80,000 square meters in the second session,with more than 600 leading enterprises in the domestic security and emergency industry participating in the exhibitions.The accumulation of high-quality exhibitors and industry information has laid a solid industrial foundation for the suc

258、cessful holding of the Indonesian Emergency Exhibition.Making the best of new opportunities and taking the road of internationalization.Seeking opportunities to combine their own advantageous industries with international exhibition companies and relevant regional industry associations to jointly ho

259、ld professional overseas exhibitions with their own brands is an important way for exhibition enterprises to help Chinese companies global brand building.It is also an important way to enhance the internationalization of their own exhibition brands.At the same time,it is a reasonable approach for ex

260、hibition enterprises to choose high-quality international partners and jointly invest in exhibition projects.Extending value and taking the road of brand transplant.Under a unified exhibition brand,exhibition enterprises create an interactive relationship between domestic parent exhibitions and over

261、seas sub-exhibitions,whereby the parent exhibition provides guidance for the the overseas sub-exhibition,which in turn supports the parent exhibition.This provides a new line of thought for the path to internationalization of Chinese brand exhibitions.Innovating technologies and taking the road of i

262、nformatization.It has become the development consensus of many exhibition enterprises to improve the quality of customer service by improving digital capabilities,increase revenue sources by innovating online business models,and form big data assets through building big data platforms.Annual Report

263、on Chinas Exhibition Industry(2023)130V.Exhibition organizers are seeing a trend of concentration.As approved by the CCPIT,a total of 71 exhibition organizers across the country organized exhibitions abroad.The numbers of projects and participating enterprises and the exhibition area have indicated

264、a trend of concentration among the organizers.In terms of the number of exhibitions organized,the top five exhibition organizers were Zhejiang Broad International Convention&Exhibition Co.,Ltd.(105 projects,11.67%),CMEC International Exhibition Co.,Ltd.(76 projects,8.44%),CCPIT Machinery Industry Su

265、b-council(58 projects,6.44%),Shanghai International Exhibition(Group)Co.,Ltd.(57 projects,6.33%),and China Chamber of Commerce for Import and Export of Machinery and Electronic Products(54 projects,6%).The top five exhibition organizers accounted for 38.89%of the total,an increase of 8.62 percentage

266、 points over 2019(30.27%).In terms of the number of exhibitors organized,the top five exhibition organizers were Zhejiang Meorient Business Exhibition Co.,Ltd.(7229,18.24%),CMEC International Exhibition Co.,Ltd.(2542,6.41%),Zhejiang Broad International Convention&Exhibition Co.,Ltd.(2411,6.08%),Chin

267、a International Exhibition Center Group Co.,Ltd.(2319,5.85%),and CCPIT Textile Industry Sub-council(1981,5%).The top five exhibition organizers accounted for 41.59%of the total,an increase of 9.02 percentage points over 2019(32.57%).In terms of exhibition area,the top five exhibition organizers were

268、 Zhejiang Meorient Business Exhibition Co.,Ltd.(92070 m2,16.09%),China International Exhibition Center Group Co.,Ltd.(51477 m2,9%),CMEC International Exhibition Co.,Ltd.(40371.25 m2,7.06%),Zhejiang Broad International Convention&Exhibition Co.,Ltd.(36969.95 m2,6.46%),and China Chamber of Commerce fo

269、r Import and Export of Machinery and Electronic Products(31689 m2,5.54%).The top five exhibition organizers accounted for 44.14%of the total,an increase of 8.67 percentage points over 2019(35.47%).Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 2023131Table 4-1 Implementation

270、 of Chinas Overseas Exhibition Participation and Organization Projects in 2023(Top 30 in the Number of Exhibitors Organized)No.Organizer Number of ProjectsNumber of ExhibitorsExhibition AreaNumber%Number%Area(m2)%1Zhejiang Meorient Business Exhibition Co.,Ltd.161.78722918.249207016.092CMEC Internati

271、onal Exhibition Co.,Ltd.768.4425426.4140371.257.063Zhejiang Broad International Convention&Exhibition Co.,Ltd.10511.6724116.0836969.956.464China International Exhibition Center Group Co.,Ltd.535.8923195.85514779.005CCPIT Textile Industry Sub-council111.2219815.00276204.836CCPIT Chemical Industry Sub

