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1、2024AppG2024 50+SEM AppGrowingAppGrowing AppGrowing 0220242024 6000 2023 2023 Q4 2024TikTok0302.07081011120401.03.|14|15|16|17|18|19|20|2104.SupercellSquad Busters29BangBang Survivor31270505.353603.|22|23|24|250220242024 1-6 2024 6000 2023 2023 Q4 2023 2024AppGrowing 2023 200 01000020000300004000050

2、0002023Q12023Q22023Q32023Q42024Q12024Q2072024 2024 17%App MMO 2.85M2.56M2.26M1.78M1.67M1.53M0.85M0.76M0.71M0.67M+0.07%+0.07%+1.77%+1.77%+17.10%+17.10%+6.30%+6.30%-0.61%0.61%+2.44%+2.44%+23.46%+23.46%-19.92%19.92%+25.42%+25.42%-12.55%12.55%0820242024 TOP 10 7142.77%/RPG 11.26K9.87K8.49K5.84K4.60K4.48

3、K3.66K3.03K2.47K2.24K+2.63%+2.63%+14.58%+14.58%+142.77%+142.77%+2.62%+2.62%+12.28%+12.28%-4.09%4.09%+11.59%+11.59%-12.55%12.55%+7.50%+7.50%-3.24%3.24%0920242024Top10780%66.65%Top50050.8%79.15%82.38%82.98%77.90%74.40%78.08%80.43%72.33%78.51%66.65%Top 500 50.8%9.8%9.2%8.8%3.8%3.8%2.6%2.2%2.0%1.6%10202

4、4&01MONOPOLY GO!Scopely,Inc.02Lords Mobile:Kingdom WarsIGG.COM03Braindom:Brain Games Test OutMatchingham Games04Block BlastHungry Studio05BangBang SurvivorSPGAME06EvonyTOP GAMES INC.07Dream Mania-Match 3 GamesPlayflux08GardenscapesPlayrix09TownshipPlayrix10India vs Pakistan Ludo OnlineRubea11Viking

5、Rise:ValhallaIGG.COM12Doomsday:Last SurvivorsIGG.COM13PUBG MOBILELevel Infinite14The Grand MafiaPhantix Games15Galaxiga-Classic 80s Arcade1SOFT&16Ludo KingGametion17War Robots Multiplayer BattlesMY.GAMES B.V.18Candy Crush SagaKing19Genshin ImpactCOGNOSPHERE PTE.LTD.20Brain Who?Tricky Riddle TestsTeo

6、s Oyun21Whiteout SurvivalCentury Games Pte.Ltd.22Dragonheir:Silent GodsNuverse Games23Hero Wars:AllianceNexters Global LTD24Royal MatchDream Games,Ltd.25Sonic Forces PvP Racing BattleSEGA26Snake Battle:Color Modechenqiu27Honkai:Star RailCOGNOSPHERE PTE.LTD.28Ball Sort PuzzleIEC GLOBAL PTY LTD29:SP-G

7、ame30Braindom 3:Smart,Brain GamesKidding Box Studio1120241630s2024 50%83.77%1630s26.39%57.76%15.84%83.77%16.11%0.12%=61s12032024|2024Top50058.2%15.6%11.0%75.55%1630s31s60sTop 500 58.2%15.6%11.0%6.0%2.4%1.6%1.4%1.0%1.0%0.6%75.55%24.31%0.15%=61s142024|&01EvonyTOP GAMES INC.02Dragonheir:Silent GodsNuve

8、rse Games03MementoMori:AFKRPGBank of Innovation,Inc.04Rangnarok Origin:ROOGravity Game Vision05Hero Wars:AllianceNexters Global LTD06:SPGAME07SPGAME08MythWars&Puzzles:RPG Match3Karmagame HK Limited09Land Arcana-sp_games10Soul of Ring:ReviveUnlockGame11GODDESS OF VICTORY:NIKKELevel Infinite12Genshin

9、ImpactCOGNOSPHERE PTE.LTD.13Apollo Technology Co.,Ltd14Epic HeroesDinosaur-Games15ZigZaGame Inc.&16Nali polish game nail artPi Games Studio17TarislandLevel Infinite18RAID:Shadow LegendsPlarium Global Ltd19Cute Girl Daycare&Dress upBlackAtom Games20Endless Grades:Pixel SagaLightcore Games21:SP-Game22

10、LYSSA:Goddess of RagePANORAMIK GAMES LTD23Watcher of RealmsShanghai Moonton Technology Co.,Ltd.24Isekai:Slow LifeMars-Games25KnighthoodRPG RAID ROLEPLAYING GAMES LTD26Nobodys Adventure Chop-ChopG-CONG NETWORK27Dungeon Hunter 6Goat Co.Ltd28-XD Entertainment Pte Ltd29MU:9RING30Legend of MushroomJoy Ni

11、ce Games152024|RPG AppGrowing RPG/PC CRPG Dragonheir:Silent Gods4399 Solo Leveling:AriseIP+MMODragonheir:Silent Gods0200040006000800012345601000200030004000123456Solo Leveling:Arise05001000150020002500123456050001000015000123456162024|+Ragnarok Origin:ROOIP Solo Leveling:Arise172024|31s60s202310040.

