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1、National Highways Digital Lab:An Insight into Data Services for Local AuthoritiesKamran AshrafHead of Digital LabChief Data Office,National HighwaysOur Journeystrategy and transformation2How much our customers will travelHow our customers will experience travelHow we will manage our network3DemandDe
2、mandTrends&Disruptors Focus AreasConnecting the country Connecting the country National Highways long-term strategic plan to 2050 Growth and levelling up Car travel Freight and logistics Safety Digital Decarbonisation Customer experience Sustainable network development Asset resiliencehttps:/nationa
3、lhighways.co.uk/our-roads/future-roads/connecting-the-country/InfrastructureInfrastructureVehiclesVehicles4National Highways journeyNational Highways journeyWe need to become a Customer Service ProviderWe were a Builder Now we are an OperatorFrom B2CTo B2B2CB2B2CDigital Roads 2025Our strategy that w
4、ill harness data,technology and connectivity to improve how the Strategic Road Network is designed,built,operated and used.Design and ConstructionDigital OperationsDigital for Customer(DfC)Our 2050 vision looks at how we meet our customers needs by connecting the country safely,reliably,delivering e
5、conomic prosperity,social value and a thriving environment.Our visionOur customers will be better informed and have trust in the journey information they access,ensuring that they feel safe and in controlof their journeys.Our Offeringshared value(s)5We are the National Highways We are the National H
6、ighways Digital LabDigital Lab,an,an open platformopen platform for datafor data-led insights&led insights&innovation to innovation to better connect the countrybetter connect the country6Our commitment is to improve the journey of our customers and impact on our communities.Were opening up our data
7、 and expertise as a platform for innovation across the connected services ecosystemOur purposeOur purposeData LabInsights LabCoLab Data services Data standards Developer community Market trends and research Voice of road communities Thought leadershipImmersion Lab Customer experience immersion Emplo
8、yer experience immersion Industry events Learning and development Experts network Talent managementInnovation Lab New technology pilots and centre of excellence SMEs and start-ups accelerators Innovation hubData services to untap valueData services to untap value7DATA SERVICES FOR EXTERNAL PARTNERS1
9、Road and Lane ClosuresSpeed Managed Areas32Digital Variable Message Signs4Diversion Routes5/5 services are now live in the Digital Lab Developer Portal Roadworks provided as spatial data with impacts down to the lane closed or restricted and lane closure impacts from electronic signsElectronic sign
10、updates provided as spatial data with the messageRoadworks provided as spatial data with the speed limit and lane closure impacts from electronic signsA map of the diversion routes pre-agreed with local authorities and police should an incident occur5Road Limits and FeaturesDescription of relevant p
11、arts of the SRN,e.g.emergency areas8KISSME service design to access KISSME service design to access dadata servicesta servicesWG 4Data Standards&ArchitectureTask 4.1Road and Traffic Data Standard(DATEX II)Task 4.2Mobility Data Ecosystem ArchitectureTask 4.3Multimodal StandardsTask 4.4Metadata Specif
12、icationsTask 4.5METR(Management of Electronic Traffic Regulations)Task 4.6NAP InteroperabilityOur Approachdesign and experience910123456WayfindersPublic(Local Authorities,Charities&Academia)OEMs&Tier 1 SuppliersData AggregatorsFreight,Fleet&LogisticsDomain Specific AppsPartnership ManagementPartners
13、hip Engagement6 segments across the mobility ecosystem will drive most impact for customers and communitiesNew capabilities to forge partnershipsNew capabilities to forge partnershipsPartnership Experience11Partner experience and blueprintPartner experience and blueprintSegment personalisationDigita
14、l self-serve Accessible Accessible HighwaysHighwaystaking people with us13In the UK disabled people take 38%fewer trips than those without disability.This figure hasnt changed since data collection began in 2007Stimulating CoLab on InclusionStimulating CoLab on InclusionInsights Lab-Release of the N
15、avigating Neurodiversity ReportImmersion Lab-Launch of the report at our Accessible Highways event14Around 1.3 million people in the UK work in the freight,fleet and logistics with significant health issues being reported Immersion Lab Leveraged Steering Inclusion content at our Accessible Highways
16、eventInsights Lab-Release of the Steering Inclusion ReportStimulating CoLab on Commercial DriversStimulating CoLab on Commercial Drivers15162500+501125ENGAGEDRegistered and are calling the API43EXPLORERRegistered not yet calling the APIWider Mobility sector partner opportunity landscape-SMMT FACTS 2
17、024 JULYENTHUSIASTEngagement,pre-registrationMAR 2025European Intelligent Transport Systems RegulationNationalLocal Individual Corporate Compliance Progress to date and future roadmapProgress to date and future roadmapPartner EngagementPartner EngagementManaging future demand and scaleManaging future demand and scale17Thank you for your time!Thank you for your time!Partner up and learn morePartner up and learn moreContact us:DigitalLabnationalhighways.co.uk