272、-council273.0017744.4820414.873.577China Chamber of Commerce for Import and Export of Machinery and Electronic Products546.0017634.45316895.548China Chamber of Commerce for Import and Export of Medicines and Health Products333.6716654.2018546.553.249China Textile Advertising Exhibition Co.,Ltd.70.78

273、15413.89190143.3210Foreign Trade Development Bureau of the Ministry of Commerce131.4414563.67192853.3711CCPIT Machinery Industry Sub-council 586.4413243.3421104.753.6912China Chamber of Commerce for Import and Export of Textiles60.6711382.87118782.0813Grand International Exhibition Co.,Ltd.323.56107

274、52.7112724.52.2214Fujian Huiyuan International Exhibition Co.,Ltd.343.789682.44109901.9215Poly International Exhibition Co.,Ltd.323.569412.37107641.8816China Foreign Trade Center Group Co.,Ltd.111.227381.869400.821.6417Shanghai International Exhibition(Group)Co.,Ltd.576.335691.448766.041.5318Electro

275、nic Information Industry Sub-council of CCPIT232.565291.3371421.2519China Great Wall International Exhibition Co.,Ltd.232.564961.256894.751.2020Sinolight International Holding Corporation111.224861.23109711.92Annual Report on Chinas Exhibition Industry(2023)132continuedNo.Organizer Number of Project

276、sNumber of ExhibitorsExhibition AreaNumber%Number%Area(m2)%21China Chamber of Commerce of Import&Export of Foodstuffs,Native Produce&Animal By-Products 111.223800.963668.770.6422China Chamber of Commerce of Metals,Minerals&Chemicals Importers&Exporters(CCCMC)121.333730.945378.50.9423China Electronic

277、s International Exhibition and Advertising Co.,Ltd.192.113710.944204.50.7324China World Trade Center Co.,Ltd.30.333600.9160321.0525China National Chemical Information Center Co.,Ltd.111.223510.894204.50.7326CCPIT Zhejiang Provincial Committee101.113240.8239570.6927Department of Commerce of Jiangsu P

278、rovince20.222880.7334950.6128China General Machine Components Industry Association40.442310.582593.50.4529Zhejiang Zhongzhe International Exhibition Business Co.,Ltd.101.112300.5824120.4230China National Machinery Industry International Co.,Ltd.111.222270.572593.50.45VI.The China Council for the Pro

279、motion of International Trade resumed organizing on-site overseas exhibitionsIt is an important responsibility of the CCPIT to hold exhibitions abroad on behalf of the country.In 2023,the CCPIT resumed organizing enterprises to hold on-site exhibitions abroad.By synergizing the work of overseas exhi

280、bitions with high-quality Belt and Road cooperation,foreign trade and foreign investment stabilization,and exploration of diversified markets,the CCPIT has put the focus on exhibition participation and organization in developing countries,emerging markets and strategic emerging sectors to help enter

281、prises explore overseas opportunities through multiple measures.In terms of exhibition forms,in 2023,the CCPIT organized a total of five overseas exhibition projects,including four on-site exhibitions and one online exhibition:the Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions

282、in 2023133Technology of Mobility Conference and Exhibition in Spain,the Economic and Technological Exhibition for Lancang-Mekong Cooperation,the China(Indonesia)Smart Transportation and New Energy Industry Expo,the China-Africa(Nigeria)Production Capacity Cooperation Brand Exhibition,and the China-O

283、ceania and South Pacific International Trade Digital Expo.In terms of exhibition content,the exhibition projects focus on emerging industries such as new energy and smart transportation,and support enterprises to engage in high-quality,high-tech,and high-value-added green and low-carbon trade,and be

284、tter integrate into the global industrial chain,supply chain and value chain.For example,at the Technology of Mobility Conference and Exhibition in Spain,Chinese enterprises exhibited new products and smart city solutions in the field of smart transportation,such as artificial intelligence data mana

285、gement software,urban monitoring sensors,smart street furniture and lighting systems.At the China(Indonesia)Smart Transportation and New Energy Industry Expo,enterprises focused on high-tech products in the new energy and automotive industries represented by new energy vehicles,lithium batteries and

286、 photovoltaic modules,or the“new three”.Case 4-6China(Indonesia)Smart Transportation and New Energy Industry Expo creates a platform for exporting the“new three”.Hosted by the China Council for the Promotion of International Trade and organized by Meorient International Exhibitions,the“China(Indones