12、31%2024Top50051.6%83.83%3160sTop 500 51.6%4.6%4.2%4.0%4.0%2.0%1.4%1.2%1.0%0.8%83.83%16.07%0.10%=61s182024|&01Lords Mobile:Kingdom WarsIGG.COM02Viking Rise:ValhallaIGG.COM03Doomsday:Last SurvivorsIGG.COM04The Grand MafiaPhantix Games05Whiteout SurvivalCentury Games Pte.Ltd.06Nexus WarPhantix Games07E

13、vonyTOP GAMES INC.08Monster Legends:Breeding RPGSocial Point09Age of Origins:Tower DefenseHong Kong Ke Mo software Co.,Limited10Total Battle:Strategy GameScorewarrior11The Ants:Underground KingdomStarUnion12Mafia CityPhantix Games13Stormshot:Isle of AdventureFunplus International AG14MARVEL SNAPNuve

14、rse15Clash RoyaleSupercell&16Warcraft RumbleBlizzard Entertainment,Inc.17Last War:SurvivalFirstFun18Very Accurate War SimulatorLam Dao Thi Thanh19Rush Royale:Tower Defense TDMY.GAMES B.V.20Kingdom Guard:Tower Defense TDJames Halliday21Warhammer 40,000:Tacticus Snowprint Studio AB22Top Fish:Ocean Gam

15、eStarFortune23Beast Lord:The New LandStarFortune24Clash of ClansSupercell25Ant Legion37GAMES26State of Survival:Zombie WarFunPlus International AG27Warpath:Ace ShooterLilith Games28Idle Heroes-Idle GamesDHGAMES29Top War:Battle GameRiverGame30Build Master:Bridge RaceFUNLINKING PTE.LTD.192024|2024 Nex

16、us WarWhiteout SurvivalNexus War010002000300040005000123456Whiteout Survival01000200030004000123456Last War:Survival05001000150020002500123456Build Master:MarsVille0500100015002000123456202024|Build Master:MarsVilleLords Mobile:Kingdom Wars+IP Last War:Survival+Top Fish:Ocean Game+212024|24.2%84.65%

17、1630sTop 500 24.2%22.0%15.4%9.6%8.4%5.2%4.6%4.4%1.6%1.2%84.65%15.27%0.08%=61s222024|&01BangBang SurvivorSPGAME02TownshipPlaryrix03GardenscapesPlayrix04Ball Sort PuzzleIEC Global Pty Ltd05Candy Crush SagaKing069z Games(HK)07Hunting SniperSparks Info08Project MakeoverMagic Tavern,Inc.09Candy Crush Sod

18、a SagaKing10Hero ClashGlaciers Game11Doodle Magic:Wizard vs SlimeDodjoy HK12Swing Dragon 3D 13Fishing Game ZoneHOMELAND INTERACTIVE T&E PTE.LTD.14My CruiseEYEWIND LIMITED15HomescapesPlayrix&16Mechs Battle:Robot SimulatorFNF Battle Rap Music17Marble Match OriginLeisureLab Studios18Hero of ArcheryDear

19、 Dream Game19Goods Master 3DCobby Labs20Hero Clash:Find and Shoot9z Games(HK)21Brawl StarsSupercell22Match Masters-PvP Match 3Candivore LTD23Coin MasterMoon Active24Seven Knights Idle AdventureNetmarble Corporation25Crazy Fox-Big WinASTAK TECH26Zumba Blast:Marble ShootORANGE GAME PTE.LTD.27Dice Drea

20、msSuperPlay.28Sonic Forces-Racing BattleSEGA29Tap Master 3D:Tap Away BlockApollo Game Studio30Merge NeverlandIVYMOBILE232024|Project MakeoverRPGIP Project Makeover0100020003000400012345602000400060008000123456Cat Hero:Idle RPG0500100015002000123456-B ZingPlay VNG0500100015002000123456242024|Doodle M

21、agic:Wizard vs Slime+Brawl Stars+ResortopiaHunting Sniper+250420242024-01-01 2024-01-222024-01-23 2024-04-222024-04-23 2024-06-30TikTok Ads,59.6%Google Ads,35.3%Meta Ads,5.1%Meta Ads,54.0%Google Ads,44.5%TikTok Ads,1.5%Google Ads,76.2%Meta Ads,20.8%Unity Ads,2.5%Top 3Top 3Top 31357911131517192123252

22、7|2023-07-2535374,15.5%,10.9%,8.4%Top 3Top 3Top 3,39.8%,32.3%,14.8%,37.9%,31.4%,10.4%2024|1185589.30%10.70%2820242024-04-25 2024-05-282024-05-29 2024-06-272024-06-28 2024-06-30Google Ads,72.2%Meta Ads,21.3%Unity Ads,6.5%Google Ads,52.7%Meta Ads,38.6%Unity Ads,5.5%Meta Ads,45.6%Google Ads,42.3%Unity

23、Ads,8.6%Top 3Top 3Top 31718192021222324252629Squad Busters|Squad Busters Supercell2023-05-2318067,22.4%,21.1%,7.0%Top 3Top 3Top 3,5.1%,4.5%,4.5%,4.8%,4.7%,4.3%2024Squad Busters|Squad Busters SupercellSupercell 200361597.94%2.06%3020242024-05-07 2024-05-272024-05-28 2024-06-272024-06-28 2024-06-30Goo

24、gle Ads,46.5%Meta Ads,43.0%Unity Ads,10.0%Google Ads,48.7%Meta Ads,40.7%Unity Ads,10.2%Meta Ads,63.3%Google Ads,36.2%Unity Ads,0.4%Top 3Top 3Top 318192021222324252631BangBang Survivor|BangBang SurvivorRouguelike2024-05-0867296,7.9%,6.9%,6.3%Top 3Top 3Top 3,10.2%,8.9%,8.2%,15.4%,15.1%,14.3%2024BangBang SurvivorRouguelike+IP+IPIP15101585.55%13.61%BangBang Survivor|3205AppGrowing AppGrowing AIGC /342024AppGrowing|352024AppGrowing AppGrowing|Free to Play36