【Bluetooth SIG - Lori Lee】藍牙最新動態：技術進程及Auracast部署應用.pdf

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1、BluetoothUpdate:Technology Insights and Auracast Deployment HighlightsLori LeeSenior Director,APAC&ChinaBluetooth SIG,Inc.LinkedIn:Oversees Bluetooth technology and associated trademarks Not-for-profit membership organization formed in 1998Bluetooth Special Interest Group(SIG)Standards Development O

2、rganizationProduct Certification BodyIndustry Trade AssociationPatent and Trademark License AdministratorAverage number of enhancement projects underway at any given time50+70K+40K+5B+new products completed the Bluetooth Qualification Process in 2023 alonecompanies party to the Bluetooth technology

3、cross licenseBluetooth enabled products ship each yearBluetooth technology growth forecast2024 Bluetooth Market Update 012345678201920202021202220232024e2025e2026e2027e2028eBillionsBluetoothWi-FiCellularMajor Radio Standards:Annual Product ShipmentsSource:ABI Research422 November 2024|2024 Bluetooth

4、 SIG,Inc.Proprietary|Growth Enabled by Continuous InnovationLE Coded PHY(Long Range)Mesh(Device Networking)LE Audio(Next Gen Audio)2016 2024PAwR(Massive Hub)LE 2M PHY(High Speed)Recent major Bluetooth enhancementsChannel Sounding(Secure,Fine Raging)Emerging Bluetooth Use CasesAuracastDigital KeyFind

5、 MyElectronic Shelf LabelsNetworked Lighting Control622 November 2024|2024 Bluetooth SIG,Inc.Proprietary|Auracast Deployment HighlightsBluetooth SIG ProprietaryAuracast Broadcast AudioThe Next Generation of Bluetooth AudioBluetooth audioLE AudioClassic AudioAudio on Bluetooth LEAudio on Bluetooth Cl

6、assicHigher Quality Better PerformanceLower PowerNew StandardizationIncreased Performance Global InteroperabilityBroadcast AudioNext Generation ALSImmersive Audio Experiences922 November 2024|2024 Bluetooth SIG,Inc.Proprietary|Auracast Broadcast AudioA Bluetooth TechnologyWith Auracast,a Bluetooth d

7、evice or transmitter can now broadcast audio to an unlimited number of in-range devicesEnables life-changing new audio experiencesPersonal sharing of my audio with youNew consumer audio experiences in public spacesAssistive listening for people with hearing loss Open or private(password protected)br

8、oadcastsHigh-quality voice and media audio1022 November 2024|2024 Bluetooth SIG,Inc.Proprietary|The Auracast ExperiencesHow Auracast broadcast audio can help your world sound betterShare Your AudioInvite others to share in your audio experience,bringing us closer togetherHear Your BestImprove audio

9、accessibility and promote better living through better hearingfor everyoneUnmute Your WorldFully enjoy public TVs,unmuting what was once silent and creating a more complete watching experience1122 November 2024|2024 Bluetooth SIG,Inc.Proprietary|How it worksAuracast Transmitter(television,laptop,tab

10、let,PA system)Auracast Assistant(smartphone,smartwatch,hearing aid remote)Auracast Receiver(hearing aid,cochlear implant,headphone,earbud)Day In The Life Travel Experience to a ConferenceHear the TV audio in the bar or waiting areaHear the audio for YOUR gateShare your audio while you waitConnect to

11、 YOUR seat or the PAHear the speaker or language translation14Bluetooth SIG ProprietaryAirportsBarsTheatersLecture HallsConference CentersConference Rooms11/22/2024Now Available in Commercial Products from Major Brands1522 November 2024|2024 Bluetooth SIG,Inc.Proprietary|Expected to be a standard fe

12、ature in all Bluetooth audio productsEnglishEnglishEspaol普通話Next Generation Audio AccessibilityEase of deployment expands accessibilityImproved user experience increases satisfactionLow latencyMulti-channel,multi-language,multi-broadcastAugmented audio increases applicability to more people and valu

13、e to locationsSupports a broad demographic of users1622 November 2024|2024 Bluetooth SIG,Inc.Proprietary|Google accessibility announcement in MayBusinesses can now indicate availability of Auracast at your locationWill be linked to the Bluetooth SIG,Auracast registration databaseAuracast broadcast a

14、udio and hearing loops can and will coexistLocation Support Through Google Maps1722 November 2024|2024 Bluetooth SIG,Inc.Proprietary|LE Audio and Auracast Broadcast Audio ForecastsSource:ABI ResearchAccessAuracast market research and forecasts1822 November 2024|2024 Bluetooth SIG,Inc.Proprietary|歡迎關注藍牙技術聯盟官方賬號微信微博Thank you!Bluetooth SIG confidential