287、ia)Smart Transportation and New Energy Industry Expo”(the Smart Transportation Expo)was held in Jakarta,Indonesia from November 23 to 26,2023.As an overseas exhibition sponsored by the foreign trade special funds of the CCPIT,38 enterprises from the provinces of Guangdong,Jiangsu,Zhejiang,Shandong,H

288、ebei,Hubei,Jiangxi and Guangxi participated in the expo,including Wuling,Annual Report on Chinas Exhibition Industry(2023)134In terms of venue,in 2023,the CCPIT mainly focused on organizing exhibitions in developing countries and emerging markets to provide a high-quality platform for the production

289、 capacity cooperation and economic and trade exchanges between China and other developing countries.For example,the 2023 Economic and Technological Exhibition for Lancang-Mekong Cooperation held in Ho Chi Minh City,Vietnam,attracted visitors from around 20 countries,including Belarus,the Republic of

290、 Korea,Sri Lanka and India,and the China-Africa(Nigeria)Production Capacity Cooperation Brand Exhibition held in Nigeria became a window and an important product display platform for Chinese enterprises to partner with Africa in trade and economic cooperation.Great Wall,Dongfeng,Chery,Xiaolan Fast C

291、harging,and BAK power,among other Chinese brand enterprises in the fields of new energy vehicles,smart logistics and warehousing,new energy storage,urban traffic management,and charging management.With an exhibition area of 1,008 square meters,the expo has a special installation area of 900 square m

292、eters,a special installation rate of 90%,and 28 brand exhibitors,accounting for 73%of the total number of exhibitors.The Smart Transportation Expo has become an important platform for Chinas“new three”of new energy vehicles,lithium batteries and photovoltaic modules to go global.Case 4-7The 2023 Eco

293、nomic and Technological Exhibition for Lancang-Mekong Cooperation helps China and Vietnam to connect industries and cooperate in trade and investment.From December 7 to 9,2023,the 2023 Economic and Technological Chapter 4 Analysis of the Development of Chinas Overseas Exhibitions in 2023135Exhibitio

294、n for Lancang-Mekong Cooperation(the Lancang-Mekong Exhibition),hosted by the CCPIT and organized by the China Chamber of International Commerce(CCOIC),was successfully held at the Saigon Exhibition and Convention Center(SECC)in Ho Chi Minh City,Vietnam,at the same time and place as the Vietnam Inte

295、rnational Trade Expo.This years Lancang-Mekong Exhibition covers an area of 1,200 square meters,with a total of 67 exhibitors,including Alibaba International Station,Zhongbao Electric,Haima Motor,Jiangsu Sinski Vehicle and many other well-known enterprises,and the exhibits cover high-quality product

296、s in many fields such as electronic and electrical products,vehicles and accessories,agriculture and food,intelligent equipment,hardware and light industry.The exhibition attracted about 15,000 visitors from around 20 countries,including Belarus,the Republic of Korea,Sri Lanka and India.The exhibiti

297、on closely follows the needs of the Chinese and Vietnamese markets,and puts meticulous efforts on the selection of participating enterprises and organizations,overseas promotion and publicity,business information sharing,and interpretation of laws and regulations,giving full play to the resource adv

298、antages of the CCPIT and the CCOIC to create an efficient economic and trade exchange platform for Chinese and Vietnamese enterprises.On the occasion of the 15th anniversary of the comprehensive strategic cooperative partnership between China and Vietnam,the exhibition has contributed to further dee

299、pening industrial alignment,and trade and investment cooperation between China and Vietnam,and accelerating the building of the new development paradigm.In terms of exhibition time,this year,most of the overseas exhibitions that the CCPIT organized enterprises to participate in or organize were in N

300、ovember and December.As a platform for economic and trade exchanges and cooperation between China and El Salvador,the 2023 Trade Fair of the Peoples Republic of China will be hosted by the CCPIT in January Annual Report on Chinas Exhibition Industry(2023)1362024 in San Salvador,the capital of El Sal

301、vador.Table 4-2 List of Overseas Exhibitions Organized by the China Council for the Promotion of International Trade in 2023No.CountryCityThe name of the exhibition(expo)Exhibition timeExhibition content1SpainBarcelonaTechnology of Mobility Conference and Exhibition in SpainNovember 7-9Bus,subway an

