6.15 酒零后+國際女性酒業大獎+劉憬苓+中文.pdf

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1、全球葡萄酒及烈酒行業創新趨勢THE GLOBAL TREND OF THE WINE AND SPIRITS INDUSTRY國際女性葡萄酒及烈酒大獎WINWSA 創始人國際葡萄酒和烈酒行業內首個表彰杰出女性從業者的獎項表彰杰出女性業界從業者，聯接、激勵全球女性專業人才，鼓勵實現非凡成就多樣性和包容性的職場文化發展成長、推動變革誠信和道德的商業準則健康飲酒的企業責任使命價值業內首個表彰表彰杰出女性從業者的獎項7大領域，15個獎項權威評審團陣容No.1 No.1 7/157/15+30+30 2022 WINWSA List of 50&WINNERS124 candidates from 24

2、 countries and regions50 list of Influencers who shape the drink business15 final Winners who represent the spirits and trend.From investment,wine/spirits,trade to media/marketing sectors past Judging PANELWINWSA HONORARY ADVISOR2020 HA：Corinne MentzelopoulosChteau MargauxAs one of the leading femal

3、e figures and role models in wine world,Madame CorrineMentzelopoulos has spent the last 4 decades reviving and improving Chteau Margaux.She alsoinitiated a philanthropy project to help on the economy recovery of Greece,where her family wasoriginated.2021 HA：Caroline Frey Paul Jaboulet Aine/Chateau L

4、a laguneCaroline Frey is the winemaker and owner of three Chateau La Lagune,Paul Jaboulet Aine and Chateau de Cordon-Andre,as well as running a private wine project in Switzerland.She was ranked as THE DRINK BUSINESS 30 Winemakers Under 40.2022 HA：Gaia GajaGaia WineryBorn in 1979,she officially join

5、ed the Gaja Winery in 2004.Gaia,together with her sister Rossana and her brother Giovanni is the fifth generation to own and manage Barbarescos renowned Gaja winery and the second generation to run Gaja Family Wine Estates,with Ca Marcanda in Bolgheri and PieveSanta Restituta in Montalcino.全球葡萄酒及烈酒行

6、業創新趨勢THE GLOBAL TREND OF THE WINE AND SPIRITS INDUSTRY1.科技、氣候變化催生的更新2.消費市場及其渠道3.消費者表現CLIMATE CHANGE氣候變化NEW TECHNOLOGY新科技A IROBOTICSBLOCKCHAINARTIFICIAL INTELLIGENCE INFLUENCE SALES 影響銷售CREATE NEW DRINKS 創造新飲品HELP CONSUMER 協助消費者了解風味并做出選擇預防災害1000/365 70,000,000AUGMENTED REALITYBlockchain&NFT區塊鏈技術與NFT應

7、用全球烈酒消費新趨勢GEN Z Millenials&RTD2.43 BILLION in 203013.4%Annual Growth10.1%-5%CAROL PAKWINWSA 2022 LIST OF 50Sool 創始人兼CEOSool是一家生產優質的韓國酒精飲料的公司。亞洲文化及產品日益受到美國消費者的歡迎和重視，盡管韓國有很多酒，但是美國市場上的韓國酒卻很罕見。Sool看準這個機會，成為了首家在美國售賣米酒和基于燒酒的雞尾酒的公司。專為美國年輕一代設計的簡潔易拉罐包裝大獲成功。大數據營銷消費渠道的變化小酒館餐飲到店DTC49%vs 31%47%vs 29%女性消費者NoLo7%2

8、023-20265%2018-2022東方養生MONA WANG WINWSA 2022 LIST OF 50飲見東方 創始人兼品酒師公司將個人IP在抖音、嗶哩嗶哩、視頻號、線下品鑒會、私域全平臺精細運營，希望真正為白酒消費者創造可靠的價值。同時，通過創立飲現東方酒類精品視頻廠牌，希望賦能白酒行業影像表達方式的革新，成為白酒行業精品深度內容視頻媒體。環保包裝SARAH PUILWINWSA 2022 LIST OF 50 BOXT 創始人兼CEOBOXT采用的是種植過程符合可持續發展規范的葡萄，包裝百分百可降解，而且比玻璃瓶包裝的二氧化碳當量低50%。全球葡萄酒及烈酒行業創新趨勢THE GLOBAL TREND OF THE WINE AND SPIRITS INDUSTRY