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Booking2006-2023年現金流情況（億美元）-行業數據

Booking2006-2023年現金流情況（億美元）
Booking2006-2023年現金流情況（億美元）
國內營銷效率的持續優化及海外仍需較大投放，我們預計銷售及營銷費用率維持在22%左右；一般及行政費用率及產品研發費用率人工剛性成本占比較大，預計逐年新增員工數相對平穩微增，工資同比上漲5-8%，整體有望伴隨規模擴張釋放經營杠桿。
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Booking2006-2023年現金流情況（億美元）_第1頁
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Booking2006-2023年現金流情況（億美元）_第2頁
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Booking2006-2023年現金流情況（億美元）_第3頁
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Booking2006-2023年現金流情況（億美元）_第4頁
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Booking2006-2023年現金流情況（億美元）_第5頁
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Booking2006-2023年現金流情況（億美元）_第6頁
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Booking2006-2023年現金流情況（億美元）_第7頁
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Booking2006-2023年現金流情況（億美元）_第8頁
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Booking2006-2023年現金流情況（億美元）_第20頁
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Booking2006-2023年現金流情況（億美元）_第21頁
Booking2006-2023年現金流情況（億美元）_第22頁
Booking2006-2023年現金流情況（億美元）_第23頁
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Booking2006-2023年現金流情況（億美元）_第29頁
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Booking2006-2023年現金流情況（億美元）_第30頁
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Booking2006-2023年現金流情況（億美元）_第35頁
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Booking2006-2023年現金流情況（億美元）_第36頁
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Booking2006-2023年現金流情況（億美元）_第37頁
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Booking2006-2023年現金流情況（億美元）_第38頁
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Booking2006-2023年現金流情況（億美元）_第39頁
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Booking2006-2023年現金流情況（億美元）_第40頁
Booking2006-2023年現金流情況（億美元）_第41頁
Booking2006-2023年現金流情況（億美元）_第42頁
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Booking2006-2023年現金流情況（億美元）_第43頁
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Booking2006-2023年現金流情況（億美元）_第44頁
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Booking2006-2023年現金流情況（億美元）_第45頁
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Booking2006-2023年現金流情況（億美元）_第46頁
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Booking2006-2023年現金流情況（億美元）_第47頁
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Booking2006-2023年現金流情況（億美元）_第72頁
Booking2006-2023年現金流情況（億美元）_第73頁
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Booking2006-2023年現金流情況（億美元）_第74頁
Booking2006-2023年現金流情況（億美元）_第75頁
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所屬報告： 攜程集團~S-港股公司深度研究報告二：打通國內外出行閉環龍頭邁向全新發展周期-240531（45頁）.pdf
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