302、d light rail,smart car,autonomous driving system,charging management,smart logistics warehousing,urban logistics equipment and operation management,urban traffic management,smart transportation big data operation management and solutions,etc.2NigeriaLagosChina-Africa(Nigeria)Production Capacity Coop

303、eration Brand ExhibitionNovember 7-10Agricultural products and food processing,electronics,electrical appliances,power equipment,communication products and network information products,building materials,transportation,new energy,etc.3IndonesiaJakartaChina(Indonesia)Smart Transportation and New Ener

304、gy Industry ExpoNovember 23-26New energy storage batteries and equipment represented by lithium batteries,new energy vehicles,automatic driving systems,charging management,smart logistics warehousing,urban logistics equipment and operation management,urban traffic management,etc.4Oceania and South P

305、acific countries including Australia,Fiji,and Solomon Islands.OnlineChina-Oceania and South Pacific International Trade Digital ExpoDecember 5-14Medical devices,building materials and hardware,office supplies,furniture and home furnishings,gifts,consumer electronics,home appliances,textiles and clot

306、hing,food,etc.5VietnamHo Chi Minh CityEconomic and Technological Exhibition for Lancang-Mekong CooperationDecember 7-9Agricultural products and food processing,electronics,electrical appliances,power equipment,communication products and network information products,building materials,transportation,

307、vehicles and accessories,green development,photovoltaics,clean energy,etc.Chapter 52023 Chinas Exhibition Center Market AnalysisAnnual Report on Chinas Exhibition Industry(2023)138I.The number of exhibition halls in actual operation has reached a record high.This report selects the professional exhi

308、bition halls that have an indoor rentable area of 5,000 square meters or more and have hosted more than two economic and trade exhibitions in 2023 as the subject of the 2023 Chinese exhibition hall market analysis,that is,the exhibition halls that have actually been in operation in 2023.In 2023,ther

309、e were 194 exhibition halls actually in operation in China,an increase of 58 from 2022 and 21 from 2019,a record number.Figure 5-1 Number of Exhibition Halls Actually in Operation from 2017 to 2023II.The utilization efficiency of large-scale exhibition halls has been greatly improved.In terms of the

310、 number of exhibitions held in the exhibition halls,among the 194 exhibition halls actually in operation in 2023,forty exhibition halls held 30 or more exhibitions in 2023,accounting for 20.62%of the total,a significant increase of 22 exhibitions or 122.22%over 2022,and four more than in 2019,an inc

311、rease of 11.11%.Twelve exhibition halls held 20 Chapter 5 2023 Chinas Exhibition Center Market Analysis139to 29 exhibitions,37 exhibition halls held 10 to 19 exhibitions,and 105 exhibition halls held two to nine exhibitions.Figure 5-2 Distribution of Exhibition Halls Across the Country by Number of

312、Exhibitions Held in 2023In terms of the total annual exhibition area of the exhibition halls,in 2023,there were 35 exhibition halls across the country with a total exhibition area of more than one million square meters,an increase of 15 exhibitions or 75%over 2022,and an increase of three exhibition

313、s or 9.38%over 2019.Thirteen exhibition halls held exhibitions with a total area of between 600,000 and 1,000,000 square meters;24 exhibition halls held exhibitions with a total area of 300,000 to 600,000 square meters,52 exhibition halls held exhibitions with a total area of 100,000 to 300,000 squa

314、re meters,and 70 exhibition halls held exhibitions with an area of less than 100,000 square meters.Annual Report on Chinas Exhibition Industry(2023)140Figure 5-3 Distribution of Exhibition Halls Across the Country by Area of Exhibitions Held in 2023III.A new wave of exhibition hall project deliverie

315、s has arrived.The COVID-19 pandemic had a negative impact on the construction of exhibition halls,and in 2023,as the pace of construction accelerated,a large number of new exhibition halls were delivered.According to the statistics available,the exhibition area of new exhibition halls exceeded one m

316、illion square meters in 2023.1.Xiamen International Conference and Exhibition CenterOn July 6,2023,Hall D of Xiamen International Conference and Exhibition Center(Phase 5)was completed and officially put into use.Hall D of Xiamen International Conference and Exhibition Center covers a ground space o

317、f about 30,000 square meters,with a total construction area of more than 70,000 square meters,an exhibition hall area of nearly 15,000 square meters,and a conference area of nearly 10,000 square meters.After the completion of Hall D,the total exhibition area of Xiamen International Conference and Ex

