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優衣庫與ZARA的品牌定位和策略對比-行業數據

優衣庫與ZARA的品牌定位和策略對比
優衣庫與ZARA的品牌定位和策略對比
優衣庫在歐美市場的品牌力構建成效顯著，近年來熱度穩健提升，2024 年在法國的谷歌搜索熱度迅速提升，超過了 GAP 和 H&M，近兩年在英國的熱度也趕超了 GAP;在美國、加拿大的熱度逼近 H&M，熱度的提升將有機會在未來進一步轉化為銷量。
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優衣庫與ZARA的品牌定位和策略對比_第1頁
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優衣庫與ZARA的品牌定位和策略對比_第25頁
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優衣庫與ZARA的品牌定位和策略對比_第26頁
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優衣庫與ZARA的品牌定位和策略對比_第27頁
優衣庫與ZARA的品牌定位和策略對比_第28頁
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優衣庫與ZARA的品牌定位和策略對比_第29頁
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優衣庫與ZARA的品牌定位和策略對比_第30頁
優衣庫與ZARA的品牌定位和策略對比_第31頁
優衣庫與ZARA的品牌定位和策略對比_第32頁
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優衣庫與ZARA的品牌定位和策略對比_第33頁
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優衣庫與ZARA的品牌定位和策略對比_第34頁
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優衣庫與ZARA的品牌定位和策略對比_第35頁
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優衣庫與ZARA的品牌定位和策略對比_第36頁
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優衣庫與ZARA的品牌定位和策略對比_第37頁
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優衣庫與ZARA的品牌定位和策略對比_第38頁
優衣庫與ZARA的品牌定位和策略對比_第39頁
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優衣庫與ZARA的品牌定位和策略對比_第40頁
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優衣庫與ZARA的品牌定位和策略對比_第41頁
優衣庫與ZARA的品牌定位和策略對比_第42頁
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優衣庫與ZARA的品牌定位和策略對比_第43頁
優衣庫與ZARA的品牌定位和策略對比_第44頁
優衣庫與ZARA的品牌定位和策略對比_第45頁
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優衣庫與ZARA的品牌定位和策略對比_第46頁
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優衣庫與ZARA的品牌定位和策略對比_第47頁
優衣庫與ZARA的品牌定位和策略對比_第48頁
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優衣庫與ZARA的品牌定位和策略對比_第49頁
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優衣庫與ZARA的品牌定位和策略對比_第50頁
優衣庫與ZARA的品牌定位和策略對比_第51頁
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優衣庫與ZARA的品牌定位和策略對比_第52頁
優衣庫與ZARA的品牌定位和策略對比_第53頁
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優衣庫與ZARA的品牌定位和策略對比_第54頁
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優衣庫與ZARA的品牌定位和策略對比_第55頁
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優衣庫與ZARA的品牌定位和策略對比_第56頁
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優衣庫與ZARA的品牌定位和策略對比_第57頁
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優衣庫與ZARA的品牌定位和策略對比_第58頁
優衣庫與ZARA的品牌定位和策略對比_第59頁
優衣庫與ZARA的品牌定位和策略對比_第60頁
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優衣庫與ZARA的品牌定位和策略對比_第61頁
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優衣庫與ZARA的品牌定位和策略對比_第62頁
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優衣庫與ZARA的品牌定位和策略對比_第63頁
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優衣庫與ZARA的品牌定位和策略對比_第64頁
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優衣庫與ZARA的品牌定位和策略對比_第65頁
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優衣庫與ZARA的品牌定位和策略對比_第66頁
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優衣庫與ZARA的品牌定位和策略對比_第67頁
優衣庫與ZARA的品牌定位和策略對比_第68頁
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優衣庫與ZARA的品牌定位和策略對比_第69頁
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優衣庫與ZARA的品牌定位和策略對比_第70頁
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所屬報告： 國際服飾品牌鏡鑒系列行業專題：優衣庫——逆勢增長典范從東亞走向全球-241218（44頁）.pdf
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