汽車行業加速發展：GoodData 和 MSX 如何通過數據創新推動轉型.pdf

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1、Automotive Industry Acceleration:How GoodData and MSX are driving transformation through data innovationPhoto placeholderPhoto placeholderIntroductionsCory AllenGlobal Delivery Leader,Actionable InsightsRyan DolleyVP Product StrategyAgendaWho we areAdvancing People Ops with MSXData Solution DemoGood

2、Datas Analytics Product ApproachQuestionsHeadquartered inSAN FRANCISCOTop 50 Most Influential SaaS Companies in the WorldFunded by:50%Of the Fortune 500s use GoodData#1Embedded DataProducts Vendor140KGlobal Businesses50+Engineers280+Employees3,2 MUsers WorldwideTeamMembers5,0005,0003030Global Locati

3、ons25+25+Years in AutomotiveDriving Retail Transformation in the Mobility IndustryMobility IndustryOur single focus on the automotive industry enables us to Our single focus on the automotive industry enables us to deliver highly effective retail strategies for OEMs,their deliver highly effective re

4、tail strategies for OEMs,their networks,and other mobility works,and other mobility businesses.By combining our global talent,processes and technology,we help our clients to:Enhance the customer experience at every touchpointIncrease sales and improve aftersales efficiencyOffer first-class,technical

5、 support to dealersAccelerate warranty claims and reduce wasteIncrease sales performance for new and used carsDevelop employee skills through innovative learning Use data to optimize operations and find opportunities Streamline the technical authoring processOwned by Bain CapitalBain Capital5 5Inter

6、nationalHubsServing leading and innovative brandsServing leading and innovative brandsPassenger cars&Passenger cars&Light Commercial Light Commercial VehiclesVehiclesTruck,Agriculture Truck,Agriculture&Motorcycles&MotorcyclesMobility Mobility Providers&Providers&SuppliersSuppliersSales performanceEn

7、hance sales strategies,transform retail models and optimize the on-and offline customer journey to boost growth and profitability.Parts sales performanceEnable efficient management of parts and accessories sales,ensuring customer satisfaction and revenue growth.Repair optimization&complianceStreamli

8、ne repair processes,improve efficiency,and boost client satisfaction whilst ensuring compliance with industry and legal standards.Consumer engagementCreate exceptional customer experiences,boosting sales,and fostering brand loyalty.LearningLearningInsightsInsightsField teamsField teamsService hubsSe

9、rvice hubsTechnology platformsTechnology platformsPURPOSEWe exist to empower Movers and Makers to thrive in our ever-changing world.Enhance individual potential through competency development,combining knowledge transfer and skills application.Transform data into meaningful information,creating new

10、opportunities and maximizing performance.Streamline operations and reduce costs by investigating and resolving complex issues in real-world scenarios.Centralize and formalize operations,promoting best practices and mutual learning.Blend technology and expertise to create solutions that ensure reliab

11、le,customizable information.Making a difference in mobilityMaking a difference in mobilityWHAT WE DOWHAT WE DOHOW WE DO ITHOW WE DO ITAdvancing people ops with dataNationwide multi-million dollar operational field programs supporting OEM retail networksOn-Site TrainingPerformance EvaluationCustomize

12、d Coaching PlansTraditional Field Programs:Rely on experienced operators&industry knowledge.This becomes reactive to real-time issues.Data Driven Field Programs:Rely on data intelligence&enterprise systems.Focused on being proactive turning issues into opportunities.Technology changes faster than cu

13、ltureEach customer hasDifferent and sometimes unique audiencesDifferent technologyDifferent security and cultureDifferent level of data maturityNot unique challenges,but our approach and technology is uniqueAUTOMOTIVEAdvancing people ops with data is hard010203MSXi on the forefront of operational ch

14、angeStandardize,customize then embedUnderstand operational and executive environment at customerProvide a variety of data experiences and consumption pointsData solutionMove data to the right channel for the right personMobile apps for executivesDiagnostic portals for operationsData feeds for data t

15、eamsGoodData:Rapid Analytics Products At ScaleEmbeddingAnalytics&AISemantic LayerCustom build“As code”flexibility for devs“No code”UI for analystsAI throughoutDecoupled from data vizReusable workspace modelStrong governance and scaleEndless customizations,APIs“Composable”analyticsAgile professional

16、servicesSeamless integrationiFrame,ReactInternal or externalBI vs Software DevelopmentBI industry innovationSoftware development innovation2010MethodologyWaterfallTechnologyCode control InfrastructureOnPrem2025AgileGitHubCloud firstComposable,scalable analytics productsCustomer 1Customer n+1Customer

17、 2Data Distribution Move data where it matters mostBenefits realized EfficiencyAPIs,SDKs,VSCode extensionAnalytics as code blueprintsHeadless semantic layerIn-memory analytics lakeSQL generation engineSelf service BI&DashboardsJupyter notebook DS integrationEmbedding&AI capabilities ScalabilityTime to Value|Front endBack endAcceleratorsPhoto placeholderPhoto placeholderCory AllenCARyan DolleyRyan.DContact Us/Questions/Thank youGet in touch with usGoodDataConnect.SGoodData CorporationGoodDatagooddata.goodlifeGoodData Developers