318、hibition Center Chapter 5 2023 Chinas Exhibition Center Market Analysis141exceeds 200,000 square meters.2.National Convention and Exhibition Center(Tianjin)In September 2023,the second phase of the National Convention and Exhibition Center(Tianjin)project passed the joint acceptance of completion.Fr

319、om September 7 to 9,the Tianjin Machine Tool Exhibition 2023 was held in the National Convention and Exhibition Center(Tianjin)(Phase 2),the first exhibition held after the projects delivery.The National Convention and Exhibition Center(Tianjin)is a key project jointly developed by the Ministry of C

320、ommerce and the Tianjin Municipal Peoples Government,with a total construction area of about 1.38 million square meters,integrating exhibition,conference,commerce,office,and hotel functions.The second phase of the project has added to the central hall a National Convention Center,which has an area o

321、f more than 2,700 square meters and an indoor height of nearly 12 meters,and is capable of accommodating more than 2,000 people at the same time.3.Guangzhou Airport Expo CenterIn October 2023,Halls 1 and 2 of Guangzhou Airport Expo Center officially passed the joint acceptance of completion,marking

322、the official completion of the exhibition halls.The Guangzhou Airport Expo Center is located in Guangzhou Airport Economic Zone,only three kilometers away from the terminal buildings of Baiyun Airport.The center has a capacity building area of about 250,000 square meters.According to plan,twelve exh

323、ibition halls with a total outdoor exhibition area of 20,000 square meters will be built,and many of the halls can be used in different combinations.4.Jinan Yellow River International Convention and Exhibition CenterOn October 7,2023,the first phase of the Jinan Yellow River International Convention

324、 and Exhibition Center project was officially delivered.With a net exhibition area of about 510,000 square meters,the Jinan Yellow River International Convention and Exhibition Center has three phases of construction.Phase 1 was completed and opened.It has a construction area of 372,000 square meter

325、s,and a net exhibition area of 150,000 square meters,including 12 Annual Report on Chinas Exhibition Industry(2023)142standard single-storey heavy exhibition halls,multi-functional halls,an entry hall,a star-rated hotel and other facilities.Its completion has made up for the lack of a large-scale ex

326、hibition hall of more than 150,000 square meters in Jinan City.5.Guilin International Convention and Exhibition CenterOn October 13,2023,the New Guilin International Convention and Exhibition Center was officially opened.With a total investment of RMB 6.8 billion,the new Guilin International Convent

327、ion and Exhibition Center project covers a ground space of 548 mu(or 365,333 square meters),with a total construction area of 401,000 square meters and a capacity building area of 298,000 square meters.The exhibition center has 2,828 booths and a booth area of 48,800 square meters.Integrating a mult

328、i-functional exhibition center,a conference center and a star-rated hotel,the New Guilin International Convention and Exhibition Center can accommodate about 8,000 people for meetings or 2,900 people for meals at the same time,sufficient for the needs of various international and domestic exhibition

329、s,activities and events.6.Zhongyuan International Expo CenterOn October 27,2023,the opening ceremony of the Zhongyuan International Expo Center was held at the Zhengzhou Airport.The total planned construction area of the Zhongyuan International Expo Center is one million square meters,and 200,000 sq

330、uare meters have been completed so far.By the end of 2023,the first phase of the Zhongyuan International Expo Center has been completed and all eight venues have been put into operation.The second phase will be completed by the end of 2024,when a total of 16 venues will be put into operation,providi

331、ng an indoor exhibition area of 128,000 square meters and an outdoor exhibition area of 100,000 square meters.7.Zhuhai International Convention and Exhibition CenterOn November 3,2023,the second phase of the Zhuhai International Convention and Exhibition Center was officially opened.It has a total c

332、onstruction area of about 270,000 square meters,with a 7,500-square-meter exhibition hall,a 6,800-square-meter column-free banquet hall,a 1,200-square-meter international roundtable conference hall,and two VIP lecture halls.Chapter 5 2023 Chinas Exhibition Center Market Analysis1438.Xiamen Internati

333、onal Conference and Exhibition CenterThe construction of the Xiamen International Conference and Exhibition Center started on December 26,2020,and its exhibition center part was opened and put into use on November 13,2023.The Xiamen International Conference and Exhibition Center consists of exhibition center,conference center,and conference hotel.As of December 2023,the Xiamen International Confer