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三麗鷗中國抖音官方賬號-行業數據

三麗鷗中國抖音官方賬號
三麗鷗中國抖音官方賬號
2）運營本土化：主要體現在營銷渠道方面，各國文化和產業結構差異也決定了品牌曝光的核心渠道不盡相同。美國市場相對崇尚體育文化，三麗鷗在 Hello Kitty誕生 50 周年之際，與美國職業棒球大聯盟（MLB）洛杉磯道奇隊合作，安排 HelloKitty 在道奇體育場為比賽開球，通過體育賽事場景強化 IP 的本土影響力。、
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三麗鷗中國抖音官方賬號_第1頁
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三麗鷗中國抖音官方賬號_第20頁
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三麗鷗中國抖音官方賬號_第51頁
三麗鷗中國抖音官方賬號_第52頁
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三麗鷗中國抖音官方賬號_第68頁
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三麗鷗中國抖音官方賬號_第69頁
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三麗鷗中國抖音官方賬號_第70頁
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三麗鷗中國抖音官方賬號_第71頁
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三麗鷗中國抖音官方賬號_第72頁
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三麗鷗中國抖音官方賬號_第74頁
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三麗鷗中國抖音官方賬號_第75頁
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三麗鷗中國抖音官方賬號_第76頁
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三麗鷗中國抖音官方賬號_第78頁
三麗鷗中國抖音官方賬號_第79頁
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所屬報告： 商貿零售行業IP+商業專題研究系列一：剖析樂高、三麗鷗及萬代經營之道解鎖IP潮玩龍頭常青路-250315（45頁）.pdf
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